I’m a product designer who enjoys solving messy problems and turning them into clear, thoughtful experiences. My work often sits at the point where user needs, design systems, and business goals meet - understanding how people actually use things and translating them into interactions that feel simple and make sense.
I’ve collaborated with global teams and startups alike, helping build consumer and enterprise applications across logistics, finance, healthcare, education, and retail. In recent years, I’ve helped shape digital products for brands like Coach, Gymshark, and Gap, focusing on improving usability, accessibility, and consistency across their e-commerce and mobile platforms. I’ve also worked with Momentum Design Lab (HTEC Group) on several projects - most notably KT Tape, which received multiple design awards.
What I value most is the process — listening to users, understanding the business, collaborating closely with teams, and designing systems that stay consistent and scalable as products grow. I try to bring a balance of craft and practicality to everything I do, making sure the work not only looks good but works well and solves the right problems.
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