Hi, I'm Jean-Guy Brunet, a seasoned communications leader and creative professional with over 25 years of experience in marketing, graphic design, and digital development. I specialize in leading teams, managing projects, and delivering innovative marketing solutions that align with business goals to drive engagement and growth. I pride myself on building lasting client relationships and mentoring staff to elevate quality and performance. Throughout my career, I've enjoyed collaborating across sectors and platforms, from traditional print to digital and social media, helping organizations enhance their brand presence. Whether managing a creative agency or developing websites and marketing campaigns, I bring a strategic mindset and passion for creativity that helps organizations grow and succeed.

Jean-Guy Brunet

Hi, I'm Jean-Guy Brunet, a seasoned communications leader and creative professional with over 25 years of experience in marketing, graphic design, and digital development. I specialize in leading teams, managing projects, and delivering innovative marketing solutions that align with business goals to drive engagement and growth. I pride myself on building lasting client relationships and mentoring staff to elevate quality and performance. Throughout my career, I've enjoyed collaborating across sectors and platforms, from traditional print to digital and social media, helping organizations enhance their brand presence. Whether managing a creative agency or developing websites and marketing campaigns, I bring a strategic mindset and passion for creativity that helps organizations grow and succeed.

Available to hire

Hi, I’m Jean-Guy Brunet, a seasoned communications leader and creative professional with over 25 years of experience in marketing, graphic design, and digital development. I specialize in leading teams, managing projects, and delivering innovative marketing solutions that align with business goals to drive engagement and growth. I pride myself on building lasting client relationships and mentoring staff to elevate quality and performance.

Throughout my career, I’ve enjoyed collaborating across sectors and platforms, from traditional print to digital and social media, helping organizations enhance their brand presence. Whether managing a creative agency or developing websites and marketing campaigns, I bring a strategic mindset and passion for creativity that helps organizations grow and succeed.

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Work Experience

Communications Manager at Association of Medical Microbiology and Infectious Disease Canada (AMMI Canada)
November 14, 2022 - Present
Led the redesign and launch of AMMI Canada's annual conference website, streamlining user experience and increasing registration efficiency. Developed and executed content strategies for social media, website, and newsletters, boosting audience engagement and member interaction. Managed the association’s digital presence across platforms including LinkedIn, Facebook, and X (formerly Twitter), enhancing public visibility and member communication. Spearheaded email marketing campaigns to disseminate CPD and association news, improving member outreach and event participation. Collaborated with the Executive Board to design and deliver strategic communications initiatives aligned with organizational goals.
Marketing Specialist at Giant Tiger Stores Limited
October 31, 2022 - July 19, 2025
Coordinated cross-functional teams to develop and implement national and regional marketing campaigns, ensuring timely and cost-effective execution. Introduced workflow improvements that enhanced team productivity and brand consistency across campaigns. Partnered with executive leadership to plan creative content, including shot lists and visual strategy, leading to more cohesive seasonal promotions. Advised on strategic planning for key marketing campaigns, contributing to stronger promotional performance and customer engagement.
Independent Business Consultant at Self-employed
November 5, 2018 - July 18, 2025
Guided public and private sector clients through custom marketing strategies, focusing on omnichannel communications and brand development. Led digital transitions for clients adapting to home-based or hybrid business models during the COVID-19 pandemic. Delivered full-service creative including website design, newsletters, and branded materials, enhancing client visibility and customer retention. Managed contractor relationships to ensure on-time, on-budget delivery of marketing and communications solutions.
President & Creative Director at Applecrate (Hoselton-Brunet)
February 1, 2003 - November 3, 2018
Founded and grew a creative agency from a $100K sole proprietorship to a $1M+ corporation with 15 employees within two years. Led strategic planning and creative execution for major clients including CWTA, Ottawa Airport Authority, and CFIA. Oversaw media planning, agency collaboration, and campaign development, resulting in award-nominated business outcomes. Recognized as a Finalist for Young Entrepreneur of the Year by the Ottawa Chamber of Commerce.

Education

Bachelor of Fine Arts at York University
September 1, 1983 - April 3, 1987

Qualifications

Certificate – Small Business Management
September 1, 1994 - May 1, 1996
Courses in Social Media Marketing
September 1, 2016 - May 1, 2019

Industry Experience

Media & Entertainment, Retail, Healthcare, Non-Profit Organization, Professional Services