Available to hire
Hi, I’m Josyy Kay, a Lead Visual Storyteller and Brand Identity Designer based in Akure, Nigeria. With 4+ years of experience, I build strategic, cohesive visual identities and narrative visuals that help startups, independent authors, and growing businesses communicate clearly and stand out.
I specialize in everything from logo systems, typography hierarchy, and brand guidelines to children’s book illustration and print-ready formatting for Amazon KDP and IngramSpark. I also create high-impact investor pitch decks and sales presentations—translating complex ideas into polished, market-ready design assets end to end.
Skills
Experience Level
Expert
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Language
English
Fluent
Italian
Fluent
Spanish; Castilian
Fluent
German
Fluent
French
Fluent
Work Experience
Lead Brand & Visual Designer at Freelance / Independent Practice
January 1, 2022 - PresentDesigned and delivered 25+ end-to-end brand identity systems for international startups and small businesses, ensuring cohesive brand presence across print and digital touchpoints. Illustrated and formatted multiple children’s picture books with 100% first-pass acceptance for Amazon KDP and IngramSpark technical specifications. Developed investor pitch decks and sales collateral to help startups communicate value to stakeholders, managing projects from discovery and mood boarding to final vector export delivery and print-ready PDFs.
Senior Brand Identity & Graphic Designer at Brand & Visual Identity Design Studio
March 30, 2021 - PresentPartnered with startups, small business owners, and creative agencies to build comprehensive visual brand identities and high-impact marketing collateral.
Key Workflow & Deliverables:
• Designed end-to-end brand identity packages, including primary/secondary logos, typography rules, color palettes, and brand guidelines.
• Created investor pitch decks, infographics, product catalogs, and marketing brochures designed to convert leads.
• Developed custom social media template packs and web graphics to maintain cohesive brand presence across platforms.
Lead Illustrator & Character Designer at Independent Publishing & Studio Freelance
February 2, 2021 - PresentProvided end-to-end illustration services for self-publishers and authors, taking projects from initial manuscript to print-ready formats.
Key Workflow & Deliverables:
• Created character design sheets, facial expression guides, and color systems to ensure visual continuity throughout 24–32 page children's books.
• Storyboarded full-bleed spreads, page layouts, and thumbnail concepts based on author manuscript briefs.
• Delivered CMYK high-resolution print-ready files (300 DPI) adhering strictly to Amazon KDP and IngramSpark formatting standards.
Graphic Designer & Visual Illustrator at Creative Design Studio
February 1, 2020 - December 1, 2021Produced digital ad campaigns, social media assets, and promotional print materials in collaboration with marketing teams. Led character design and asset generation for brand mascot concepts and narrative marketing materials. Reduced revision turnaround times by creating reusable design templates and comprehensive style guides for recurring client accounts.
Education
Bachelor of Arts (B.A.) in Fine & Applied Arts / Visual Communication at Federal University of Technology Akure (FUTA)
October 25, 2017 - September 22, 2021Concentrated on visual fundamentals, color theory, digital illustration techniques, and brand identity design. Specialized in narrative illustration, character design, and print publication layout.
Professional Certificate in Children's Book Illustration & Digital Publishing at School of Visual Storytelling
September 20, 2022 - September 29, 2023Comprehensive training in character consistency, visual storytelling, page layout composition, print preparation (CMYK/Bleed), and Adobe Creative Suite master tools (Illustrator, Photoshop, InDesign).
Bachelor of Arts (B.A.) in Fine & Applied Arts / Visual Communication at Federal University of Technology Akure (FUTA)
January 1, 2017 - January 1, 2021Qualifications
Adobe Certified Professional in Graphic Design & Illustration
September 21, 2023 - October 7, 2024Certified proficiency in Adobe Illustrator, Photoshop, and InDesign for advanced vector graphics, digital rendering, brand systems, and multi-page print layout.
Certificate in Children's Book Illustration & Print Preparation
September 6, 2022 - September 7, 2023Specialized qualification covering character design consistency, storyboarding, CMYK color management, and Amazon KDP & IngramSpark technical print formatting.
Adobe Certified Professional in Graphic Design & Illustration — Adobe / Certiport
January 1, 2021 - September 12, 2026Certificate in Children’s Book Illustration & Print Preparation — Digital Publishing Academy
January 1, 2021 - September 12, 2026Professional Brand Identity & Strategy Specialist Certification — The Futur / Coursera
January 1, 2021 - September 12, 2026Industry Experience
Media & Entertainment, Consumer Goods, Other, Education, Professional Services, Retail
Skills
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Expert
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