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I am a creative and results-driven digital marketing specialist with over four years of experience in developing and executing high-impact social media campaigns, content creation, and digital sales strategies. I leverage analytics to optimize engagement, increase brand awareness, and drive revenue growth. I enjoy turning ideas into measurable results and crafting digital experiences that resonate with audiences across platforms. I am eager to apply my expertise in a global environment to build impactful digital experiences, collaborate with cross-functional teams, and contribute to brand growth. My strengths include social media management, content strategy, lead generation, audience targeting, and data-driven optimization across healthcare, finance, lifestyle, and tech sectors. I am proficient at partnering with creatives and stakeholders to deliver compelling content and strong ROI.…I am a creative and results-driven digital marketing specialist with over four years of experience in developing and executing high-impact social media campaigns, content creation, and digital sales strategies. I leverage analytics to optimize engagement, increase brand awareness, and drive revenue growth. I enjoy turning ideas into measurable results and crafting digital experiences that resonate with audiences across platforms. I am eager to apply my expertise in a global environment to build impactful digital experiences, collaborate with cross-functional teams, and contribute to brand growth. My strengths include social media management, content strategy, lead generation, audience targeting, and data-driven optimization across healthcare, finance, lifestyle, and tech sectors. I am proficient at partnering with creatives and stakeholders to deliver compelling content and strong ROI.

Lilian Cynthia Kwamboka

Content Creator, Social Media Manager, Graphic Designer, +2

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I am a creative and results-driven digital marketing specialist with over four years of experience in developing and executing high-impact social media campaigns, content creation, and digital sales strategies. I leverage analytics to optimize engagement, increase brand awareness, and drive revenue growth. I enjoy turning ideas into measurable results and crafting digital experiences that resonate with audiences across platforms. I am eager to apply my expertise in a global environment to build impactful digital experiences, collaborate with cross-functional teams, and contribute to brand growth. My strengths include social media management, content strategy, lead generation, audience targeting, and data-driven optimization across healthcare, finance, lifestyle, and tech sectors. I am proficient at partnering with creatives and stakeholders to deliver compelling content and strong ROI.…I am a creative and results-driven digital marketing specialist with over four years of experience in developing and executing high-impact social media campaigns, content creation, and digital sales strategies. I leverage analytics to optimize engagement, increase brand awareness, and drive revenue growth. I enjoy turning ideas into measurable results and crafting digital experiences that resonate with audiences across platforms. I am eager to apply my expertise in a global environment to build impactful digital experiences, collaborate with cross-functional teams, and contribute to brand growth. My strengths include social media management, content strategy, lead generation, audience targeting, and data-driven optimization across healthcare, finance, lifestyle, and tech sectors. I am proficient at partnering with creatives and stakeholders to deliver compelling content and strong ROI.

Available to hire

I am a creative and results-driven digital marketing specialist with over four years of experience in developing and executing high-impact social media campaigns, content creation, and digital sales strategies. I leverage analytics to optimize engagement, increase brand awareness, and drive revenue growth. I enjoy turning ideas into measurable results and crafting digital experiences that resonate with audiences across platforms.

I am eager to apply my expertise in a global environment to build impactful digital experiences, collaborate with cross-functional teams, and contribute to brand growth. My strengths include social media management, content strategy, lead generation, audience targeting, and data-driven optimization across healthcare, finance, lifestyle, and tech sectors. I am proficient at partnering with creatives and stakeholders to deliver compelling content and strong ROI.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Business Executive – Digital sales & Marketing at The Standard Media Group PLC

April 1, 2025 - Present

Developed and executed digital marketing and advertising strategies aligned with client objectives to drive brand awareness and lead generation. Managed end-to-end client relationships, from prospecting and pitching to campaign execution and performance optimization. Led marketing partnerships across healthcare, finance, lifestyle, and tech sectors. Collaborated with creative teams to produce high-impact content (videos, native articles, social media assets). Analyzed campaign performance and optimized strategies, achieving 3M+ organic impressions for key campaigns and enhancing ROI.

Digital Marketing at Hilalium & sons limited

September 1, 2024 - March 1, 2025

Developed and executed targeted digital marketing campaigns across Instagram, Facebook, TikTok, and LinkedIn. Created compelling content including videos, reels, graphics, and copy that resonated with audiences. Managed and optimized paid ad campaigns on Facebook, Instagram, Google Ads, and TikTok. Built and nurtured online communities through consistent engagement strategies, responding promptly to inquiries and feedback, boosting customer loyalty. Analyzed performance metrics using tools like Google Analytics and platform insights to refine strategies, achieving sustained campaign improvements.

Social Media Manager & Office admin at B Luxury

February 1, 2023 - September 1, 2024

Developed and implemented social media strategies to increase audience engagement and brand visibility. Directed content creation for Instagram and TikTok, growing Instagram followers to over 20K in a year. Boosted Instagram engagement by 25% through compelling content and audience interaction. Managed a content calendar to ensure consistent and timely content delivery. Handled administrative tasks including scheduling meetings, maintaining records, coordinating communication between departments, and organizing office supplies. Supported customer service efforts by responding to inquiries on social media and managing feedback effectively. Assisted in preparing reports, tracking inventory, and processing sales transactions.

Digital Platform Assistant at Uncradio & TV

October 1, 2022 - February 1, 2023

Coordinated graphic design projects, ensuring brand consistency across all digital platforms. Developed and organized a comprehensive digital content database for accurate and timely updates. Collaborated with cross-functional teams to streamline workflows and ensure effective program execution. Utilized tools like Hootsuite and Excel for efficient workflow management, scheduling, and performance tracking. Analyzed social media data to identify trends, optimize strategies, and boost audience engagement.

Social Media Assistant Manager at Foodhutz

January 1, 2022 - September 1, 2022

Developed and implemented strategic social media plans to boost brand awareness, engagement, and online presence. Assisted in updating and optimizing the company website, ensuring a seamless and user-friendly experience. Created visually appealing graphics for social media platforms, including posts, stories, and promotional posters, maintaining brand consistency. Crafted and published engaging, brand-aligned content tailored to resonate with the target audience, driving higher engagement. Tracked and analyzed social media metrics, using insights to optimize campaigns and improve performance.