Created a distinctive logo and card design for Fajna Karta, focusing on clarity, usability, and visual appeal aligned with the product concept.
- Brand Designer
- Graphic Designer
- Logo Designer
Martin Vavrla
- Sydney, Australia
- 15 projects
As a designer and marketer at Cratix, I offer services to small businesses and startups, such as graphic design, web design, marketing, and branding, with over 10 years of experience and a commitment to expanding my…
About
As a designer and marketer at Cratix, I offer services to small businesses and startups, such as graphic design, web design, marketing, and branding, with over 10 years of experience and a commitment to expanding my portfolio.
I also lead Ocean Towel, a sustainable towel brand that supports ocean conservation, and work as a sales representative at Gala Sport. I hold two master’s degrees—in Management & Marketing and Marketing—and I speak English and Czech fluently with Spanish at an advanced level. I’m friendly, hardworking, and passionate about delivering high-quality results, inspired by travel, the Australian outdoors, and the people I meet along the way.
- Joined March 2026
Skills· 2
Languages
- CzechFluent
- EnglishFluent
- Spanish; CastilianAdvanced
- GermanBeginner
Industry experience
- Professional Services
- Media & Entertainment
- Retail
- Software & Internet
- Education
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Projects · 15
Designed a full trailer wrap for Metallife to create strong on-road brand visibility. The design was optimized for readability, impact, and durability across large-format print. graphicdesigner
- Graphic Designer
Created a full brand identity for Milan Garden Care, designed to stand out in a competitive local services market. Delivered logo, marketing materials, and a modern website, along with vehicle signage to increase brand visibility and trust within the local community. branding graphicdesigner logo webdesigner designer illustrator
- Brand Designer
- Brand Strategist
- Graphic Designer
- +4
Developed a complete brand identity for Metallux, including logo design, visual direction, and supporting marketing assets. Delivered a cohesive brand across digital and physical touch-points, including website design and development, business cards, and vehicle signage to ensure strong local visibility and consistent brand presence. logo graphicdesigner branding webdesigner designer
- Brand Designer
- Brand Strategist
- Graphic Designer
- +4
Designed and delivered a large-format promotional banner for Little Dino’s, a family day care based in Sydney. The goal was to create a friendly, trustworthy, and eye-catching design that appeals to parents while maintaining a playful tone suitable for children. The banner was used for local visibility and to attract new enrolments. graphicdesigner banner
- Banner Ad Designer
- Graphic Designer
- Infographic Designer
- +1
Designed a clean and modern logo for Kenetech, establishing a professional and scalable brand identity suitable for both digital and print use. graphicdesigner branding logo designer businesscard businessidentity
- Brand Designer
- Graphic Designer
- Logo Designer
Worked with the sports department at the Czech University of Life Sciences in Prague, supporting their marketing and communication activities. The focus was on promoting sports programs, events, and student engagement through both digital and print channels.
In addition to creating content, I was responsible for managing and administering their social media accounts, including publishing posts and maintaining consistent communication. I also administered and updated the department’s website, ensuring information was current and aligned with ongoing activities.
Alongside digital work, I designed a range of marketing materials such as posters and promotional graphics, ensuring clear messaging and cohesive branding across all platforms.
- Content Strategist
- Digital Marketer
- Graphic Designer
- +1
Created a refined and professional brand identity for Premium Capital, focusing on trust, clarity, and a premium visual feel suitable for the financial sector. graphicdesigner logo illustrator branding designer branddesigner logodesign
- Brand Designer
- Graphic Designer
- Logo Designer
Developed and managed multiple brands under one company (Mavaco Pty Ltd), delivering end-to-end solutions including branding, website design and development, and eCommerce execution. Each brand targets a different market segment, requiring tailored positioning, user experience, and visual identity.
Projects include:
• Ocean Towel – beach lifestyle brand, including full Shopify website design and development, product presentation, and ongoing marketing
• Sockies – eCommerce brand focused on unique socks, with custom website design, branding, and customer engagement
• T-bottle – product-focused brand with emphasis on clean design, messaging, and conversion-focused website structure
• Gala Sport – sports equipment brand, including website management, product listings, and content creation
Across these brands, I built and launched multiple websites, ensuring a consistent user experience, strong visual identity, and conversion-focused design.
- Banner Ad Designer
- Brand Designer
- Brand Strategist
- +5
Designed a structured and visually clear brochure to communicate translated content effectively, ensuring readability and professional presentation across languages.
- Graphic Designer
- Infographic Designer
Developed vehicle signage graphics for Goldberger, ensuring high visibility and consistent branding across mobile assets.
- Graphic Designer
- Infographic Designer
Designed a full trailer wrap for Metallife to create strong on-road brand visibility. The design was optimized for readability, impact, and durability across large-format print.
- Graphic Designer
Work experience· 9 roles
Founder · Ocean TowelSep 2021 – Present · 5 yrs 3 mos
Founder of a sustainable and eco-friendly towel brand that supports ocean conservation.
Sales Representative · Gala SportMar 2021 – Present · 5 yrs 9 mos
Sales representative for a sports equipment and apparel company.
Designer & Marketer · Cratix Design & MarketingJan 2021 – Present · 5 yrs 11 mos
Provide graphic design, web design, marketing, and branding services to small businesses and startups; responsible for identity, banners, signage, merchandise, clothing & fabric prints, and car signage.
Manager · Volleyballshop.com.auSep 2020 – Mar 2023 · 2 yrs 7 mos
Swimming Instructor · YMCA NSWMay 2018 – Oct 2020 · 2 yrs 6 mos
Front Desk · Excel Building ManagementMar 2016 – Jan 2021 · 4 yrs 11 mos
Creative Director · Self-employed / Martin Vavrla Creative DirectorSep 2015 – Present · 11 yrs 3 mos
Assistant to Project Manager · Komerční bankaSep 2014 – Sep 2015 · 1 yr 1 mo
Education
Master's degree, Management & Marketing · Czech University of Life Sciences Prague2030 – 2026
Master's degree, Marketing · Universidad de Huelva2012 – 2013
Certifications and awards· 5
Blow Up Your Brand2030 – 2026
Ignite Your Digital Agency2030 – 2026
List Building Mastery2030 – 2026
7-Figure Copywriting2030 – 2026
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