I’m a senior designer and illustrator with over 15 years of experience, specializing in creating visual assets and brand characters that express the essence and value of global brands across diverse industries. I’ve collaborated with leading agencies including JKR Global, Turner Duckworth, and Landor & Associates, delivering high‑quality, impactful work for clients such as Campbell’s Soup, Budweiser, Corsair, Intel, and more.
With advanced illustration and visualization expertise, I ensure that every creative concept aligns with the client’s business objectives and target audience. My MBA from the University of Chicago Booth School of Business further enables me to approach design challenges with a strategic, business‑driven mindset. In recent years, I’ve also contributed to training AI agents and data annotation, helping shape the next generation of AI systems to produce more rigorous, targeted, and user‑aligned content.
In addition to my design practice, I am the co‑founder and brand director of two European tea brands, where I gained hands‑on experience in brand architecture, procurement, packaging design, and marketing campaigns.
I’m passionate about continuous learning, exploring new markets, and expanding my creative and strategic capabilities.
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