Ivan Tsankov

Stila Cosmetics is a globally recognized beauty brand known for its artistry-driven approach to makeup and its iconic, high-performance products. Rooted in creativity and self-expression, Stila blends professional-quality formulas with effortless, everyday wearability. In collaboration with the brand, I designed engaging email and social advertising assets that reflect Stila’s bold yet playful identity. Highlighting product innovation, versatility, and the brand’s signature
focus on empowering individual style.

I collaborated with Riley on email and social ad design, a luxury bedding and bath brand. I created a series of email templates and social ads focused on clean, modern visuals that reflect the brand’s professional identity while enhancing readability and engagement. The final designs strike a balance between aesthetics and functionality, supporting both user experience and conversion objectives.

I designed a series of email templates and social ads for Pro Standard, a site for premium athletic sportswear. The goal was to create clean, modern imagery that align with the brand’s professional identity while maximizing readability and engagement. I focused on clear visual hierarchy, responsive design, and strong calls to action to ensure the emails perform effectively across devices. These designs balance aesthetics with functionality, supporting both user experience and conversion goals.