Hi, I'm Jennifer Cáceres, a results-driven Digital Marketing Manager with over 5 years of experience leading multi-channel campaigns for both B2B and B2C brands. I'm skilled in SEO, social media, email marketing, and project management, known for blending creative flair with a strategic mindset—and I occasionally drop a well-timed meme to keep things fun. I have successfully created and managed digital marketing strategies across diverse industries including real estate, hospitality, and wellness. I excel at increasing client engagement through optimized email campaigns and storytelling-driven social media, as well as maintaining strong client relationships and managing cross-functional creative teams.

Jennifer Cáceres

Hi, I'm Jennifer Cáceres, a results-driven Digital Marketing Manager with over 5 years of experience leading multi-channel campaigns for both B2B and B2C brands. I'm skilled in SEO, social media, email marketing, and project management, known for blending creative flair with a strategic mindset—and I occasionally drop a well-timed meme to keep things fun. I have successfully created and managed digital marketing strategies across diverse industries including real estate, hospitality, and wellness. I excel at increasing client engagement through optimized email campaigns and storytelling-driven social media, as well as maintaining strong client relationships and managing cross-functional creative teams.

Available to hire

Hi, I’m Jennifer Cáceres, a results-driven Digital Marketing Manager with over 5 years of experience leading multi-channel campaigns for both B2B and B2C brands. I’m skilled in SEO, social media, email marketing, and project management, known for blending creative flair with a strategic mindset—and I occasionally drop a well-timed meme to keep things fun.

I have successfully created and managed digital marketing strategies across diverse industries including real estate, hospitality, and wellness. I excel at increasing client engagement through optimized email campaigns and storytelling-driven social media, as well as maintaining strong client relationships and managing cross-functional creative teams.

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Language

English
Advanced
Spanish; Castilian
Fluent

Work Experience

Freelance Digital Marketing Consultant at Self-Employed
January 1, 2020 - Present
Created and managed digital marketing strategies for 20+ clients across real estate, hospitality, wellness, and tech industries. Increased average client engagement by 45% through optimized email campaigns and storytelling-driven social media content. Led content calendars, social media, SEO blog strategy, and reporting using tools like SEMrush, Meta Business, and Canva. Maintained client relationships and onboarding workflows while managing cross-functional creative teams.
Digital Marketing Manager at Your Bed Awaits
December 31, 2025 - August 15, 2025
Created email and LinkedIn campaigns for virtual and live healthcare innovation events.
Short-Term Rental Brand Digital Marketing Manager at Long Beach & Culver City
December 31, 2025 - August 15, 2025
Implemented OwnerRez software for automation and OTA integration, improving booking flow and reducing manual workload by 60%. Managed SEO-optimized blog content and local SEO strategy, increasing direct booking traffic by 35%.
Content & Campaign Strategist at Health IMPACT Live
January 1, 2024 - Present
Created email and LinkedIn campaigns for virtual and live healthcare innovation events. Managed timelines, sponsors, and speakers, delivering polished communications aligned with event goals. Produced branded content (reels, posts, newsletters) while keeping stakeholders happy and panic-free.

Education

Bachelor's Degree of Business Administration at Autonomous University of Santo Domingo
January 11, 2030 - August 15, 2025
Bachelor's degree of Business Administration at Universidad Autónoma de Santo Domingo
January 11, 2030 - August 15, 2025

Qualifications

ITESAI Institute
January 11, 2030 - August 15, 2025
IDAD Academy Graphic Design Certification
January 11, 2030 - August 15, 2025
Community Manager Certification
January 11, 2030 - August 15, 2025
Digital Marketing Certification
January 11, 2030 - August 15, 2025
Digital Marketing Certification
January 11, 2030 - August 15, 2025
Community Manager Certification
January 11, 2030 - August 15, 2025

Industry Experience

Professional Services, Travel & Hospitality, Media & Entertainment, Retail, Software & Internet, Real Estate & Construction, Healthcare, Other