Jasmine Pointer | Freelance Social Media Strategist & Senior Designer I am a creative designer and data-driven digital strategist specialising in turning brand objectives into engaging visual content. With 8 years as a Senior Book Designer, I combine high-level typography and layout skills with modern platform strategy to build cohesive cross-platform identities. As a freelancer and a parent, I leverage a deep understanding of consumer psychology to design visually stunning, easily digestible content that drives real business growth. Resourceful, collaborative and results-oriented, I help brands connect authentically with their audiences and maximise their ROI. View my work at: _Website not available. Sign in: https://www.twine.net/signup_/portfolio

Jasmine Pointer

Jasmine Pointer | Freelance Social Media Strategist & Senior Designer I am a creative designer and data-driven digital strategist specialising in turning brand objectives into engaging visual content. With 8 years as a Senior Book Designer, I combine high-level typography and layout skills with modern platform strategy to build cohesive cross-platform identities. As a freelancer and a parent, I leverage a deep understanding of consumer psychology to design visually stunning, easily digestible content that drives real business growth. Resourceful, collaborative and results-oriented, I help brands connect authentically with their audiences and maximise their ROI. View my work at: _Website not available. Sign in: https://www.twine.net/signup_/portfolio

Available to hire

Jasmine Pointer | Freelance Social Media Strategist & Senior Designer

I am a creative designer and data-driven digital strategist specialising in turning brand objectives into engaging visual content. With 8 years as a Senior Book Designer, I combine high-level typography and layout skills with modern platform strategy to build cohesive cross-platform identities. As a freelancer and a parent, I leverage a deep understanding of consumer psychology to design visually stunning, easily digestible content that drives real business growth. Resourceful, collaborative and results-oriented, I help brands connect authentically with their audiences and maximise their ROI.

View my work at: Website not available. Sign in: https://www.twine.net/signup/portfolio

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Language

Work Experience

Founder & Marketer at Jazz Digital Studio
January 1, 2025 - Present
Managed social media platforms and email campaigns for service businesses, achieving 13% engagement and 700% increase in email click rates. Designed digital and print assets, ensuring cohesive visual identities and optimized performance using analytics.
Senior Designer at BookLife Publishing Ltd
January 1, 2017 - January 1, 2025
Led the visual identity and creative direction for over 100 book series, ensuring brand consistency and managing multiple projects under tight deadlines. Mentored junior designers and received awards for outstanding design.

Education

BA (HONS) Media Production at University of Lincoln
September 1, 2014 - May 1, 2017
Specialising in Design
A Levels at The College of West Anglia
January 1, 2012 - January 1, 2014
A LEVELS at The College of West Anglia
September 3, 2012 - July 1, 2014

Qualifications

Renaissance Learning Quiz Writers’ Choice Award
January 1, 2025 - June 30, 2026
The Lincoln Award
January 1, 2017 - June 30, 2026

Industry Experience

Media & Entertainment, Education, Healthcare