I’m a Senior Web & Graphic Designer with extensive experience crafting responsive websites, digital marketing assets, and brand identities for both local and international clients. I enjoy translating business goals into engaging visual experiences across web, print, and digital channels. I’ve collaborated with cross-functional and remote teams in Agile environments, leading design from discovery and research through wireframing, production, and handoff. My work focuses on strong brand consistency, accessible UI, improved user engagement, and supporting growth with high-quality creative solutions.

Hedrick Plandes

I’m a Senior Web & Graphic Designer with extensive experience crafting responsive websites, digital marketing assets, and brand identities for both local and international clients. I enjoy translating business goals into engaging visual experiences across web, print, and digital channels. I’ve collaborated with cross-functional and remote teams in Agile environments, leading design from discovery and research through wireframing, production, and handoff. My work focuses on strong brand consistency, accessible UI, improved user engagement, and supporting growth with high-quality creative solutions.

Available to hire

I’m a Senior Web & Graphic Designer with extensive experience crafting responsive websites, digital marketing assets, and brand identities for both local and international clients. I enjoy translating business goals into engaging visual experiences across web, print, and digital channels.

I’ve collaborated with cross-functional and remote teams in Agile environments, leading design from discovery and research through wireframing, production, and handoff. My work focuses on strong brand consistency, accessible UI, improved user engagement, and supporting growth with high-quality creative solutions.

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Work Experience

Senior Graphic/Web Designer at Toro Digital
March 1, 2024 - February 28, 2025
Designed responsive websites and digital experiences for legal, education, and community organizations. Created website layouts, custom graphics, branding assets, marketing materials, and iconography while maintaining visual consistency and applying accessibility standards (color contrast and digital design best practices). Collaborated with designers, marketers, and developers to deliver high-quality creative solutions that support user engagement and brand goals.
Freelance UI/UX & Brand Designer at Upwork
October 1, 2015 - Present
Delivered branding, web, packaging, and social media design solutions for international clients across Australia, the UK, the US, Europe, the Middle East, and other global markets. Produced engaging social content for Facebook, Instagram, LinkedIn, and related digital channels. Managed projects from discovery and user research through wireframing, design, and production, building long-term client relationships through strategic, business-focused design.
Lead Designer at InCube8
August 1, 2014 - September 30, 2015
Led web, print, branding, and digital marketing design projects for international clients. Designed websites, visual identities, and promotional materials aligned with business objectives. Worked closely with clients and developers to ensure cohesive, high-quality deliverables with consistent design direction across channels.
Lead Designer / Team Manager at Larventech, Inc.
January 1, 2011 - July 31, 2014
Managed a team of six designers delivering websites, branding, and digital marketing materials. Oversaw projects from concept through production and developer handoff, ensuring creative direction and timely delivery. Established design standards to improve quality, collaboration, and consistency across deliverables and teams.
Creative Director / Lead Designer at Time to Shine Abu Dhabi
January 1, 2009 - March 31, 2009
Led creative direction, editorial design, and production of a premium publication for the Abu Dhabi Department of Economic Development. Developed unified visual concepts bridging heritage and future-focused messaging. Managed photography treatment, print production, and prepress through final delivery, ensuring premium editorial output.
Lead Designer at Envi-Media Technology
June 1, 2008 - December 31, 2010
Designed websites, brand identities, digital campaigns, and marketing materials for regional and international clients. Produced engaging visual assets across web and print platforms. Partnered with stakeholders to translate business requirements into effective creative solutions that supported campaign and brand outcomes.
Senior Web & Print Designer at Flamescape Studios
February 1, 2008 - May 31, 2008
Designed websites, branding, and marketing materials for local and global clients. Provided creative recommendations alongside the Creative Director to improve overall design quality. Managed projects from concept to final production while ensuring brand consistency and production-ready execution.
Graphic/Web Designer at MobiusGames
October 1, 2004 - January 31, 2008
Designed localized websites, digital campaigns, posters, CD sleeves, load cards, and promotional materials for MU Online, Gunbound, Rakion, and EVE Online. Collaborated with marketing teams to create player-facing communications and nationwide campaigns. Supported customer acquisition and brand awareness through impactful, recognizable visual design tailored to audiences.

Education

Bachelor of Science in Commerce at Adventist University of the Philippines
January 1, 2000 - January 1, 2004
Google UX Design Professional Certificate at Google
January 11, 2030 - July 14, 2026
Adobe Photoshop Advanced Fast Track to HTML/CSS at Philippine Center for Creative Imaging
January 11, 2030 - July 14, 2026
Bachelor of Science in Commerce at Adventist University of the Philippines
January 1, 2011 - July 1, 2014
Professional Certificate at Google UX Design ProfessionalView certificate
January 11, 2030 - July 14, 2026
Professional Certificate at Adobe Photoshop AdvancedFast Track to HTML/CSS
January 11, 2030 - July 14, 2026
Bachelor of Science in Commerce at Adventist University of the Philippines
January 11, 2030 - July 14, 2026
Google UX Design Professional Certificate at Google
January 11, 2030 - July 14, 2026
Adobe Photoshop Advanced (Fast Track to HTML/CSS) at Philippine Center for Creative Imaging
January 11, 2030 - July 14, 2026

Qualifications

Google UX Design Professional Certificate
January 11, 2030 - July 14, 2026
Adobe Photoshop Advanced
January 11, 2030 - July 14, 2026
Fast Track to HTML/CSS
January 11, 2030 - July 14, 2026

Industry Experience

Non-Profit Organization, Education, Government, Media & Entertainment, Professional Services, Gaming, Other