I’m LeTerrius Knight, a Growth Marketing & CRM Specialist focused on helping businesses scale customer acquisition through data-driven systems and automation. I design scalable marketing funnels that connect outreach, lead capture, email nurturing, and conversion optimization, using tools like Apollo, GoHighLevel, Zapier, GA4, Google Ads, Meta Ads, WordPress, and AI-assisted workflows. I love turning complex data into actionable campaigns and automated processes that drive revenue and marketing efficiency. By combining systems thinking with creative execution, I help teams grow faster, improve onboarding, and deliver measurable results.

LeTerrius Knight

I’m LeTerrius Knight, a Growth Marketing & CRM Specialist focused on helping businesses scale customer acquisition through data-driven systems and automation. I design scalable marketing funnels that connect outreach, lead capture, email nurturing, and conversion optimization, using tools like Apollo, GoHighLevel, Zapier, GA4, Google Ads, Meta Ads, WordPress, and AI-assisted workflows. I love turning complex data into actionable campaigns and automated processes that drive revenue and marketing efficiency. By combining systems thinking with creative execution, I help teams grow faster, improve onboarding, and deliver measurable results.

Available to hire

I’m LeTerrius Knight, a Growth Marketing & CRM Specialist focused on helping businesses scale customer acquisition through data-driven systems and automation. I design scalable marketing funnels that connect outreach, lead capture, email nurturing, and conversion optimization, using tools like Apollo, GoHighLevel, Zapier, GA4, Google Ads, Meta Ads, WordPress, and AI-assisted workflows.

I love turning complex data into actionable campaigns and automated processes that drive revenue and marketing efficiency. By combining systems thinking with creative execution, I help teams grow faster, improve onboarding, and deliver measurable results.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Beginner
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Language

English
Fluent

Work Experience

Growth Marketing & CRM Apprentice at MeasureAI
May 1, 2026 - Present
Developed audience segmentation strategies and ICPs for UK construction and HVAC outreach campaigns using Apollo. Assisted in building lead-generation systems integrating Apollo, GoHighLevel (GHL), Zapier, landing pages, lead magnets, and CRM workflows. Conducted website, social media, and marketing funnel audits to identify growth opportunities and improve campaign effectiveness. Created lead magnet assets, campaign documentation, workflow diagrams, and customer journey mapping for outbound and inbound marketing initiatives. Supported email marketing strategy, audience segmentation, nurture sequence planning, CRM pipeline design, and marketing automation workflow development using GoHighLevel and Apollo. Collaborated on campaign planning involving SEO research, paid advertising strategy, content planning, brand positioning, and conversion-focused landing pages. Utilized AI tools including ChatGPT and Claude to assist with marketing copy, campaign messaging, workflow documentation, and
OPMA & Full Stack Marketing Cohort at Rich Niche Ux
April 1, 2025 - July 1, 2025
Built full-stack acquisition frameworks integrating paid traffic, landing pages, email sequences, and offer positioning; applied OPMA principles to develop structured digital growth systems.
Technical Support Analyst at Capital One
April 1, 2025 - Present
Handle 30–60 daily client interactions, diagnosing and resolving system and transaction issues within SLA standards; collaborate cross-functionally with product and operations teams to support digital platform implementation and issue resolution; participate in UAT and change management processes to support system updates and mitigate operational risk; utilize ServiceNow and internal systems to manage ticket prioritization, escalation, and documentation; identify workflow inefficiencies and contribute to continuous improvement initiatives.
Paid Media Bootcamp at Media Buyer School
October 1, 2024 - December 1, 2024
Trained in planning, launching, and optimizing Meta and Google Ads campaigns; developed testing frameworks focused on improving CTR, conversion rate, and cost efficiency.
Paid Media Bootcamp Participant at Media Buyer School
October 1, 2024 - December 1, 2024
Trained in planning, launching, and optimizing Meta and Google Ads campaigns; developed testing frameworks focused on improving CTR, conversion rate, and cost efficiency.
Social Media Intern at 2HotRadio
June 1, 2024 - November 1, 2024
Created multi-platform content and managed publishing workflows. Designed web and social assets using WordPress and Canva. Supported campaign planning and analytics-driven content optimization.
Remote Digital Marketing Associate at JobPrepped
June 1, 2024 - November 1, 2024
Designed and executed PPC lead generation campaigns across social platforms; built optimized landing pages to improve paid traffic conversion performance; conducted keyword research, competitor analysis, and SERP analysis using Ahrefs; created SEO-optimized blog content and implemented content promotion strategies; built automated outbound lead generation workflows using marketing automation tools.
Marketing Intern at Big Comedy Network
April 1, 2023 - July 1, 2023
Created multi-platform marketing content, supported campaigns, and analyzed results. Assisted with content creation and publishing workflows to boost brand visibility.
Web & Blog Editor (Freelance) at Posh Rock Foundation
April 1, 2023 - February 1, 2024
Edited and published web and blog content; collaborated on campaign planning and content strategy; designed assets using WordPress and Canva; supported analytics-driven content optimization.

Education

Multimedia Communications at Full Sail University
April 1, 2020 - March 1, 2021
Digital Marketing & E-Commerce Certification at Coursera
April 1, 2023 - November 1, 2023
Film, Music, and Entertainment Certificate at 2hot Radio
November 1, 2023 - February 28, 2023
Google Digital Marketing & Ecommerce Professional Certificate at Coursera (Online Course)
April 1, 2023 - September 1, 2023
Multimedia Communications Certification at Full Sail University
April 1, 2020 - March 1, 2021
Google Digital Marketing & Ecommerce Professional Certificate at Coursera
April 1, 2023 - September 1, 2023
Multimedia Communications Certification at FULLSAIL UNIVERSITY
April 1, 2020 - March 1, 2021
Paid Media Bootcamp at Media Buyer School
October 1, 2024 - December 1, 2024
Google Digital Marketing & Ecommerce Professional Certificate at Coursera
April 1, 2023 - September 1, 2023
Multimedia Communications Certification at FULLSAIL UNIVERSITY
April 1, 2020 - March 1, 2021

Qualifications

Google Digital Marketing & Ecommerce Professional Certificate
April 1, 2023 - September 1, 2023
Multimedia Communications Certification
April 1, 2020 - March 1, 2021
Google Digital Marketing & Ecommerce Professional Certificate
April 1, 2023 - September 1, 2023
Multimedia Communications Certification
April 1, 2020 - March 1, 2021
OPMA & Full Stack Marketing Cohort
April 1, 2025 - July 1, 2025
Paid Media Bootcamp
October 1, 2024 - December 1, 2024
Paid Media Bootcamp
October 1, 2024 - December 1, 2024
Google Digital Marketing & Ecommerce Professional Certificate
April 1, 2023 - September 1, 2023
Multimedia Communications Certification
April 1, 2020 - March 1, 2021

Industry Experience

Media & Entertainment, Computers & Electronics, Software & Internet, Retail, Professional Services, Travel & Hospitality, Real Estate & Construction, Financial Services, Government
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