Mascot Animation for Insurance Campaign

A commercial project created from concept to final animation, including character design, illustration, animation, and video production.

For this project for an insurance company, I developed a cartoon mascot and a series of animated scenes designed to explain insurance topics in a simple, friendly, and engaging way.

Using humor and clear visual storytelling, subjects like fire, health, and life coverage became easier to understand, while the final video felt more approachable and positive, moving away from the usual fear-based communication.

This project is a good example of how illustration and animation can work together to make complex messages clear, friendly, and memorable.

See more animations here: https://tibilis.com/animations-animated-illustrations

I’m available for mascot animation, explainer videos, motion graphics, and illustration projects.