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My name is Hannele Teräs and I’m a social media manager and content creator on a mission. I help businesses and organisations elevate their digital presence with thoughtfully crafted services including content strategy, social media management, photography, video, and copywriting. I love channeling my creativity into supporting your goals!…

Hannele Teräs

Social Media Freelancer, Content Creator, Content Strategist, +6

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My name is Hannele Teräs and I’m a social media manager and content creator on a mission. I help businesses and organisations elevate their digital presence with thoughtfully crafted services including content strategy, social media management, photography, video, and copywriting. I love channeling my creativity into supporting your goals!…

Available to hire

My name is Hannele Teräs and I’m a social media manager and content creator on a mission. I help businesses and organisations elevate their digital presence with thoughtfully crafted services including content strategy, social media management, photography, video, and copywriting.

I love channeling my creativity into supporting your goals!

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Spanish; Castilian

Fluent

Finnish

Fluent

German

Beginner

Swedish

Beginner

Work Experience

Content Creator & Social Media Manager at Freelance

March 1, 2023 - Present

Created content and managed social media for various clients across fashion, tech, innovation, hospitality, travel, lifestyle, architecture, cosmetics, and sustainability sectors. Responsibilities included content creation, digital marketing, social media management, branding strategy, and community management.

Marketing Manager at Juntos Ibiza Regenerative Farm, Restaurant & Community

February 28, 2023 - August 4, 2025

Shared the story and values of Juntos Ibiza through social media, print, design, and events. Built brand from scratch. Created daily content and planned strategy to target desired audience. Grew community via organic and paid methods. Managed social media channels including Instagram, LinkedIn & Facebook. Developed press kit, website, and visuals for farm and restaurant.

Community Manager & Inspiration Maker at Fab Lab Barcelona - Innovation & Design Centre

August 31, 2021 - August 4, 2025

Managed community and events alongside communications team. Promoted Fab Lab’s values on sustainability, circular living, and social justice. Led social media strategy and campaigns across Instagram, Twitter, YouTube, LinkedIn, and Facebook. Created daily content aligned with audience and goals. Increased followers through paid and organic growth strategies.

Content & Community Manager at Smart City Expo World Congress

January 1, 2020 - Present

Curated news and stories for Smart City Expo and partner platforms. Captured live event content including photos, videos, and written material. Kept community engaged with updates on Twitter, LinkedIn, and Facebook. Grew audience through paid and organic methods. Participated in fast-paced live social coverage teams every November.

Freelancer & Traveller

October 1, 2018 - August 4, 2025

Completed freelance projects in branding and social media related to fashion, events, and hospitality in various international locations.

Brand Manager at Softonic - Software Catalogue

December 31, 2015 - August 4, 2025

Led brand team of designers and copywriters. Owned and led a full rebrand including new logo, look, and guidelines. Tracked and reported branding results company-wide. Organized events including MWC 2015. Created and managed campaigns across web, social, print, and video. Used data to refine brand-building opportunities while ensuring marketing stayed on brand.

Brand Executive at Softonic - Software Catalogue

March 1, 2015 - August 4, 2025

Assisted in shaping and guiding the Softonic brand across channels. Created campaigns and materials for web, social, print, and video. Tracked performance, adjusted strategy, and maintained brand consistency.