Lakeside Bar Rebrand
Lucy Payne
Published
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The brief was to redesign a bar located inside Resorts World Arena. The name of the bar was to remain the same - Lakeside Bar, but the look and feel needed to be updated. A lakeside/boat shed style theme was requested - boats, oars, wood, greenery, fairy and ball lights. Corrugated iron/wood/rope with bright colours and a logo to keep it more modern. The idea of an outdoor feel with artificial plants/a living wall was also mentioned.
As well as redesigning the logo, I designed all of the bar area and created menus, advertising, signage and other assets including the digital menu screens that appear by the bar and around the rest of the venue.