Hi there! I'm Isabelle Pattenden, a Social Media Community Manager and Graphic Designer with over 4 years of experience implementing brand social media strategies to increase online presence and support marketing efforts. I'm known for my organizational and time management skills, clean designs, and my overall presentation and reporting skills. I deliver high-quality results on time and accurately.

Isabelle Pattenden

Hi there! I'm Isabelle Pattenden, a Social Media Community Manager and Graphic Designer with over 4 years of experience implementing brand social media strategies to increase online presence and support marketing efforts. I'm known for my organizational and time management skills, clean designs, and my overall presentation and reporting skills. I deliver high-quality results on time and accurately.

Available to hire

Hi there! I’m Isabelle Pattenden, a Social Media Community Manager and Graphic Designer with over 4 years of experience implementing brand social media strategies to increase online presence and support marketing efforts.

I’m known for my organizational and time management skills, clean designs, and my overall presentation and reporting skills. I deliver high-quality results on time and accurately.

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Language

English
Fluent

Work Experience

Graphic Designer at Splash Design Agency
May 1, 2025 - Present
Freelance designer creating visuals for lifestyle, travel, real estate, and luxury brands; responsible for Instagram carousels, LinkedIn artwork, email newsletters, website banners, paid ad campaigns, and branded marketing collateral. Collaborated closely with the creative team on client-specific storytelling and strategy, while managing multiple deadlines independently. Contributed to short-form video editing for Reels and social content.
Graphic Designer Manager at Aspire Healthy Energy Drinks
May 1, 2025 - October 17, 2025
Managed and oversaw all social media accounts (Instagram, TikTok, Facebook, YouTube, LinkedIn), ensuring consistent brand messaging and voice. Engaged with the online community, responded to comments and messages promptly, and fostered a positive community environment while building relationships with influencers to drive brand growth. Developed weekly educational Instagram Stories to inform audiences.
Social Media Manager at The Ivy
December 31, 2020 - October 17, 2025
Social media strategy and revamp for the UK venue; managed social channels, produced content, and engaged with followers to boost brand presence.
Graphic Designer at Crawford International North Coast
December 31, 2024 - October 17, 2025
Graphic design for print campaigns and branding; collaborated with marketing teams to produce collateral and visuals across channels.
Graphic Designer at Chateau Gateaux (Pty) Ltd.
January 1, 2023 - October 17, 2025
Created branding and marketing materials for products; contributed to packaging and campaigns.

Education

Business and Management at University of Essex (Online)
December 1, 2020 - October 1, 2022
Bachelor’s Degree Pass at Durban Girls’ College
January 1, 2014 - December 1, 2018
Bachelor's Degree at University of Essex
January 1, 2020 - December 31, 2022
High School Diploma at Durban Girls' College
January 1, 2014 - December 31, 2018

Qualifications

Adobe Illustrator Udemy Course
April 2, 2022
Adobe Photoshop Beginner Udemy Course
January 10, 2022
Certificate of Higher Education in Business & Management
January 11, 2030 - October 17, 2025
Certificate of Higher Education in Business & Management
January 11, 2030 - October 17, 2025

Industry Experience

Education, Retail, Consumer Goods, Media & Entertainment, Professional Services
    paper Agricola Farmer's Market
    The Agricola Farmer's Market project—a vibrant and engaging graphic design initiative aimed at bringing the essence of local farming and community together. This project is designed to create a visual identity for Agricola Farmer's Market, highlighting its role as a hub for fresh produce, artisanal goods, and local craftsmanship. The goal is to craft a distinctive and memorable brand identity that resonates with both vendors and visitors. The design will reflect the market's commitment to sustainability, quality, and community spirit, enhancing the overall market experience. Logo: A versatile and eye-catching logo that embodies the market’s rustic charm and dedication to local produce. The design features farm tools in a style that is both modern and timeless. Color Palette: A warm and inviting color scheme inspired by the natural tones of fresh produce and farm landscapes. Expect earthy greens, rich orange-browns, and vibrant hues that evoke the richness of the market’s offerings. Typography: Hand-picked fonts that balance readability with character, reflecting the down-to-earth, community-focused nature of the market. Custom typography may be incorporated to enhance the unique identity of Agricola.
    paper Elara Clothing Brand Identity
    Elara is a casually luxurious concept brand that merges Italian elegance with everyday sophistication. Their mission is to redefine modern fashion by offering high-quality fabrics and meticulous attention to detail in every aspect of their product and packaging. Inspired by the Italian word "Elara," which embodies confidence, the brand aims to empower individuals through effortlessly chic and timeless designs. Design Vision: At the heart of Elara’s visual identity is a commitment to understated luxury. My design approach emphasizes clean lines, refined typography, and a harmonious color palette to convey both modern elegance and approachability. The color palette will consist of muted tones that evoke a sense of refined simplicity. Think soft neutrals, rich earth tones, and delicate pastels. These colors will not only enhance the brand’s lavish feel but also ensure versatility across different media and packaging materials. Packaging will be an integral part of Elara’s brand experience. I’ll design sleek, minimalistic packaging that feels premium to the touch. Detailed attention will be given to materials and finishes, such as matte and gloss contrasts, embossed logos, and high-quality paper stocks. The packaging will not only protect the product but also deliver an unboxing experience that feels both exclusive and intimate.
    paper Opal Skincare Brand Identity
    Concept: As a graphic designer, I was excited to develop the visual identity for a concept skincare brand that seamlessly blends minimalist, vegan principles with scientifically proven efficacy. This brand aims to stand out not only through its effective skincare products but also through a sophisticated, science-driven visual identity that captures the essence of purity and innovation. Target Audience: The design will appeal to health-conscious individuals who value ethical skincare. This includes those who are not only looking for vegan and cruelty-free options but also appreciate a simple approach to beauty. skincarebrand graphicdesigner brandidentity
    paper Crawford North Coast
    Multi-touchpoint campaign for a private South African educational institution.