I am an audiovisual media specialist with over five years of experience in video editing, design, and creative direction. I have worked with fashion brands, entertainment, hospitality, and music projects, developing visual content and immersive experiences across multiple platforms. My approach is collaborative and focused on personal and team growth, with experience leading teams and managing projects to achieve measurable results.…

Juan Guillermo Torres Gómez

I am an audiovisual media specialist with over five years of experience in video editing, design, and creative direction. I have worked with fashion brands, entertainment, hospitality, and music projects, developing visual content and immersive experiences across multiple platforms. My approach is collaborative and focused on personal and team growth, with experience leading teams and managing projects to achieve measurable results.…

Available to hire

I am an audiovisual media specialist with over five years of experience in video editing, design, and creative direction. I have worked with fashion brands, entertainment, hospitality, and music projects, developing visual content and immersive experiences across multiple platforms.

My approach is collaborative and focused on personal and team growth, with experience leading teams and managing projects to achieve measurable results.

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Skills

Experience Level

Language

Spanish; Castilian
Fluent
English
Fluent

Work Experience

Visual Media Specialist at MW Sketch Creative Agency
September 1, 2024 - September 1, 2025
Led end-to-end creative development of visual content across digital and print platforms, ensuring alignment with brand identity and marketing objectives. Directed, produced, and edited high-quality video, photography, and design assets for clients across hospitality, restaurant, nightlife, and high-end fashion industries. Collaborated with creative directors and clients to deliver visually compelling, on-brand campaigns in fast-paced agency environments.
Regional Manager | Creative Director at House Hats LLC
June 1, 2020 - July 1, 2021
Planned and executed live events for up to 350 attendees, managing budgets, profit & loss reporting, artist contracts, and logistics. Curated artist lineups, coordinated headliners, managed on-site artist relations, and oversaw technical setup and breakdown. Designed album artwork and visual assets for singles and EPs, translating artists’ sound into cohesive visual identities. Led creative direction across branding, event visuals, and promotional content.
Founder | Creative Director at Higher Frequencies
June 1, 2020 - July 1, 2021
Founded and directed an immersive event collective focused on multi-sensory experiences. Conceptualized and produced events blending sound, visuals, art, and atmosphere to foster community and creative connection. Oversaw branding, visual direction, and on-site execution for each curated experience.
Manager | Creative Director at Press Play Events & Salt Nightclub
January 1, 2024 - September 1, 2024
Produced and managed weekly live events (100–350 capacity), overseeing creative direction, artist booking, and event execution. Directed and produced short-form video content and promotional assets for Instagram and Eventbrite campaigns. Designed and distributed digital advertising materials to drive audience engagement and event attendance.
Manager | Creative Director at Salt Nightclub
January 1, 2024 - January 1, 2025
Led creative direction for weekly nightlife programming, including video ads, social media content, and visual branding. Directed, filmed, and edited short-form promotional videos to support ticket sales and event promotion. Curated artist lineups, managed contracts, and collaborated with marketing teams to ensure successful event turnout.
Brand, Video, & Visual Design (Supporting Experience) at Zeta Tau Alpha Sorority
August 1, 2019 - August 1, 2023
Directed, filmed, and produced annual recruitment films, contributing to increased recruitment engagement. Managed pre-production planning including location scouting, scheduling, and creative concepts for shoots involving 30+ participants. Edited final deliverables using Adobe Creative Cloud, ensuring polished and cohesive storytelling.
Brand Identity / Creative Director at Rooted Sparkling Water (Mock Brand)
June 1, 2020 - Present
Led full brand identity development from research and concept to packaging design and product photography. Designed digital assets and visual systems aligned with brand positioning.
Brand Identity / Creative Director at Lili Cafe Bar & Lounge (Mock Brand)
September 1, 2022 - Present
Developed a cohesive brand identity blending Bauhaus design principles with Colombian cultural influences. Designed menus, merchandise, storefront graphics, and digital touchpoints.
Film Director | Videographer at Zeta Tau Alpha Sorority
August 1, 2019 - August 1, 2023
Directed, filmed, and produced annual recruitment films, contributing to increased recruitment engagement. Managed pre-production planning including location scouting, scheduling, and creative concepts for shoots involving 30+ participants. Edited final deliverables using Adobe Creative Cloud, ensuring polished and cohesive storytelling.
Brand Identity | Creative Director at Rooted Sparkling Water (Mock Brand)
June 1, 2020 - Present
Led full brand identity development from research and concept to packaging design and product photography. Designed digital assets and visual systems aligned with brand positioning.
Brand Identity | Creative Director at Lili Cafe Bar & Lounge (Mock Brand)
September 1, 2022 - Present
Developed a cohesive brand identity blending Bauhaus design principles with Colombian cultural influences. Designed menus, merchandise, storefront graphics, and digital touchpoints.
Visual Media Specialist | Graphic Design · Video & Photography · Creative Direction at MW Sketch Creative Agency
September 1, 2024 - September 1, 2025
Led end-to-end creative development of visual content across digital and print platforms, ensuring alignment with brand identity and marketing objectives. Directed, produced, and edited high-quality video, photography, and design assets for clients across hospitality, restaurant, nightlife, and high-end fashion industries. Collaborated with creative directors and clients to deliver visually compelling, on-brand campaigns in fast-paced agency environments.
Creative Director / Audiovisual Designer at MW Sketch Creative Agency
September 1, 2024 - September 1, 2025
Led the end-to-end creative development of visual content for digital and print platforms, aligning with brand identity and marketing objectives; Directed and produced high-quality video and design content for multiple clients across restaurants, hospitality, and high-end fashion.
Audiovisual Producer / Creative Director at Dannijo & Dannijo Pro
September 1, 2024 - September 1, 2025
Managed audiovisual production for a high-end fashion brand, developing video content for social media from filming through post-production; Edited with Adobe Premiere Pro and Creative Cloud tools (After Effects, Photoshop, Lightroom); Collaborated on shoots including the NBA, contributing to multidisciplinary productions at the intersection of fashion, sports, and visual culture.
Content Producer / Videographer at Sliders Oyster Bar
September 1, 2024 - September 1, 2025
Produced audiovisual content for social media, participating in shoots for new food and beverage products; Filmed with professional cameras and drones; Edited with Adobe Premiere Pro; Led graphic design for social media, developing assets aligned with a sophisticated brand identity.
Content Producer / Graphic Designer at Beach Bowl & Need2Speed
September 1, 2024 - September 1, 2025
Produced audiovisual content and graphic design for social media, conducting biweekly shoots and developing 2–3 reels per week; Filmed with professional cameras and drones; Edited and post-produced content with Premiere Pro; Created graphic assets across digital channels.
Creative Director / Graphic Designer at Del Campo Socks
September 1, 2024 - September 1, 2025
Led the creation of visual content for the brand, producing weekly short-form videos and designing graphic assets for Meta ads and social media platforms, strengthening brand presence and engagement across digital channels.
Videographer / Content Producer at Seapine Landscape
September 1, 2024 - September 1, 2025
Created cinematic real estate videos designed to bring residential and commercial properties to life; worked with aerial drone footage and smooth camera movements, capturing architectural details and the lived-in feeling of each space.
Regional Manager / Creative Director at House Hats Collective
June 1, 2020 - November 1, 2025
Produced profit and loss reports for events with up to 350 attendees; curated artist lineups and headliner contracts; styled and decorated venues according to each event’s concept; served as the main point of contact for artist relations; coordinated equipment load-in/load-out; tracked event revenue. Developed album artwork for singles/EPs distributed on Spotify, Apple Music, and SoundCloud.
Creative Director & DJ at Higher Frequencies
June 1, 2024 - October 1, 2025
Conceptualized and designed Higher Frequencies, an immersive event collective dedicated to elevating the senses. Curated experiences blending sound, visuals, flavor, and art within vibrant, multisensory spaces that foster connection and presence.
Graphic Designer & Creative Director at Beach Bod Moving LLC
July 1, 2023 - November 1, 2023
Designed full visual identity assets including logo, business cards, gift cards, flyers, merchandise, and large-format truck banner graphics; designed a service-focused website; directed, filmed, and edited a commercial for the company website and social media; created monthly Instagram and TikTok reel packages.
Visual Media Specialist at MW Sketch – Agencia Creativa (Creación y Producción Audiovisual)
September 1, 2024 - September 1, 2025
Dirigí el desarrollo creativo integral de contenido visual para plataformas digitales e impresas, alineado con la identidad de marca y objetivos de marketing. Produje y dirigí contenido audiovisual de alta calidad (video, fotografía y diseño) para múltiples clientes en industrias como moda de alta gama, hospitalidad, restauración, entretenimiento e inmobiliaria. Gestión completa de proyectos audiovisuales: preproducción, grabación (cámaras profesionales y drones), edición y postproducción.
Regional Manager | Director Creativo at House Hats Collective y Higher Frequencies
June 1, 2020 - November 1, 2025
Dirigí eventos con sellos discográficos y colectivos de eventos musicales inmersivos, combinando dirección creativa, gestión de proyectos y producción de eventos para audiencias de hasta 350 personas. Gestión de presupuestos y hojas de ganancias y pérdidas, curaduría de lineups y contratación de artistas, coordinación técnica y relaciones con talentos, además del desarrollo del concepto visual y artístico de cada evento.

Education

BFA in Graphic Design & Digital Media at University of North Florida
January 11, 2030 - January 9, 2026
BFA in Graphic Design & Digital Media at University of North Florida
January 11, 2030 - January 9, 2026
BFA in Graphic Design & Digital Media at University of North Florida
January 11, 2030 - January 1, 2024
BFA en Diseño Gráfico & Medios Digitales at University of North Florida
January 1, 2024 - March 2, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Travel & Hospitality, Professional Services, Retail, Software & Internet, Education, Real Estate & Construction

Skills

Experience Level