Are you ready to feel seen and heard?
My goal is to partner with you in spreading awareness, generating more leads and creating a stronger customer community through a carefully curated approach that will increase engagement, visibility, and ultimately your revenue.
With my expertise, I can help you manage your social media platforms, create a comprehensive content strategy for the year and break it down into day-by-day plans. I am then able to plan, shoot and produce visually appealing content myself (including videos, infographics, graphics, photography and written content) or work with a production agency for bigger-budget content. Before we begin, to ensure we are hitting the right areas, I am able to conduct an audit of your current social media and website strategy, and suggest improvements based on SEO, competitor and industry research.
As a Content Marketer with around 5 years of experience, I have had the pleasure of working in a variety of industries including EV’s, commercial vehicles, sustainability, wellbeing, and equestrian. My niche knowledge and passion for these industries fuel my desire to help individuals and businesses alike achieve their goals through effective content marketing strategies.
I am passionate about the power of content and its ability to make a positive impact on the world. Sustainability, kindness, and wellbeing are at the forefront of my content creation, and I believe that every small change can make a big difference.
Outside of work, I enjoy spending time with my fell pony, Pat, and two Mexican Hairless dogs. My ultimate dream is to live in a cozy house in the countryside with enough space for the horse and dogs to roam.
An interesting fact about me is that I have a passion for electrics, particularly off-grid solar power, and I actually hold my wiring regs and Level 2 qualifications. I also want to support women who are looking to get into trades, so feel free to reach out if you need any assistance in this area.
If you’re looking for a dedicated and knowledgeable Content Marketer to help you achieve your business goals, then please feel free to get in touch with me today and let’s start creating content that will make a positive impact on the world.
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Supporting Green.TV Media’s content strategy for flagship events including World EV Day, EV SUMMIT, Top Women in EV, and the Heat Pump Summit. I also contribute to the creative agency side of the company by producing video, social media content, and marketing strategies for clients in sustainability. Additionally, I author articles for ElectricDrives, focusing on electric commercial vehicles.
At Volta Trucks, I meticulously crafted the content strategy for the entire year. This involved outlining key milestones, event highlights, and devising compelling campaign concepts for social media. I then broke this down into posts ideas for each week and day.
After finalising the content strategy with the wider marketing team at Volta Trucks, my role shifted towards bringing that strategy to life. Collaborating closely with a talented team of graphic designers and videographers, we transformed ideas into captivating content. Together, we crafted a variety of assets, including engaging short videos for Instagram and visually stunning photos and graphics. These creative assets were used to fill our social media calendar, which I diligently managed to ensure a unified online presence.
Although at Volta Trucks, I was fortunate to have this team, I do possess the capability to produce simple yet effective videos and images tailored for clients’ needs.
When I managed Volta Trucks’ social accounts, one of them in particular really took off, but all of them doubled in followership and engagement. Here’s what we achieved:
Follower Growth: Witnessed an impressive 36.5K increase in followers across all platforms, with a remarkable 33K surge on LinkedIn, the largest follower growth among all competitors.
Page Reach & Impressions: Achieved a staggering 7.1 million page reach/impressions across all platforms, amplifying brand visibility and engagement.
Engagement Rate: Maintained a stellar engagement rate of 7.92%, surpassing the automotive industry average of 5.5%, fostering authentic connections with the audience.
Content Pieces Shared: Curated and optimised 1.1K content pieces tailored for diverse platforms, ensuring maximum impact and resonance.
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