Hi, I'm a remote British senior designer with over 15 years experience working across graphic design, logo design, branding, print and packaging design as well as web design (Framer, Wix Studio, Shopify) as well as UI & UX. I use tailored strategies and experience not only tackle your creative needs but to excel in your business goals too. **Employment and project experience** **Freelance, Remote Senior Designer** Some Say Studio AB _September 2022 - Present_ **Senior Designer** Status.app _January 2018 - September 2022_

Alex [Some Say Studio]

PRO
5.0 (1 review)

Hi, I'm a remote British senior designer with over 15 years experience working across graphic design, logo design, branding, print and packaging design as well as web design (Framer, Wix Studio, Shopify) as well as UI & UX. I use tailored strategies and experience not only tackle your creative needs but to excel in your business goals too. **Employment and project experience** **Freelance, Remote Senior Designer** Some Say Studio AB _September 2022 - Present_ **Senior Designer** Status.app _January 2018 - September 2022_

Available to hire

Hi, I’m a remote British senior designer with over 15 years experience working across graphic design, logo design, branding, print and packaging design as well as web design (Framer, Wix Studio, Shopify) as well as UI & UX. I use tailored strategies and experience not only tackle your creative needs but to excel in your business goals too.

Employment and project experience

Freelance, Remote Senior Designer Some Say Studio AB
September 2022 - Present

Senior Designer Status.app
January 2018 - September 2022

See more

Language

English
Fluent
Swedish
Beginner

Work Experience

Senior Graphic desugner at Status.app
November 5, 2025 - October 14, 2022

Education

Graphic Design Communication (BA) at University of the Arts London
September 8, 2011 - April 7, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Non-Profit Organization, Retail, Travel & Hospitality, Other, Financial Services, Energy & Utilities, Healthcare, Real Estate & Construction, Telecommunications, Transportation & Logistics, Computers & Electronics, Agriculture & Mining
    uniE621 Bitcoin Mining Flared Gas | Pitch Deck Design
    Pitch deck design for Bitcoin mining compnay using flared natural gas. Tasks: Layout Design in Figma Branding (colours, typography, iconography, 3D imagery) AI image generation Photo editing Infographics branding illustrator graphicdesigner logo photoediting designer pitchdeck pitchdeckdesigner deckdesigner presentationdesigner
    uniE621 Inner Patience | Wellness Retreat Centre
    We developed a holistic brand identity rooted in duality and balance. At the heart is an intricate logo mark that shifts from black to white, symbolizing the transformation that occurs between darkness and light. This is paired with minimal, modern typography to maintain clarity and calm. We also produced a custom website, Lodgify integration, original content, photography and video to reflect the retreat’s tone and surroundings. The visual language, paired with strategic storytelling, allows Inner Patience to authentically connect with their audience both online and in their spaces. branding webdesigner illustrator designer graphicdesigner logo contentdesigner socialmediaassets printdesign
    uniE621 Little Mistress London
    Solution Drawing inspiration from the brand’s heritage and feminine aesthetic, we developed a refined brand identity that balances classic elegance with contemporary flair. The visual language employed soft blush tones, marble textures, and gold accents to evoke a sense of understated luxury. The logotype was modernized to maintain sophistication while enhancing legibility across digital and print applications. ​We implemented the new branding across all store touchpoints, including custom hangers, shopping bags, signage, and digital assets, ensuring a seamless customer experience both in-store and online. Additionally, we collaborated with printers and suppliers to ensure consistency in quality and finish, reinforcing Little Mistress’s position as the go-to destination for elevated yet affordable fashion. branding designer graphicdesigner logo
    uniE621 Tangible Labs | Pitch Deck Design
    Summary Tangible Labs is a blockchain venture pioneering the tokenization of real-world assets in the commodities sector. I was commissioned to design the full investor pitch deck and RWA token suite visuals for the launch of the VEIN$$ ecosystem — covering gold, silver, oil, and other future token classes. The goal was to merge financial credibility with futuristic visual storytelling, showcasing the bridge between mining and blockchain finance. Challenge The project required translating complex tokenomics and mining data into an engaging, investor-ready narrative. The design needed to communicate innovation and trust simultaneously — appealing to both traditional finance investors and the Web3 community. Each token concept demanded a distinct identity while maintaining a cohesive ecosystem aesthetic. Solution I developed a visually immersive pitch deck in Figma, featuring custom 3D illustrations, AI-generated imagery, and modular layout design to express Tangible Labs’ multi-token architecture. Each slide was structured to guide investors through the story of mining assets meeting blockchain liquidity — using minimalist grids, deep metallic palettes, and precise data visualization. The final deck successfully unified the technical, financial, and visionary layers of the Tangible Labs brand into one compelling visual experience. graphicdesigner illustrator designer logo
    uniE621 Logo Selection
    A small selection of logos and identities I've created over the last few years. branding logo graphicdesigner designer
    uniE621 Artificial Realities | Courtauld Institute of Art
    Alex won the brief set by the Courtauld Institute of Art to aid in the design, art direction and delivery of all materials for the East Wing Biennial exhibition Artificial Realities. The exhibition showcased work by Tracey Emin, Antony Gormley & Rachel Whiteread as well as emerging artists. Whilst working alongside the exhibition design team we over saw the production and design of all print and digital marketing materials. The project won silver A'Design award in Graphic design. graphicdesigner branding designer illustrator printdesign posterdesign
    uniE621 Keycard.tech
    Summary Keycard is an innovative web3 crypto hardwallet that enables users to securely store, send, and receive cryptocurrencies through seamless contactless interactions. Designed with an open-source API, it integrates effortlessly with crypto wallets, DApps, and hardware, offering a secure and intuitive experience across both mobile and desktop platforms. Challenge To produce assets for a crypto native audience that feels safe and secure. The UI and UX needed to effectively convey real-time interactions with the Keycard through animations and prompts, balancing technical clarity with visual appeal. Solution Collaborating closely with the development team, we structured complex UI flows in Figma, mapping out each interaction, transaction state and edge cases for Keycard’s desktop integration. To bring the interface to life, we partnered with 3D illustrators, adapting assets to visually articulate Keycard’s functions in a clear, engaging manner. The result is a user-centric design that simplifies complex crypto interactions while maintaining Keycard’s distinct, forward-thinking identity. graphicdesigner 3Ddesign designer cryptodesigner fintech web3 UI UX
    uniE621 Howell 1870 | Luxury Jewellery Brand
    Summary Dating back over 150 years, Howell 1870 is a family-run jewellery brand with a rich, storied heritage. They approached us to refresh their brand identity in a way that honored their long-standing legacy while bringing a modern, luxurious sensibility to their online and offline presence. Our work spanned branding, graphic design, web design, photography, and animation to create a seamless and elevated brand experience. Challenge The core challenge was to bridge the past and present: respecting and celebrating Howell 1870’s extensive historical roots without appearing dated. It was crucial to create a brand that resonated with both loyal customers familiar with the Howell legacy and a new generation seeking authenticity and craftsmanship in luxury goods. The identity had to balance tradition with contemporary elegance, ensuring relevance across print, digital, and social media. Solution After extensive exploration of Howell’s archives, we found rich inspiration in their century-old jewellery boxes, beautiful time capsules that encapsulated the brand’s enduring craftsmanship. Drawing on previous logo marks, we developed a refreshed identity that subtly referenced historical motifs while embracing a clean, modern aesthetic. A refined luxury look was carried through to the website, social content, and printed materials, using carefully curated typography, elegant layouts, and premium photography. Animation was also employed to bring dynamism and sophistication to the brand’s online presence, helping Howell 1870 present a timeless story with a contemporary voice. https://www.twine.net/signin https://www.twine.net/signin logo graphicdesigner branding illustrator designer webdesigner packagingdesigner jewellerybranding luxurybranding
    uniE621 CEFUND Wealth Management
    Summary We’re proud to have partnered with CEFUND, a Stockholm based wealth management consultancy empowering business and individuals on their financial journey, to create a cohesive and striking brand identity. 'Cecilia Frölund is a dynamic and action-oriented visionary who challenges traditional capital advice. She has an ability to identify unique opportunities and create investment strategies that maximize value.' Challenge Create an identity that felt like it was established, reliable and solid. Using references from the finance industry along with a number of luxury brands to capture the essence of the brand but also to appeal to the target demographic. To also ensure the brand didn't feel generic and too 'old-money' and not just another finance company. Solution The Pegasus logo mark was used to symbolise strength and growth, blending mythological elegance with a modern twist. We opted for a neo-classical serif typeface creating a brand that balances timeless sophistication and approachable clarity. Our work included a responsive website, print materials, and engaging social media assets, all unified by a polished style guide. From graphic design to web and print, every element reflects CEFUND’s professionalism and mission. https://www.twine.net/signin https://www.twine.net/signin illustrator webdesigner designer branding logo graphicdesigner printdesign stationary design
    uniE621 Status.app
    Summary Status is a decentralized, privacy-first super app that brings together secure messaging, a non-custodial crypto wallet, and a Web3 browser all in one. As Design Lead, our role was to guide the visual output across all digital touchpoints taking on a marketing first role ensuring a consistent and compelling visual identity in the fast-paced, ever-evolving Web3 space. Challenge In a crowded Web3 ecosystem, Status needed to communicate its unique value: privacy, decentralization, and usability while maintaining visual clarity and brand cohesion. With a broad audience that includes crypto-natives, developers, and privacy-conscious users, the design had to be bold enough to stand out, yet flexible enough to scale across social platforms and a wide variety of formats. Solution Developing and executing a cohesive visual strategy that extended across all digital and UI brand assets. We created engaging visual content for blog articles, product launches, and social media campaigns that reflected the brand’s ethos of privacy and empowerment. Performance marketing assets were optimized for Google and other platforms, combining sleek design with data-driven creativity. Every piece of content, whether on mobile or desktop, reinforced Status’ commitment to decentralization, accessibility, and design integrity in the Web3 era. graphicdesigner webdesigner designer UI UX web3 crypto fintech startupdesigner startup
    uniE621 Scandi Shrooms | Functional Mushroom Tinctures
    Summary Scandi Shrooms is a Nordic-inspired wellness start-up offering high-quality functional mushroom tinctures, Sweden's first fully grown, produced and bottled product of its kind. The tinctures are designed to support mental clarity, immunity, and support holistic health. Rooted in Scandinavian simplicity and natural healing, they approached us to craft a brand that communicates both sophistication and approachability, while staying true to the earthy, grounded ethos of functional fungi. Challenge The challenge was to design a brand that captured the essence of personal transformation and natural growth without veering into cliché or overly clinical territory. The visual identity needed to balance modern wellness aesthetics with a sense of rooted tradition, and appeal to both seasoned biohackers and newcomers exploring the benefits of functional mushrooms. The brand also had to translate cohesively across packaging, web, and social platforms. Solution We developed a refined yet grounded visual identity, beginning with a logo inspired by the organic growth rings of trees, a symbol of inner growth and connection to nature. This motif was echoed through a clean, line-based illustration style used across brand assets. A deep, earthy color palette reinforces the organic nature of the product, while the elegant serif Aboreto paired with the minimalist Satoshi typeface strikes a balance between elevated and accessible. From custom packaging to a fully responsive website and social templates, every touchpoint was designed to reflect Scandi Shrooms’ mission to support intentional, grounded living with the help of nature’s most powerful adaptogens. https://www.twine.net/signin graphicdesigner photo branding logo illustrator webdesigner designer
    uniE608 American Mineral Resources
    American Mineral Resources is a new OTC-traded acquisition company focused on sourcing and developing precious and rare earth mineral projects across North America. I was tasked with creating a forward-thinking brand and digital presence that positioned the company as a next-generation mining and acquisition powerhouse — bridging the physical value of metals with the emerging world of blockchain tokenization. The visual identity combines the strength of geology with the precision of data — merging metallic gradients, crystalline structures, and modular grids to reflect both mining and technology. The website, fully designed and built in Framer, delivers a cinematic, investor-ready experience emphasizing focus, integrity, and innovation. Scope: Brand strategy, logo design, visual identity, and website design & development in Framer. animator video