Hi, I'm Jhoxy Marquez, a passionate Brand & Growth Strategist with experience coordinating multi-channel campaigns for clients across the U.S. and LATAM. I love boosting conversions and driving upsells through smart A/B testing and segmentation, and I'm skilled at creating effective email flows, in-app messaging, and engaging landing content. I've also co-founded and led marketing efforts for a fitness equipment brand, managing a remote team and handling everything from marketing to supplier coordination. I'm excited to bring my skills in lifecycle growth, digital campaigns, and team leadership to new challenges in the marketing and branding space.

Jhoxy Marquez

Hi, I'm Jhoxy Marquez, a passionate Brand & Growth Strategist with experience coordinating multi-channel campaigns for clients across the U.S. and LATAM. I love boosting conversions and driving upsells through smart A/B testing and segmentation, and I'm skilled at creating effective email flows, in-app messaging, and engaging landing content. I've also co-founded and led marketing efforts for a fitness equipment brand, managing a remote team and handling everything from marketing to supplier coordination. I'm excited to bring my skills in lifecycle growth, digital campaigns, and team leadership to new challenges in the marketing and branding space.

Available to hire

Hi, I’m Jhoxy Marquez, a passionate Brand & Growth Strategist with experience coordinating multi-channel campaigns for clients across the U.S. and LATAM. I love boosting conversions and driving upsells through smart A/B testing and segmentation, and I’m skilled at creating effective email flows, in-app messaging, and engaging landing content.

I’ve also co-founded and led marketing efforts for a fitness equipment brand, managing a remote team and handling everything from marketing to supplier coordination. I’m excited to bring my skills in lifecycle growth, digital campaigns, and team leadership to new challenges in the marketing and branding space.

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Language

English
Advanced
Spanish; Castilian
Fluent

Work Experience

Freelance Content & Growth Strategist at U.S. & LATAM Clients
January 1, 2024 - June 10, 2024
Coordinated multi-channel campaigns for U.S. and LATAM brands, overseeing timelines, content delivery, and internal team alignment. Boosted conversion (+22%) and upsell (+17%) through A/B testing and user segmentation. Created email flows, in-app messaging, and landing content using MailerLite, Notion, and Figma.
Marketing & Sales Manager at Fitness Core
January 1, 2019 - December 31, 2023
Co-founded and led the go-to-market strategy for a fitness equipment brand. Managed a remote team of 8, boosting productivity and digital presence. Oversaw marketing, content, operations, and supplier coordination. Built brand identity and launched over 50 product campaigns.
Freelance Content & Growth Strategist at U.S. & LATAM Clients
January 1, 2024 - June 23, 2024
Coordinated multi-channel campaigns for U.S. and LATAM brands, overseeing timelines, content delivery, and internal team alignment. Boosted conversion (+22%) and upsell (+17%) through A/B testing and user segmentation. Created email flows, in-app messaging, and landing content using MailerLite, Notion, Figma.
Marketing & Sales Manager at Fitness Core
January 1, 2019 - December 31, 2023
Co-founded and led the go-to-market strategy for a fitness equipment brand. Managed a remote team of 8, boosting productivity and digital presence. Oversaw marketing, content, operations, and supplier coordination. Built brand identity and launched +50 product campaigns.
Freelance Content & Growth Strategist at U.S. & LATAM Clients
January 1, 2024 - June 12, 2024
Coordinated multi-channel campaigns for U.S. and LATAM brands, overseeing timelines, content delivery, and internal team alignment. Boosted conversion (+22%) and upsell (+17%) through A/B testing and user segmentation. Created email flows, in-app messaging, and landing content using MailerLite, Notion, and Figma.
Marketing & Sales Manager at Fitness Core
January 1, 2019 - December 31, 2023
Co-founded and led the go-to-market strategy for a fitness equipment brand. Managed a remote team of 8, boosting productivity and digital presence. Oversaw marketing, content, operations, and supplier coordination. Built brand identity and launched over 50 product campaigns.

Education

BSc at Universidad Mariano Gálvez
January 1, 2018 - December 31, 2022
BSc at Universidad Mariano Gálvez
January 1, 2018 - December 31, 2022
BSc at Universidad Mariano Gálvez
January 1, 2018 - December 31, 2022

Qualifications

Digital Product Management: Modern Fundamentals
January 1, 2022 - December 31, 2022
Digital Product Management: Modern Fundamentals
January 1, 2022 - December 31, 2022
Digital Product Management: Modern Fundamentals
January 1, 2022 - December 31, 2022

Industry Experience

Consumer Goods, Retail, Professional Services, Software & Internet, Transportation & Logistics
    uniE621 Email Campaigns for Lifestyle & Wellness Brands (+22% CTR)
    I designed and executed a series of email marketing campaigns for lifestyle and wellness brands across the U.S. and LATAM. The goal was to increase product visibility, drive seasonal engagement, and generate repeat purchases. 🎯 Highlights: Boosted click-through rate by +22% through A/B testing and refined segmentation. Created automated flows, promotional newsletters, and soft-sell offers. Aligned tone and visuals with the emotional identity of each brand. Tools used: MailerLite, Canva, Notion, Google Analytics. This campaign demonstrates my ability to combine strategy, storytelling, and visual consistency in email design and copy.
    uniE621 Visual Ads & Sales Strategy for Fitness Core – Curved Treadmill Campaign
    As co-founder and marketing lead at Fitness Core, I developed and executed a full-funnel campaign to promote our flagship product: the curved air treadmill for CrossFit use. 🚀 What I did: Designed visual ads and promotional banners focused on urgency and B2C/B2B sales. Created high-conversion copy and pricing strategies for seasonal offers. Oversaw visual production and campaign rollout across social media and ecommerce. Integrated brand voice with bold design to match the fitness industry tone. 📊 Results: Boosted online sales during Q4 campaign period. Positioned the brand in a competitive segment with high-visual impact materials. 🛠️ Tools used: Canva, Meta Ads Manager, WhatsApp Business, Notion
    uniE621 B2B Marketing Campaign for MSM Academy – Language Holidays in Europe
    I led the marketing strategy and visual development for MSM Academy’s “Language Holidays” program, focused on attracting group bookings from international educational institutions (B2B). 🎯 Objective: Promote language and cultural travel programs in Prague, Vienna, Munich, and Berlin — exclusively for student groups. 💼 My role: Designed and executed the full marketing campaign targeting schools and agents abroad. Created sales materials, visual ads, and landing content tailored for B2B outreach. Focused on institutional appeal, trust-building, and clear value proposition for partners. Aligned all assets with brand identity while keeping a modern, emotional tone. Tools used: Canva, Adobe, Google Workspace, and email marketing platforms. 📈 Outcome: Increased interest from international educational agents and supported MSM’s sales efforts across LATAM and Europe. This project highlights my ability to combine marketing strategy and visual storytelling to drive B2B sales in the education and travel sectors.
    uniE621 Website Design for Women’s Community in Europe – La Tribu in Prague
    I designed and built the website for *La Tribu en Praga*, a women’s community focused on connection, creativity, and emotional wellbeing. The goal was to create a digital space that felt warm, inspiring, and easy to navigate — aligned with the values of sisterhood and personal growth. ✨ Key contributions: Visual and emotional storytelling through color, structure, and copy. Clear UX design to showcase events, resources, and community values. Fully responsive and mobile-friendly layout using intuitive structure. Tools used: Canva (mockups), Notion (structure planning), Figma (wireframes). This project reflects my ability to translate abstract emotions and community purpose into functional, beautiful web design. graphicdesigner illustrator webdesigner branding