Tennessee Football Content

Delivered fast-turnaround design and photography content for the University of Tennessee Football Content Team, boosting recruiting efforts, fan engagement, and brand cohesion across Instagram and X channels.

The content strategy enhanced recruitment and fan engagement while boosting internal operational efficiency with optimized digital asset strategies.

Increased visibility with thousands of images and graphics capturing key moments.
Strengthened recruiting efforts with targeted visual assets, leading to football commitments.
Reduced content search times via improved asset management, enabling faster production.
Maintained UT’s brand standards consistently across platforms and formats, enhancing overall visibility.

This internship sharpened my ability to thrive in high-pressure, fast-turnaround environments while balancing creativity and brand discipline.

It sharpened my cross-functional collaboration skills and deepened my expertise in sports marketing, visual storytelling, and operational efficiency—preparing me for future dynamic roles in content design and management.