Digital marketing professional specializing in e-commerce strategy, PPC, and SEO, with a proven history of driving revenue growth and maximizing ROI for online businesses. I am an experienced e-commerce team leader with a strong background in managing multi-channel digital marketing campaigns and leading teams to success.

Digital marketing professional specializing in e-commerce strategy, PPC, and SEO, with a proven history of driving revenue growth and maximizing ROI for online businesses. I am an experienced e-commerce team leader with a strong background in managing multi-channel digital marketing campaigns and leading teams to success.

Available to hire

Digital marketing professional specializing in e-commerce strategy, PPC, and SEO, with a proven history of driving revenue growth and maximizing ROI for online businesses. I am an experienced e-commerce team leader with a strong background in managing multi-channel digital marketing campaigns and leading teams to success.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
See more

Work Experience

E-Commerce Team Lead at Visions Electronics - Corporate Office
July 1, 2025 - September 18, 2025
Directed multi-channel digital marketing (PPC, SEO, email, social) managing a $4M+ annual paid media budget; led a team of 4 overseeing product launches, promotional campaigns, and catalog management for 9,000+ SKUs; delivered weekly performance dashboards and strategic insights to senior leadership to shape e-commerce strategy and revenue growth; coordinated with two development teams to translate business objectives into technical workflows and KPIs; oversaw vendor negotiations and third-party partnerships.
Web Merchandising Specialist at Visions Electronics - Corporate Office
September 1, 2023 - September 18, 2025
Managed PPC, SEO, social and email campaigns with accountability for multi-million-dollar ad spend; maintained a 9,000+ SKU catalog using CMS and HTML for accuracy, SEO and conversion optimization; conducted QA testing on product pages to ensure accuracy and UX consistency; produced e-commerce wireframes and design mockups to improve site navigation and conversion; built and deployed responsive email campaigns with tracked UTMs; managed IAB-compliant display banners and coordinated sponsored ad placements with internal buyers and vendors.
Meta Marketing Specialist at Accenture Inc., ON, Canada
April 1, 2022 - September 18, 2025
Planned, launched and optimized paid social campaigns across Meta platforms (Facebook, Instagram), improving engagement and ROI; managed campaign lifecycle from strategy and audience targeting to creative execution and post-campaign optimization; conducted A/B testing and data-driven optimizations; audited client Meta Ads accounts, identifying inefficiencies and providing actionable recommendations to improve budget ROI; consulted with clients on Meta marketing strategies, aligning campaigns with business goals and audience insights.
E-Commerce Specialist at Moorni .com, Dubai
July 1, 2018 - September 18, 2025
Managed and optimized ecommerce platform to enhance performance and user engagement; developed and executed digital marketing strategies to increase website traffic and drive online sales; monitored website performance and user behavior using analytics tools to identify improvement opportunities; ensured accuracy of product listings, pricing and inventory across all ecommerce platforms; collaborated with other teams to plan and execute promotions and campaigns; tracked and reported on key performance indicators to support data-driven decision-making; managed in-house brands on major ecommerce marketplaces ensuring visibility and competitiveness.

Education

Diploma in Computer Systems Technician - Software Support at Mohawk College
January 1, 2019 - January 1, 2021
Master of Business Administration (Marketing) at Bangalore University, India
January 1, 2008 - January 1, 2010

Qualifications

Google Ads Certification
January 11, 2030 - September 18, 2025
Facebook Blueprint Certification
January 11, 2030 - September 18, 2025

Industry Experience

Retail, Software & Internet, Professional Services, Media & Entertainment, Education

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
See more