I am a designer with over 10 years of experience specializing in creating and adapting visual materials for luxury brand campaigns at points of sale. My expertise lies in the visual execution of commercial launches, including strong skills in visual simulations, final artwork, and international campaign localization. Certified in window dressing and visual merchandising, I am currently training in UX Design to expand my capabilities. Fluent in English and highly proficient in Adobe Creative Suite and other design tools, I am committed, detail-oriented, and possess strong aesthetic sensitivity aligned with the luxury industry. I thrive in dynamic environments, adapt easily to different teams, and creatively solve visual challenges with both strategic and artistic focus.

Isabel Ovalles García

I am a designer with over 10 years of experience specializing in creating and adapting visual materials for luxury brand campaigns at points of sale. My expertise lies in the visual execution of commercial launches, including strong skills in visual simulations, final artwork, and international campaign localization. Certified in window dressing and visual merchandising, I am currently training in UX Design to expand my capabilities. Fluent in English and highly proficient in Adobe Creative Suite and other design tools, I am committed, detail-oriented, and possess strong aesthetic sensitivity aligned with the luxury industry. I thrive in dynamic environments, adapt easily to different teams, and creatively solve visual challenges with both strategic and artistic focus.

Available to hire

I am a designer with over 10 years of experience specializing in creating and adapting visual materials for luxury brand campaigns at points of sale. My expertise lies in the visual execution of commercial launches, including strong skills in visual simulations, final artwork, and international campaign localization. Certified in window dressing and visual merchandising, I am currently training in UX Design to expand my capabilities.

Fluent in English and highly proficient in Adobe Creative Suite and other design tools, I am committed, detail-oriented, and possess strong aesthetic sensitivity aligned with the luxury industry. I thrive in dynamic environments, adapt easily to different teams, and creatively solve visual challenges with both strategic and artistic focus.

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Language

Spanish; Castilian
Fluent
English
Fluent

Work Experience

Graphic Designer – Visual Merchandising & Retail at ROTTEC
January 1, 2014 - Present
Create and adapt graphic materials for stores, product launches, and window displays specialized in luxury brands, mainly in cosmetics and fashion sectors. Develop visual simulations and 3D renders of furniture, podiums, and display cases for internal presentations and material approvals. Prepare final artwork for production and conduct visual quality control of in-store elements. Work remotely from Panama, collaborating closely with international luxury brands on campaign localization and point of sale design.
Graphic Designer – Print and Editorial Media at DIGITAL FAST
January 1, 2014 - August 7, 2025
Designed and laid out magazines, flyers, and promotional ads. Prepared files for print and pre-press. Operated laser printers, large-format plotters, and cutters. Responsible for the preparation of final artworks for print media.

Education

Higher Technician in Graphic Design at Instituto Universitario de Tecnología Antonio José de Sucre
January 1, 2008 - January 1, 2014
Visual Merchandising & Window Dressing Private Training at Gijón, Asturias
January 11, 2030 - August 7, 2025
Google UX Design Certificate in progress at Online
January 1, 2023 - August 7, 2025

Qualifications

Certified in window dressing and visual merchandising
January 11, 2030 - August 7, 2025
Google UX Design Certificate in progress
January 1, 2023 - August 7, 2025

Industry Experience

Consumer Goods, Retail