LAZURI
karenroth
Published
- Goal:
To create a new logo for their company, LAZURI. The company is a luxury clothing brand that is known for its high-quality craftsmanship and stylish designs. The client wanted a logo that was elegant and timeless, yet also reflected the company’s modern aesthetic.
- My contribution:
I conducted research on the company’s competitors and their logos. This helped me to understand the current trends in logo design and to identify the elements that would be most effective for LAZURI’s logo.
• I created a mood board to capture the company’s overall brand identity. This helped me to narrow down my ideas and to focus on designs that were consistent with the company’s branding.
• I developed a variety of logo concepts, including the ones shown in the image. I worked closely with the client to refine the designs until they were satisfied.
• I created a tagline that would help to communicate the company’s message.
• I created patterns that could be used in conjunction with the logo.
• I selected a color palette that was both elegant and timeless.
• I created mockups to help the client visualize how the logo would be used in different applications.
#branddesign #brandidentity #branding #corporatedesign #graphicdesigner #graphicdesign #logo #logodesign