Hi, I’m Kim Asuncion, an apparel designer based in UK. I specialize in both Branding and Fashion design and product development, with a strong focus on trend research and technical drawing. I have experience working closely with founders and design directors to develop new seasonal and essential products that resonate with our customers. I’m passionate about creating high-quality fashion pieces and collaborating with suppliers to ensure the best production standards. I enjoy working with teams to ensure our products align with customer personas and market trends, constantly striving to improve and expand our product offerings.…

Kim Asuncion

PRO

Hi, I’m Kim Asuncion, an apparel designer based in UK. I specialize in both Branding and Fashion design and product development, with a strong focus on trend research and technical drawing. I have experience working closely with founders and design directors to develop new seasonal and essential products that resonate with our customers. I’m passionate about creating high-quality fashion pieces and collaborating with suppliers to ensure the best production standards. I enjoy working with teams to ensure our products align with customer personas and market trends, constantly striving to improve and expand our product offerings.…

Available to hire

Hi, I’m Kim Asuncion, an apparel designer based in UK. I specialize in both Branding and Fashion design and product development, with a strong focus on trend research and technical drawing. I have experience working closely with founders and design directors to develop new seasonal and essential products that resonate with our customers.

I’m passionate about creating high-quality fashion pieces and collaborating with suppliers to ensure the best production standards. I enjoy working with teams to ensure our products align with customer personas and market trends, constantly striving to improve and expand our product offerings.

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Language

English
Fluent

Work Experience

Fashion Designer / Developer at Legend London
April 1, 2024 - July 17, 2025
Researched trends for new season drops including colours, fabrics, styles, and prints. Worked closely with the founder and design director to develop products, creating technical drawings/CAD for new and updated product libraries. Developed seasonal and essential products for presentation and development. Presented new products to the team for feedback to optimize offerings for customers. Setup technical specifications for suppliers to ensure the best quality based on approved styles. Collaborated with the team to monitor best sellers and understand customer personas to inform future product development.
Product Graphic Designer at Hallenstein Brothers
March 1, 2020 - July 17, 2025
Managed design processes from concept through to final stage, developing patterns and prints for seasonal products. Conducted market research to identify new trends, fabrics, and techniques, seeking design inspiration as needed. Oversaw print production to ensure suppliers met the highest quality standards. Collaborated with team members to select seasonal themes, make edits to lines, and create new concepts. Ensured prints aligned with the season's theme.
Menswear/Apparel Designer at The Warehouse
October 1, 2022 - July 17, 2025
Conceptualized and developed product and graphics for active, swim, and menswear ranges. Conducted market research using WGSN, online brands, local stores, and more. Created mood boards for seasonal range presentations. Oversaw production and liaised with suppliers to ensure the highest quality of print delivery.
Fashion Designer / Developer
February 1, 2023 - April 1, 2024
Researched trends for new season drops and collaborated with founder to develop products. Created seasonal concepts, mood boards, color palettes and storylines. Produced technical drawings and CAD files for new and updated product libraries. Presented products in internal and external reviews, and set up technical specs for suppliers to ensure quality and alignment with brand aesthetics. Worked with the team to identify best sellers and refine offerings based on customer personas and market feedback.
Menswear Designer
May 1, 2024 - May 1, 2025
Researched trends for new season drops, colours, fabrics, styles and prints. Collaborated with founder and design director to develop products and seasonal/essential lines. Created technical drawings/CAD for new and updated product library; presented new products to the team for feedback; set up supplier technical specs to ensure best quality. Monitored selling performance and customer personas to inform future product development.

Education

Bachelor of Arts in Design at CDD
April 1, 2004 - June 27, 2008

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Consumer Goods, Media & Entertainment, Manufacturing, Professional Services
    paper Club 1984

    This project presents a streetwear collection for Club 1984, inspired by automotive culture, racing heritage, and luxury lifestyle aesthetics. The designs combine clean typography with bold graphic storytelling, creating a balance between minimal branding and expressive, high-impact visuals.

    Please download Capsule here:

    https://www.twine.net/signin