I’m Lauren Deyeso, a graphic design professional with 15+ years of experience crafting visual content that engages audiences and supports business objectives across real estate, retail, and publishing. I manage the full design process—from concept through production—delivering high-quality print and digital materials on time while adhering to brand guidelines. I’m a collaborative communicator who thrives on cross‑departmental partnerships and client work to transform ideas into clear, impactful visuals. I excel at translating complex information into polished visuals for campaigns, education programs, and multimedia assets. My approach blends strategic storytelling with hands-on execution, including photography direction, video content, and training for teams to improve workflows and brand consistency. I’m passionate about delivering measurable results through compelling design that elevates brand presence in competitive markets.

Lauren Deyeso

I’m Lauren Deyeso, a graphic design professional with 15+ years of experience crafting visual content that engages audiences and supports business objectives across real estate, retail, and publishing. I manage the full design process—from concept through production—delivering high-quality print and digital materials on time while adhering to brand guidelines. I’m a collaborative communicator who thrives on cross‑departmental partnerships and client work to transform ideas into clear, impactful visuals. I excel at translating complex information into polished visuals for campaigns, education programs, and multimedia assets. My approach blends strategic storytelling with hands-on execution, including photography direction, video content, and training for teams to improve workflows and brand consistency. I’m passionate about delivering measurable results through compelling design that elevates brand presence in competitive markets.

Available to hire

I’m Lauren Deyeso, a graphic design professional with 15+ years of experience crafting visual content that engages audiences and supports business objectives across real estate, retail, and publishing. I manage the full design process—from concept through production—delivering high-quality print and digital materials on time while adhering to brand guidelines. I’m a collaborative communicator who thrives on cross‑departmental partnerships and client work to transform ideas into clear, impactful visuals.

I excel at translating complex information into polished visuals for campaigns, education programs, and multimedia assets. My approach blends strategic storytelling with hands-on execution, including photography direction, video content, and training for teams to improve workflows and brand consistency. I’m passionate about delivering measurable results through compelling design that elevates brand presence in competitive markets.

See more

Language

English
Fluent

Work Experience

Marketing & Design Specialist at William Raveis Real Estate
November 6, 2023 - August 18, 2025
Led end-to-end design of branded print and digital marketing materials for the largest real estate firm in the Northeast, including brochures, postcards, ads, booklets, and social media campaigns. Managed multiple concurrent projects, adhered to brand guidelines, performed advanced image retouching, and created presentations and property showcase videos for education programs and corporate events. Delivered agent training on internal systems and processes, coordinated cross-department content, and contributed to concept development and prototyping.
Graphic Designer / Circular Designer at Stop & Shop Corporate
July 18, 2022 - April 21, 2023
Produced weekly retail circulars across print and digital platforms, designed covers and promotional inserts, and managed six-week production cycles. Adapted vendor designs, ensured brand consistency, planned seasonal themes, performed color correction and image retouching, and presented strategic recommendations to leadership.
Senior Graphic Designer at Encore Realty
December 14, 2015 - July 18, 2022
Transformed marketing collateral into engaging visual assets, including show sheets, mailers, sell sheets, brochures, web ads, and email campaigns. Led in-house photography for agents, developed educational materials, and crafted a cohesive social media narrative and MLS/online visuals for property marketing.
Creative Director at The Boston Parents’ Paper
March 10, 2005 - October 26, 2011
Pioneered the complete visual reinvention of the magazine and ancillary titles, redesigned logos, and established brand identity. Collaborated with sales on promotional graphics, managed multiple design projects from concept to delivery, designed editorial layouts, and produced animated GIFs, web banners, media kits, email campaigns, vinyl signage, and trade show materials. Mentored designers and supported hiring.

Education

Bachelor of Fine Arts (B.F.A.), Graphic Design at Endicott College
January 11, 2030 - September 18, 2025

Qualifications

Adobe Certified Professional, Visual Design using Adobe Photoshop
August 24, 2023 - September 18, 2025
Adobe Certified Professional, Graphic Design & Illustration using Adobe Illustrator
August 30, 2023 - September 18, 2025
Adobe Certified Professional, Print & Digital Media Publication using Adobe InDesign
September 7, 2023 - September 18, 2025
Adobe Certified Professional, Visual Design
August 30, 2023 - September 18, 2025
Adobe Certified Professional, Visual Design using Adobe Photoshop
August 24, 2023 - September 18, 2025
Adobe Certified Professional, Graphic Design & Illustration using Adobe Illustrator
August 30, 2023 - September 18, 2025
Adobe Certified Professional, Print & digital media publication using Adobe InDesign
September 7, 2023 - September 18, 2025
Adobe Certified Professional, Visual Design
August 30, 2023 - September 18, 2025
Adobe Certified Professional - Visual Design using Adobe Photoshop
August 24, 2023 - January 4, 2026
Adobe Certified Professional - Graphic Design & Illustration using Adobe Illustrator
August 30, 2023 - January 4, 2026
Adobe Certified Professional - Print & digital media publication using Adobe InDesign
September 7, 2023 - January 4, 2026

Industry Experience

Media & Entertainment, Professional Services, Real Estate & Construction, Education, Retail, Healthcare