Available to hire
Purdue CS graduate building production-ready WordPress and Shopify systems for international agency teams. I specialize in Shopify Liquid development, WordPress (Kadence, Elementor, Divi, ACF), and automation workflows using n8n and Python, including bulk data fixes and bidirectional sync between platforms. I translate complex Figma files into fast, accessible builds and eliminate technical debt that quietly costs clients revenue. I’m also fluent in UI/UX, CRO, SEO, and funnel strategy, so engineering decisions stay aligned with business goals.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Indonesian
Fluent
Work Experience
Self-Employed Freelance Web Developer & Automation Consultant at Self-Employed
May 1, 2025 - PresentI build and maintain WordPress and Shopify websites for startups and SMEs, focusing on performance, clean architecture, and backend integration. Core work includes custom Elementor and Kadence builds, WooCommerce store setup and customization, Shopify Liquid development for unique sections and templates, and connecting websites with CRMs and marketing tools via API and automation platforms like Make and Zapier. Selected projects include a custom WordPress site with dynamic content powered by ACF, and Shopify stores with custom Liquid sections and app integrations; I also implemented workflow automation connecting web forms to HubSpot and Google Sheets for lead management.
Operations & Digital Systems Manager at Erasumpindo Sejati
September 1, 2015 - April 1, 2025Led digital transformation for a family-owned wood export manufacturing company, managing both operational systems and the company's full web and IT infrastructure. Web and digital work included building and maintaining the company website, managing all integrations with internal tools, and implementing automation systems that connected operational workflows with digital platforms. Key achievements: built a Google Sheets automation system that auto-generates export documents including Invoice, Packing List, and Certificate of Origin, reducing manual preparation time by 70%; built real-time production and shipment trackers using Notion and Airtable for management and international clients; managed IT infrastructure including Google Workspace administration, data security, and internal SOP digitization; oversaw export logistics and compliance for shipments to USA, Australia, and Japan.
Software Engineer at Phintraco Technology
August 1, 2014 - August 1, 2015Worked on technical implementation and customization of enterprise software applications for clients in highly regulated industries including banking and financial services. Key responsibilities: Configured and customized applications to meet client technical requirements, including navigating strict IT security environments; acted as technical liaison between clients and the development team, translating business requirements into implementation specs; delivered technical demos and training to ensure successful client adoption. This role built my foundation in structured software development, client-facing technical work, and problem-solving in complex enterprise environments.
Freelance Web Developer & Consultant at Remote / International Agencies
May 1, 2025 - PresentExecutes meticulous design-to-code translations for WordPress and Shopify projects, maintaining strict adherence to spacing systems, fluid typography, layout grids, and multi-device responsiveness. Migrates legacy builders to lightweight frameworks and deploys advanced analytics via GA4 and GTM, building end-to-end tracking and CRM integrations. Architectures clean, custom administrative interfaces in WordPress and Shopify that decouple content from code for non-technical teams.
Operations & Digital Systems Manager at PT Erasumpindo Sejati
January 1, 2014 - April 1, 2025Directed, audited, and optimized the company's internal digital infrastructure, IT operations, and database management systems. Served as the primary technical liaison between executive leadership and IT, translating business objectives into scalable software architectures and secure network configurations. Implemented efficiency improvements and data governance practices.
Franchise Owner & Operator at F&B Retail Sector (Concurrent Venture)
January 1, 2018 - January 1, 2022Acquired and operated a retail franchise, managing end-to-end daily operations and digital marketing structures. Applied unit economics and CRO thinking to inform web performance and customer acquisition strategies across online and offline channels.
Software Engineer at Phintraco Technology
January 1, 2013 - January 1, 2014Led technical implementation, custom configuration, and interface development of enterprise-grade applications to meet strict requirements. Engineered automated workflows to intercept, process, and intelligently route public social media inquiries, enabling faster customer service at scale.
Freelance Web Developer & Consultant at Remote
May 1, 2025 - PresentExecutes meticulous design-to-code translations for international digital agencies, maintaining strict adherence to spacing systems, fluid typography, layout grids, and multi-device responsive breakpoints. Diagnoses and eliminates structural technical debt by migrating legacy builders (Divi, WPBakery) to lightweight, future-proof frameworks including Kadence, Bricks, and Shopify OS 2.0. Deploys advanced analytics infrastructure via Google Tag Manager and GA4, building end-to-end custom event tracking, enhanced e-commerce funnels, and unified CRM pipeline integrations. Architects clean, custom administrative interfaces in WordPress and Shopify that fully decouple content from code, enabling non-technical client teams to update copy and media with confidence.
Freelance Web Developer & Consultant at Independent / Freelance
May 1, 2025 - PresentExecutes meticulous design-to-code translations for international digital agencies, maintaining strict adherence to spacing systems, fluid typography, layout grids, and multi-device responsive breakpoints. Diagnoses and eliminates structural technical debt by migrating legacy builders (Divi, WPBakery) to lightweight, future-proof frameworks including Kadence, Bricks, and Shopify OS 2.0. Deploys advanced analytics infrastructure via Google Tag Manager and GA4, building end-to-end custom event tracking, enhanced e-commerce funnels, and unified CRM pipeline integrations. Architects clean, custom administrative interfaces in WordPress and Shopify that fully decouple content from code, enabling non-technical client teams to update copy and media with confidence.
Education
Bachelor of Applied Science - BASc, Computer Science at Purdue University
August 1, 2010 - May 1, 2013Bachelor of Science in Computer Science at Purdue University
January 11, 2030 - June 21, 2026Responsive Web Design Certification at freeCodeCamp
January 11, 2030 - June 21, 2026Bachelor of Science in Computer Science at Purdue University
January 11, 2030 - June 21, 2026Responsive Web Design Certification at freeCodeCamp
January 11, 2030 - June 21, 2026Bachelor of Science in Computer Science at Purdue University
January 11, 2030 - June 22, 2026Qualifications
Responsive Web Design
January 11, 2030 - April 26, 2026Responsive Web Design Certification
January 11, 2030 - June 21, 2026Responsive Web Design Certification
January 11, 2030 - June 21, 2026Responsive Web Design Certification
January 11, 2030 - June 22, 2026Industry Experience
Software & Internet, Retail, Manufacturing, Professional Services, Media & Entertainment, Education
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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