VISITZ - GAMIFICATION AND MOBILITY

Project: Visitz — Gamifying Urban Exploration Visitz is a playful, interactive mobile app designed to turn city exploration into a real-world game. As the Product Designer, I focused on merging geolocation technology with gamification loops to encourage curiosity, learning, and physical mobility.

Key Achievements:

Engagement through Gamification: Designed a reward system where users complete missions at iconic or hidden landmarks to earn points, unlock exclusive content, and discover new zones.

Seamless Geolocation UX: Crafted an intuitive, map-centric interface that provides real-time guidance and interactive discovery without overwhelming the user.

Social & Community Integration: Developed social features allowing users to connect, meet, and exchange recommendations, transforming a solo walk into a shared community experience.

Retention Strategy: Built a progression-based UX (levels, unlocks, and exclusive rewards) to drive daily active usage and long-term user loyalty.