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I'm Jaime Miguel dos Santos, a Senior Software Engineer with over 10 years of experience building e-commerce and customer-focused digital solutions. I specialize in frontend development and data-driven personalization, leveraging analytics and machine learning to improve engagement and conversion. I'm passionate about collaborating with cross-functional teams to deliver high-quality experiences across web and mobile platforms. I thrive in fast-paced environments, lead cross-functional projects from concept to deployment, and enjoy mentoring teammates while continuously refining processes and delivering measurable impact across industries.…I'm Jaime Miguel dos Santos, a Senior Software Engineer with over 10 years of experience building e-commerce and customer-focused digital solutions. I specialize in frontend development and data-driven personalization, leveraging analytics and machine learning to improve engagement and conversion. I'm passionate about collaborating with cross-functional teams to deliver high-quality experiences across web and mobile platforms. I thrive in fast-paced environments, lead cross-functional projects from concept to deployment, and enjoy mentoring teammates while continuously refining processes and delivering measurable impact across industries.

Jaime Miguel dos Santos

Front-End Developer, Web Developer, Full Stack Developer, +5

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I'm Jaime Miguel dos Santos, a Senior Software Engineer with over 10 years of experience building e-commerce and customer-focused digital solutions. I specialize in frontend development and data-driven personalization, leveraging analytics and machine learning to improve engagement and conversion. I'm passionate about collaborating with cross-functional teams to deliver high-quality experiences across web and mobile platforms. I thrive in fast-paced environments, lead cross-functional projects from concept to deployment, and enjoy mentoring teammates while continuously refining processes and delivering measurable impact across industries.…I'm Jaime Miguel dos Santos, a Senior Software Engineer with over 10 years of experience building e-commerce and customer-focused digital solutions. I specialize in frontend development and data-driven personalization, leveraging analytics and machine learning to improve engagement and conversion. I'm passionate about collaborating with cross-functional teams to deliver high-quality experiences across web and mobile platforms. I thrive in fast-paced environments, lead cross-functional projects from concept to deployment, and enjoy mentoring teammates while continuously refining processes and delivering measurable impact across industries.

Available to hire

I’m Jaime Miguel dos Santos, a Senior Software Engineer with over 10 years of experience building e-commerce and customer-focused digital solutions. I specialize in frontend development and data-driven personalization, leveraging analytics and machine learning to improve engagement and conversion. I’m passionate about collaborating with cross-functional teams to deliver high-quality experiences across web and mobile platforms.

I thrive in fast-paced environments, lead cross-functional projects from concept to deployment, and enjoy mentoring teammates while continuously refining processes and delivering measurable impact across industries.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Afrikaans

Intermediate

Portuguese

Beginner

Work Experience

Senior Frontend Lead / Frontend Developer at Hugo Boss

October 1, 2022 - Present

Led frontend initiatives for a German luxury fashion house, driving e-commerce omnichannel development, scalable feature implementations, and data-driven personalization. Implemented over 50 responsive components/templates, led AEM-based personalized experiences, and delivered real-time personalization dashboards to improve engagement and conversions. Achievements include substantial revenue uplift and enhanced user engagement through personalized AI-driven tools and streamlined marketing workflows.

Senior Frontend Developer at Körber Digital

April 1, 2022 - September 1, 2022

Drove frontend feature implementations and quality processes across cross-functional teams. Conducted code reviews, established unit tests, and delivered a Vue.js-based machine learning dashboard to visualize model performance and support data analysis, contributing to improved operational efficiency and product quality.

Frontend Developer at Ideias Dinâmicas

June 1, 2019 - March 1, 2022

Focused on innovative IT solutions, API integrations, modular frontend architecture, and conceptual design. Led development of reusable components, implemented API integrations for seamless data exchange, and produced design briefs and style guides to ensure consistent visual identity across projects. Also contributed to MVPs and redesigns for online platforms and digital banking kiosks.

WordPress Developer at Green Box Designs

November 1, 2013 - December 1, 2018

Managed web design and development projects, delivering modern, user-friendly websites with a focus on aesthetics, functionality, and responsive design. Led client communications, project management, and ongoing site maintenance to ensure high-quality deliverables.

Personalization Frontend Lead at Hugo Boss

October 1, 2022 - Present

Innovated and led frontend personalization initiatives as part of Hugo Boss's digital transformation. Focused on data-driven decision making and user experience optimization across web, mobile, and email channels. Implemented scalable features, real-time analytics, and ML-powered recommendations to enhance engagement and conversions. Coordinated cross-functional teams and established best practices for code quality, testing, and performance.