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I'm a creative marketer and content designer with a background in branding, digital marketing, and design for user experiences. I help brands grow by crafting engaging content across social, web, and campaigns. I enjoy collaborating with cross-functional teams, delivering data-driven strategies, and turning concepts into polished visuals and experiences.…

Glenn Jarrel

Content Creator, Social Media Manager, Digital Marketer, +4

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I'm a creative marketer and content designer with a background in branding, digital marketing, and design for user experiences. I help brands grow by crafting engaging content across social, web, and campaigns. I enjoy collaborating with cross-functional teams, delivering data-driven strategies, and turning concepts into polished visuals and experiences.…

Available to hire

I’m a creative marketer and content designer with a background in branding, digital marketing, and design for user experiences. I help brands grow by crafting engaging content across social, web, and campaigns.

I enjoy collaborating with cross-functional teams, delivering data-driven strategies, and turning concepts into polished visuals and experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Chinese

Fluent

Work Experience

Assistant Marketing Manager / Content Creator at Bytedance (Lemon8)

July 1, 2023 - August 22, 2025

Produced platform-specific content that increased user engagement. Edited videos with Final Cut Pro, enhancing audience retention by 40%. Researched trends to create impactful and timely content. Analyzed metrics to refine strategies and drive growth. Managed digital marketing activities including social media management, SEO, and EDM campaigns.

Assistant Marketing Manager at TWS Branding Pte Ltd (Branding Agency)

June 1, 2024 - Present

Led marketing campaigns across multiple platforms, achieving a 30% increase in engagement. Enhanced website traffic by 35% through optimization on WordPress and Wix. Improved email campaign click-through rates by 20% using Mailchimp. Streamlined workflows with Trello and Monday.com to ensure project deadlines were met. Strengthened client relationships using MOMOS to boost satisfaction and retention.

Marketing Executive at TWS Branding Pte Ltd (Branding Agency)

May 1, 2024 - August 22, 2025

Developed social media strategies to enhance brand visibility, achieving a 15% increase in follower growth. Collaborated with cross-functional teams to create content aligned with brand identity. Conducted detailed market analysis to identify trends, optimizing campaign performance. Improved SEO and website performance through strategic updates, increasing site engagement. Launched and monitored email campaigns with a 10% higher open rate.

Content Creator (Freelance) at Ingrid Design Pte Ltd (Design Agency)

June 1, 2023 - August 22, 2025

Managed and executed social media campaigns across multiple platforms, achieving a 25% increase in brand engagement. Designed marketing materials and promotional content in collaboration with designers. Conducted in-depth performance analysis of social media campaigns, delivering actionable insights to stakeholders. Organized and managed content calendars to ensure timely delivery of campaigns. Coordinated with clients to tailor strategies aligned with their business goals.

Content Creator / Freelance at Self-employed

July 1, 2022 - July 1, 2023

Produced platform-specific content, edited videos with Final Cut Pro, researched trends to create impactful and timely content. Analyzed metrics to refine strategies and drive growth.

Marketing Executive at Fortuna Group - Trattoria/Terrazza

November 1, 2023 - May 1, 2024

Developed social media strategies to boost brand visibility, achieving 15% follower growth; collaborated with cross-functional teams; conducted market analysis; improved SEO and website performance; launched email campaigns; achieved higher open rates.

Content Producer / Face Talent (Freelance) at Self-employed / Freelance

November 1, 2024 - Present

Produced, shot, and edited social media content for F&B brands; acted as on-camera talent for brand campaigns; collaborated with clients to align creative output with brand objectives; delivered content on schedule and optimized for audience engagement.

Assistant Marketing Manager at Fortuna Group

November 1, 2024 - Present

Led marketing campaigns across multiple platforms, achieving a 30% increase in engagement; enhanced website traffic by 35% through SEO and strategic updates; improved email open rate by 10%.

Content Creator at Freelance / Self-employed

July 1, 2022 - June 30, 2023

Produced, shot, and edited social media content across multiple platforms; enhanced audience engagement; curated content calendars and collaborated with clients to deliver outputs aligned with brand goals.

Marketing Executive at Fortuna Group (F&B brands)

November 1, 2023 - May 1, 2024

Led marketing campaigns across social platforms; improved open and click-through rates via Mailchimp; coordinated with cross-functional teams to ensure timely delivery; developed brand strategies for a portfolio including Swee Shoon Dim Sum, Neo Group brands, Taiwan Culture, and more.

Marketing Executive & Content Experience Lead at Fortuna Group

November 1, 2024 - Present

Developed social media strategies to boost brand visibility; produced and curated cross-platform content; led content calendars and KPI tracking with stakeholders; optimized SEO and site performance.

Content Producer / Face Talent at Freelance

July 1, 2025 - September 30, 2025

Produced and edited social media content for F&B brands; provided on-camera talent for brand campaigns; collaborated with designers to align creative output with brand objectives.