Hi, I’m Lisseth. I’m a Sydney-based designer with a passion for empowering meaningful experiences. I take an empathetic approach to design, harnessing its power to create real impact through passion-fuelled work. By thinking holistically, I aim to craft experiences that resonate deeply— both for individuals and on a global scale. My experience spans print and publication, branding and campaigns, evolving digital platforms, user experience, motion design, and experiential/spatial activations. I’ve partnered with high-profile clients across private and public sectors, thriving both independently and collaboratively to deliver projects of all sizes, meeting diverse guidelines and tight deadlines while driving creativity and impact.

Lisseth Portillo Rodriguez

Hi, I’m Lisseth. I’m a Sydney-based designer with a passion for empowering meaningful experiences. I take an empathetic approach to design, harnessing its power to create real impact through passion-fuelled work. By thinking holistically, I aim to craft experiences that resonate deeply— both for individuals and on a global scale. My experience spans print and publication, branding and campaigns, evolving digital platforms, user experience, motion design, and experiential/spatial activations. I’ve partnered with high-profile clients across private and public sectors, thriving both independently and collaboratively to deliver projects of all sizes, meeting diverse guidelines and tight deadlines while driving creativity and impact.

Available to hire

Hi, I’m Lisseth. I’m a Sydney-based designer with a passion for empowering meaningful experiences. I take an empathetic approach to design, harnessing its power to create real impact through passion-fuelled work. By thinking holistically, I aim to craft experiences that resonate deeply— both for individuals and on a global scale.

My experience spans print and publication, branding and campaigns, evolving digital platforms, user experience, motion design, and experiential/spatial activations. I’ve partnered with high-profile clients across private and public sectors, thriving both independently and collaboratively to deliver projects of all sizes, meeting diverse guidelines and tight deadlines while driving creativity and impact.

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Work Experience

Midweight Designer at The Being Group
January 1, 2023 - October 7, 2025
Designer at an integrated strategic consultancy and creative agency that enables human endeavour for high-profile and diverse clients. Specialised in creating design that speaks to end users, achieving creativity and cut-through in the co-design process.
Designer at The Being Group
January 1, 2025 - October 7, 2025
Designer developing integrated campaigns, experiential activations, brand identities, and innovative shopper solutions for high-profile Australian brands, including Jack Daniels, Ampol, and ANZ. Specialised in crafting experiences that engage consumers, combine creativity with commercial impact, and make brands irresistible to buy.
Graphic Designer at The Zoo Republic
January 1, 2022 - October 7, 2025
Ensured clients (service-based entrepreneurs and start-ups) reached their goals through quality design – including digital marketing, online courses, branding, and customer journeys.
Contract Graphic Designer at Princess and the PA
December 31, 2021 - October 7, 2025
Contributed to the development of branded assets and websites, adhering to established guidelines, while also proficiently editing Christmas photos for more than 180 malls.
Graphic Designer at Scene to Believe
December 31, 2020 - October 7, 2025
Skillfully managed client requests by translating design concepts into vector graphics, ensuring optimal suitability for embroidery processes. Leveraged CorelDRAW alongside other software.
Intern at Commonwealth Bank
December 31, 2021 - October 7, 2025
Engaged in a collaborative and dynamic team responsible for testing and designing user-based research strategies focused on scam awareness; effectively translated insights from culturally and linguistically diverse communities into user-centric solutions.
Graphic Design Intern at UTS Design Innovation Research Centre
December 31, 2023 - October 7, 2025
Collaborated within a design research team to develop user-centric strategies, contributing to ongoing design projects and experiments.
Graphic Designer at EMA Embroidery
December 31, 2020 - October 7, 2025
Skillfully translated design concepts into vector graphics, ensuring embroidery-ready artwork and production-ready files.
Midweight Designer at The Being Group
December 31, 2023 - October 7, 2025
Designer at an integrated strategic consultancy and creative agency that enables human endeavour for high-profile and diverse clients. Specialized in creating design that speaks to end users and achieving creativity and cut-through in the co-design process.
Designer at The Being Group
December 31, 2025 - October 7, 2025
Designer developing integrated campaigns, experiential activations, brand identities, and innovative shopper solutions for high-profile Australian brands, including Jack Daniels, Ampol, and ANZ. Specialized in crafting experiences that engage consumers, combine creativity with commercial impact, and make brands irresistible to buy.
Graphic Designer at The Zoo Republic
December 31, 2022 - October 7, 2025
Ensured clients (service-based entrepreneurs and start-ups) reached their goals through quality design – including digital marketing, online courses, branding, and customer journeys.
Contract Graphic Designer at Princess and the PA
December 31, 2021 - October 7, 2025
Contributed to the development of branded assets and websites, adhering to established guidelines, while also proficiently editing Christmas photos for more than 180 malls.
Graphic Designer at Scene to Believe
December 31, 2020 - October 7, 2025
Skillfully managed client requests by translating design concepts into vector graphics, ensuring optimal suitability for embroidery processes. Leveraged CorelDRAW alongside other software.
Graphic Design Intern at Commonwealth Bank
December 31, 2021 - October 7, 2025
Engaged in testing and designing user-based research strategies focused on scam awareness; translated insights from culturally and linguistically diverse communities into user-centric solutions.
Graphic Design Intern at UTS Design Innovation Research Centre
December 31, 2023 - October 7, 2025
Mentored by design leadership; contributed to user-focused design research and project work to support BEING's design initiatives.

Education

Bachelor of Design in Visual Communications at University of Technology Sydney
January 11, 2030 - October 7, 2025
Adobe After Effects Course: Level 1 at National Association of State Boards of Accountancy
January 11, 2030 - October 7, 2025
Bachelor of Design in Visual Communications at University of Technology Sydney
January 11, 2030 - October 7, 2025
Adobe After Effects Course: Level 1 at National Association of State Boards of Accountancy
January 11, 2030 - October 7, 2025
Centre for Continuing Education program at University of Sydney
January 11, 2030 - October 7, 2025

Qualifications

Project Management: Solving Common Problems
January 11, 2030 - October 7, 2025
Adobe After Effects Course: Level 1
January 11, 2030 - October 7, 2025
Project Management: Solving Common Problems
January 11, 2030 - October 7, 2025

Industry Experience

Media & Entertainment, Professional Services, Government, Education