Strategic Social Media Manager and Content Producer with experience across professional services, hospitality, fashion, and creator-led brands. I specialise in building clear, trustworthy, and engaging online presences through thoughtful content strategy, copywriting, and platform-native execution. I currently manage social strategy, creator partnerships, and community for In Print We Trust, overseeing influencer outreach, onboarding, contracts, and performance across large-scale campaigns. Alongside this, I run my own agency, March Socials, where I’ve led end-to-end social and UGC campaigns for brands including LVMH, Prada Beauty, Calvin Klein, UGG, and Meshki, helping clients achieve multi-million-view growth on TikTok and Instagram.

LILY RAPOSO

Strategic Social Media Manager and Content Producer with experience across professional services, hospitality, fashion, and creator-led brands. I specialise in building clear, trustworthy, and engaging online presences through thoughtful content strategy, copywriting, and platform-native execution. I currently manage social strategy, creator partnerships, and community for In Print We Trust, overseeing influencer outreach, onboarding, contracts, and performance across large-scale campaigns. Alongside this, I run my own agency, March Socials, where I’ve led end-to-end social and UGC campaigns for brands including LVMH, Prada Beauty, Calvin Klein, UGG, and Meshki, helping clients achieve multi-million-view growth on TikTok and Instagram.

Available to hire

Strategic Social Media Manager and Content Producer with experience across professional services, hospitality, fashion, and creator-led brands. I specialise in building clear, trustworthy, and engaging online presences through thoughtful content strategy, copywriting, and platform-native execution.

I currently manage social strategy, creator partnerships, and community for In Print We Trust, overseeing influencer outreach, onboarding, contracts, and performance across large-scale campaigns. Alongside this, I run my own agency, March Socials, where I’ve led end-to-end social and UGC campaigns for brands including LVMH, Prada Beauty, Calvin Klein, UGG, and Meshki, helping clients achieve multi-million-view growth on TikTok and Instagram.

See more

Language

English
Fluent

Work Experience

Social Media Manager & Creator Partnerships + Community Manager at Print We Trust
January 1, 2025 - Present
Manage brand partnerships and community for the Trailblazer Program; oversee influencer outreach, onboarding, and contract negotiation; develop and execute content calendars and social strategy across platforms; liaise with creators to ensure deliverables and performance targets are met.
Social Media Manager & Content Creator Assistant at Freelance
February 1, 2024 - Present
Managed social media for creators including Yaz Caramanli and Fabiana Cristina; overseeing content planning, scheduling, and brand collaboration support; edited video content and curated content calendars; supported restaurant accounts with creative briefs and brand campaigns.
Photographer, Videographer & Social Media Manager at Freelance
September 1, 2022 - Present
Captured and edited branded photo and video content across TikTok, Instagram, and other platforms; collaborated with creators and brands to produce UGC ads, Reels, and organic content; contributed to campaigns for LVHM, Calvin Klein, Prada Beauty, UGG, Moschino, and more; shot content for luxury hotels and produced campaign visuals.
Freelance Writer at Freelance
February 1, 2022 - Present
Wrote blog posts, articles, and creative content focused on SEO and storytelling; conducted thorough proofreading and editing to deliver high-quality, error-free content.
Social Media Assistant at Third Space Gym
August 1, 2023 - September 10, 2025
Created and scheduled content calendars for social platforms, including product testing and live footage; managed DMs and inquiries with professionalism and timeliness; supported growth and engagement strategies through consistent posting.
Social Media Manager & Event Coordinator at Fashion Society
June 1, 2023 - September 10, 2025
Developed and scheduled content plans to showcase events and maintain online presence; planned influencer brunches and fashion shows; collaborated across teams for smooth event logistics and promotions.
Barista & Social Media Manager at Lola Choco Bar and Cafe
September 1, 2022 - September 10, 2025
Delivered excellent customer service while building the cafe’s social presence; created and scheduled engaging content to boost community interaction; managed customer feedback and communication across platforms.
Retail Associate at Aritzia
June 1, 2022 - September 10, 2025
Offered styling assistance and personalized service to enhance shopping experiences; maintained merchandising standards and assisted in inventory management; processed purchases and addressed customer concerns effectively.
Social Media Manager & Creator Partnerships + Community Manager at We in Print We Trust
January 1, 2025 - Present
Manage brand partnerships and community for the Trailblazer Program; oversee influencer outreach, onboarding, and contract negotiation; develop and execute content calendars and social strategy across platforms; liaise with creators to ensure deliverables and performance targets are met.
Social Media Manager & Content Creator Assistant at Freelance
February 1, 2024 - Present
Managed social media for creators including Yaz Caramanli and Fabiana Cristin; oversaw planning, scheduling, and brand collaboration support; edited video content and curated content calendars; supported Olivia Hirst with content briefs and brand campaigns; managed restaurant accounts (e.g., KIN London) and contributed to launch campaigns.
Freelance Photographer, Videographer & Social Media Manager at Freelance / Self-Employed
September 1, 2022 - Present
Captured and edited branded photo and video content across TikTok, Instagram, and other platforms; produced UGC ads, Reels, and organic content; contributed to campaigns for LVMH, Calvin Klein, Prada Beauty, UGG, Meshki, and more; worked with luxury hotels such as Hotel Balzac (Paris) and Fairmont Hotel (Hamburg).
Campaign Producer & Content Manager at Freelance / Client-based
September 1, 2022 - Present
Oversaw end-to-end production of sponsored content campaigns for fashion, beauty, lifestyle, and hospitality clients; managed shoot schedules, deliverables, and client/creator communication; developed creative strategies aligned with brief objectives and campaign KPIs; ensured content consistency and brand alignment.
Freelance Writer at Self-Employed
February 1, 2022 - Present
Wrote blog posts, articles, and creative content for various clients with SEO optimization and storytelling; conducted thorough proofreading and editing to deliver high-quality content.
Temporary Social Media & Creative Assistant to Influencer at Influencer
April 1, 2024 - September 10, 2025
Grew account by 15K followers in one month through strategic planning; captured content on brand trips; edited TikToks and Reels; led creative direction for short-form videos; managed brand outreach, secured partnerships and PR opportunities; handled emails and scheduling.
Social Media Assistant at Third Space Gym
August 1, 2023 - September 10, 2025
Created and scheduled content calendars; product testing and live footage; managed DMs and inquiries; supported growth and engagement strategies through consistent posting.
Social Media Manager & Event Coordinator at Fashion Society
June 1, 2023 - September 10, 2025
Developed and scheduled content plans to showcase events and maintain consistent online presence; planned and executed influencer brunches and fashion shows; collaborated across teams for smooth event logistics and promotion.
Barista & Social Media Manager at LOLA Choco Bar and Cafe
September 1, 2022 - September 10, 2025
Delivered excellent customer service while building the cafe’s social presence; created and scheduled engaging content to boost community interaction; managed customer feedback across platforms.
Retail Associate at Aritzia
June 1, 2022 - September 10, 2025
Offered styling assistance and personalized service to enhance shopping experiences; maintained merchandising standards and assisted in inventory management; processed purchases and handled customer concerns.
Social Media Manager & Creator Partnerships at In Print We Trust
January 1, 2025 - Present
Freelance role managing brand partnerships and community for the Trailblazer Program. Responsibilities include influencer outreach, onboarding, and contract negotiation; developing and executing content calendars and social strategy across platforms; liaising with creators to ensure deliverables and performance targets are met.
Social Media Manager & Content Creator Assistant at Freelance
February 1, 2024 - Present
Managed social media for creators (e.g., Yaz Caramanli, Fabiana Cristin) including planning, scheduling, and brand collaboration support. Edited video content, curated content calendars, and supported brand campaigns; developed content briefs and helped execute campaigns for Olivia Hirst and KIN London, including launch assets and engagement boosts.
Freelance Photographer, Videographer & Social Media Manager at Self-employed / Freelance
September 1, 2022 - Present
Captured and edited branded photo and video content for TikTok, Instagram, and other platforms; produced UGC ads and short-form content. Contributed to campaigns for LVMH, Calvin Klein, Prada Beauty, UGG, Meshki, and more; shot content for luxury hotels such as Hotel Balzac and Fairmont; helped clients reach millions of views.
Campaign Producer & Content Manager at Self-employed / Freelance
September 1, 2022 - Present
Oversaw end-to-end production of sponsored content campaigns for fashion, beauty, lifestyle, and hospitality clients. Managed shoot schedules, coordinated deliverables, and facilitated communication between clients and creators; developed creative strategies aligned with brief objectives and KPIs; ensured content consistency and brand alignment.
Freelance Writer at Self-employed / Freelance
February 1, 2022 - Present
Wrote blog posts, articles, and creative content for various clients with a focus on SEO optimization and storytelling; performed thorough proofreading and editing to deliver high-quality, error-free content.
Temporary Social Media & Creative Assistant to Influencer at Self-employed / Freelance
April 1, 2024 - September 10, 2025
Grew account growth and engagement through strategic content planning, content capture on brand trips, editing TikTok and Reels, and leading creative direction for short-form videos. Managed outreach, secured partnerships/PR opportunities, and handled emails, scheduling, and administrative tasks.
Social Media Assistant at Third Space Gym
August 1, 2023 - September 10, 2025
Created and scheduled content calendars across platforms, tested products, and captured live footage; managed DMs and inquiries; supported growth and engagement strategies.
Social Media Manager & Event Coordinator at Fashion Society
June 1, 2023 - September 10, 2025
Developed and scheduled content to showcase events; planned influencer brunches and fashion shows; collaborated with teams for smooth event logistics and promotion.
Barista & Social Media Manager at LOLA Choco Bar and Cafe
September 1, 2022 - September 10, 2025
Delivered excellent customer service while building the cafe’s social presence; created and scheduled engaging content to boost community interaction; managed customer feedback across platforms.
Retail Associate at Aritzia
June 1, 2022 - September 10, 2025
Offered styling assistance and personalized service; maintained merchandising standards and assisted in inventory; processed purchases and addressed customer concerns.
Social Media Manager & Content Creator at Freelance
January 1, 2025 - Present
Manage brand partnerships and community for the Trailblazer Program; oversee influencer outreach, onboarding, and contract negotiation; develop and execute content calendars and social strategy across platforms; liaise with creators to ensure deliverables and performance targets are met.
Social Media Manager & Content Creator Assistant at Freelance
February 1, 2024 - Present
Managed social media for creators including Yaz Caramanli and Fabiana Cristina; oversaw asset planning, scheduling, and brand collaboration support; edited video content and curated content calendars; supported Olivia Hirst with briefs and campaign execution; managed restaurant accounts including KIN London (Nov–Dec 2024) with strategy, launch campaigns, and short-term engagement boosts.
Photographer, Videographer & Social Media Manager at Freelance
September 1, 2022 - Present
Captured and edited branded photo and video content across TikTok, Instagram and other platforms; produced UGC ads; grew accounts for creators; worked with major clients including LVHM, Calvin Klein, Prada Beauty, UGG, Meshki; shot luxury hotel content (Hotel Balzac, Paris; Fairmont Hotel, Hamburg); managed end-to-end production of sponsored campaigns for fashion, beauty, lifestyle, and hospitality clients; ensured content consistency and brand alignment across touchpoints; advised clients on performance insights and future strategies.
Freelance Writer at Freelance
February 1, 2022 - Present
Wrote blog posts, articles, and creative content for various clients focusing on SEO optimization and storytelling; conducted thorough proofreading and editing to deliver high-quality, error-free content.
Temporary Social Media & Creative Assistant to Influencer at Influencer/Brand Collaboration
November 1, 2024 - Present
Grew influencer account by approximately 15K followers in one month through strategic content planning and scheduling; captured content on iPhone and professional camera equipment; edited TikToks and Reels; led brand outreach and secured partnership opportunities; managed emails, scheduling and administrative tasks.
Social Media Assistant at Third Space Gym
August 1, 2023 - September 10, 2025
Created and scheduled content calendars for social platforms, including product testing and live footage; managed DMs and inquiries; supported overall growth and engagement strategies.
Barista & Social Media Manager at Lola Choco Bar and Cafe
September 1, 2022 - September 10, 2025
Delivered excellent customer service while building the cafe’s social presence; created and scheduled engaging content; managed customer feedback across platforms.
Retail Associate at Aritzia
June 1, 2022 - September 10, 2025
Offered styling assistance and personalized service to enhance shopping experiences; maintained merchandising standards and assisted in inventory management; processed purchases and handled customer concerns effectively.
Social Media Manager & Content Creator Partnerships + Community Manager at Freelance
January 1, 2025 - Present
Manage brand partnerships and community for the Trailblazer Program; oversee influencer outreach, onboarding, and contract negotiation; develop and execute content calendars and social strategy across platforms; liaise with creators to ensure deliverables and performance targets are met.
Social Media Manager & Content Creator Assistant at Freelance
February 1, 2024 - Present
Managed social media for creators including Yaz Caramanli and Fabiana Cristin; oversaw content planning, scheduling, and brand collaboration support; edited video content and curated content calendars; supported Olivia Hirst with briefs and brand campaign execution; managed restaurant accounts including KIN London: built strategy, created visual assets, and increased engagement; supported opening of KIN London with content strategy, launch campaigns, and short-term engagement boosts on a temporary contract.
Photographer, Videographer & Social Media Manager at Freelance
September 1, 2022 - Present
Captured and edited branded photo and video content across TikTok, Instagram, and other platforms; worked with creators and brands to produce UGC ads, Reels, and organic content; contributed to campaigns for multiple brands and clients; handled content creation for luxury hotels and high-profile campaigns; oversaw end-to-end production of sponsored content campaigns for fashion, beauty, lifestyle, and hospitality; coordinated shoot schedules and deliverables; advised clients on performance insights to refine future strategy.
Writer at Freelance
February 1, 2022 - Present
Wrote blog posts, articles, and creative content for various clients, focusing on SEO optimization and storytelling; conducted thorough proofreading and editing to deliver high-quality, error-free content.
Temporary Social Media & Creative Assistant to Influencer at Freelance
November 1, 2024 - Present
Grew account by 15K followers in one month through strategic content planning and scheduling; captured content on iPhone and professional camera; edited TikTok videos and provided creative direction for short-form videos; handled brand outreach, secured partnerships and PR opportunities; managed emails, scheduling, and administrative tasks.
Social Media Assistant at Third Space Gym
August 1, 2023 - September 10, 2025
Create and scheduled content calendars for social platforms, including product testing and live footage; managed DMs and inquiries with professionalism and timeliness; supported overall growth and engagement strategies through consistent posting.
Social Media Manager & Event Coordinator at Fashion Society
June 1, 2023 - September 10, 2025
Developed and scheduled content plans to show events and maintain consistent online presence; planned and executed influencer brunches and fashion shows; collaborated across teams for smooth event logistics and promotion.
Barista & Social Media Manager at Lola Choco Bar and Cafe
September 1, 2022 - September 10, 2025
Delivered excellent customer service while building the cafe's social presence; created and scheduled engaging content to boost community interaction; managed customer feedback and communications across platforms.
Retail Associate at Aritzia
June 1, 2022 - September 10, 2025
Offered styling assistance and personalized service to enhance shopping experiences; maintained merchandising standards and assisted in inventory management; processed purchases and handled customer concerns effectively.
Social Media Manager & Content Creator Partnerships + Community Manager at In Print We Trust
January 1, 2025 - Present
Oversee influencer outreach, onboarding, and contract negotiation; develop and execute content calendars and social strategy across platforms; liaise with creators to ensure deliverables and performance targets.
Social Media Manager & Content Creator Assistant at Self-Employed (Freelance)
February 1, 2024 - Present
Managed social media for creators including Yaz Caramanli and Fabiana Cristin; oversaw content planning, scheduling, and brand collaboration support; edited video content and curated editorial calendars; supported brand campaigns and restaurant accounts (e.g., KIN London) with strategy and visual assets to boost engagement.
Founder at March Socials
September 1, 2022 - Present
Founder of a social media and content agency, delivering end-to-end strategy, content creation, and client management since 2022.
Barista & Social Media Manager at Lola Choco Bar and Cafe
September 1, 2021 - September 1, 2022
Delivered excellent customer service while building the cafe's social presence; created and scheduled engaging content; managed customer feedback and cross-platform communications.
Retail Assistant at Aritzia
December 1, 2021 - June 1, 2022
Provided styling assistance, maintained merchandising standards, assisted in inventory management; processed purchases and addressed customer concerns effectively.

Education

BA English Literature at King's College London
September 1, 2022 - April 1, 2025
BA English Literature at King's College London
September 1, 2022 - April 1, 2025
BA English Literature at King's College London
September 1, 2022 - April 1, 2025
BA English Literature at King's College London
September 1, 2022 - April 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Travel & Hospitality, Retail, Professional Services, Other, Software & Internet, Consumer Goods, Education