I'm Kayla Williams, a marketing and communications professional specializing in public outreach, event coordination, content creation, and strategic communications. My experience spans public infrastructure projects, higher education, media publishing, and event marketing, where I've developed engaging campaigns, coordinated large-scale events, and created compelling content that connects with audiences. I combine creativity, organization, and strong communication skills to help brands and organizations build meaningful relationships and deliver impactful results.

Kayla Williams

I'm Kayla Williams, a marketing and communications professional specializing in public outreach, event coordination, content creation, and strategic communications. My experience spans public infrastructure projects, higher education, media publishing, and event marketing, where I've developed engaging campaigns, coordinated large-scale events, and created compelling content that connects with audiences. I combine creativity, organization, and strong communication skills to help brands and organizations build meaningful relationships and deliver impactful results.

Available to hire

I’m Kayla Williams, a marketing and communications professional specializing in public outreach, event coordination, content creation, and strategic communications. My experience spans public infrastructure projects, higher education, media publishing, and event marketing, where I’ve developed engaging campaigns, coordinated large-scale events, and created compelling content that connects with audiences. I combine creativity, organization, and strong communication skills to help brands and organizations build meaningful relationships and deliver impactful results.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate

Work Experience

Public Involvement Specialist at ICF International
April 1, 2024 - May 1, 2025
Coordinated end-to-end logistics for 20+ public outreach meetings supporting local and regional transportation projects. Drafted communication materials such as flyers, fact sheets, and invitations while ensuring alignment with brand standards and client requirements. Created media contact lists and coordinated newspaper placements for public meeting notices. Developed post-meeting recap reports documenting key meeting details and attendance metrics.
Admissions Representative at Auguste Escoffier School of Culinary Arts
June 1, 2022 - October 1, 2023
Prospected 100+ leads daily to support admissions pipeline growth. Guided students through the admissions process while maintaining accurate documentation and records. Tracked and analyzed key performance metrics to refine and optimize outreach strategies.
Venue & Marketing Assistant at The Inn at Quarry Ridge
July 1, 2021 - January 1, 2022
Created and published engaging on-brand social media content for the venue’s channels with consistent posting schedules and a cohesive brand voice. Conducted venue tours for prospective clients, contributing to increased bookings. Assisted with setup and teardown for weddings and trade shows hosting up to 300 attendees.
Media Publications Intern at D Magazine
May 1, 2021 - August 1, 2021
Drafted attention-grabbing headlines and social media captions for a tech news outlet (Dallas Innovates). Used SEO strategies to improve website visibility and audience reach.
Freelance Photographer at Kayla Williams Photography
May 1, 2019 - June 1, 2025
Photographed weddings, family portraits, and events, delivering high-quality, client-focused imagery. Managed all aspects of projects including scheduling, contracts, and post-production editing. Created social media content and graphics to market photography services and attract new clients.

Education

Bachelor of Arts in Communication; Minor in Tourism Management; Professional Event Management Certificate at Texas A&M University
August 1, 2019 - December 1, 2021
Coursework in Journalism at University of Mary Hardin-Baylor
August 1, 2017 - May 1, 2019
Public Involvement Specialist (Professional Training/Certificate) at ICF International
April 1, 2024 - May 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Media & Entertainment, Travel & Hospitality, Non-Profit Organization, Transportation & Logistics

Experience Level

Expert
Intermediate
Intermediate
Intermediate

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