Versatile and creative marketing professional with cross-industry experience in digital marketing, public relations, social media management, and content creation. Adept at developing advertising materials, coordinating multi-channel campaigns, and maintaining strong organization to support goals and ensure seamless task execution. A confident communicator, experienced in liaising with external stakeholders, collaborating across internal teams, and building lasting client relationships. Highly adaptable, with the ability to balance creative strategy, critical thinking, and attention to detail. Consistently meeting multiple tight deadlines with efficiency and a positive mindset.

Justine O'Donoghue

Versatile and creative marketing professional with cross-industry experience in digital marketing, public relations, social media management, and content creation. Adept at developing advertising materials, coordinating multi-channel campaigns, and maintaining strong organization to support goals and ensure seamless task execution. A confident communicator, experienced in liaising with external stakeholders, collaborating across internal teams, and building lasting client relationships. Highly adaptable, with the ability to balance creative strategy, critical thinking, and attention to detail. Consistently meeting multiple tight deadlines with efficiency and a positive mindset.

Available to hire

Versatile and creative marketing professional with cross-industry experience in digital marketing, public relations, social media management, and content creation. Adept at developing advertising materials, coordinating multi-channel campaigns, and maintaining strong organization to support goals and ensure seamless task execution. A confident communicator, experienced in liaising with external stakeholders, collaborating across internal teams, and building lasting client relationships. Highly adaptable, with the ability to balance creative strategy, critical thinking, and attention to detail. Consistently meeting multiple tight deadlines with efficiency and a positive mindset.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Work Experience

Marketing & Sales Coordinator at RPM Group
February 2, 2024 - July 23, 2024
Directed marketing and sales campaigns for a leading commercial real estate corporation within the Transactional & Advisory department, collaborating with creative agencies, internal teams, and third-party agencies. Developed and managed promotional materials, EDMs, property listings, and campaign assets to support over $100M in real estate transactions. Produced executive level presentations and reports for the CEO and board members. Oversaw internal communications and scheduling to maintain brand consistency across marketing deliverables.
Social Media Manager & Content Creator at Vision Creators
October 6, 2023 - March 8, 2024
Simultaneously managed 15+ companies social media accounts across Instagram and Facebook using Meta Business Suite. Scheduled and organized daily posts, ranging from reels, posts, and stories. Created and edited original photo and video content, copywriting and visual design, in accordance with brand’s identity to use for social platforms. Increased engagement through proactive community involvement by responding to comments, DMs, and customer inquiries. Collaborated with internal team through Asana to align marketing efforts and meet campaign timelines.
Public Relations & Communications Coordinator at Pennant Media Group
January 1, 2023 - July 16, 2025
Drafted press releases, pitches, and promotional materials to support client media exposure. Coordinated PR campaigns, media interviews, and industry events in support of entertainment and lifestyle clients. Managed internal and external communications to achieve flowing and successful event and campaign launches. Supported the CEO with client meetings, creative brainstorming, scheduling, and all social media channels.
Financial Services Representative at Meridian Credit Union
September 6, 2018 - September 8, 2022
Developed personalized financial investment, education, loans, and retirement plans. Balanced treasury by ensuring all cash flow and books balanced at beginning and end of day. Drove sustainable growth, and provided trusted and quality advice to clients. Created meaningful relationships to ensure customer loyalty. Met all KPI's and exceeded goals, doubling referral and sales targets. Campaign lead on multiple occasions and face of promotional events.

Education

Business Marketing, Honours at Humber College
January 1, 2021 - December 31, 2023
Psychology at Ryerson University
January 1, 2016 - December 31, 2019

Qualifications

Google Ads Search Certification
January 11, 2030 - July 16, 2025
Search Engine Optimization (SEO)
January 11, 2030 - July 16, 2025
Artificial Intelligence
January 11, 2030 - July 16, 2025

Industry Experience

Media & Entertainment, Real Estate & Construction, Financial Services, Professional Services