As a designer and marketer at Cratix, I offer services to small businesses and startups, such as graphic design, web design, marketing, and branding, with over 10 years of experience and a commitment to expanding my portfolio. I also lead Ocean Towel, a sustainable towel brand that supports ocean conservation, and work as a sales representative at Gala Sport. I hold two master's degrees—in Management & Marketing and Marketing—and I speak English and Czech fluently with Spanish at an advanced level. I’m friendly, hardworking, and passionate about delivering high-quality results, inspired by travel, the Australian outdoors, and the people I meet along the way.

Martin Vavrla

PRO

As a designer and marketer at Cratix, I offer services to small businesses and startups, such as graphic design, web design, marketing, and branding, with over 10 years of experience and a commitment to expanding my portfolio. I also lead Ocean Towel, a sustainable towel brand that supports ocean conservation, and work as a sales representative at Gala Sport. I hold two master's degrees—in Management & Marketing and Marketing—and I speak English and Czech fluently with Spanish at an advanced level. I’m friendly, hardworking, and passionate about delivering high-quality results, inspired by travel, the Australian outdoors, and the people I meet along the way.

Available to hire

As a designer and marketer at Cratix, I offer services to small businesses and startups, such as graphic design, web design, marketing, and branding, with over 10 years of experience and a commitment to expanding my portfolio.

I also lead Ocean Towel, a sustainable towel brand that supports ocean conservation, and work as a sales representative at Gala Sport. I hold two master’s degrees—in Management & Marketing and Marketing—and I speak English and Czech fluently with Spanish at an advanced level. I’m friendly, hardworking, and passionate about delivering high-quality results, inspired by travel, the Australian outdoors, and the people I meet along the way.

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Language

Czech
Fluent
English
Fluent
Spanish; Castilian
Advanced
German
Beginner

Work Experience

Designer & Marketer at Cratix Design & Marketing
January 1, 2021 - Present
Provide graphic design, web design, marketing, and branding services to small businesses and startups; responsible for identity, banners, signage, merchandise, clothing & fabric prints, and car signage.
Founder at Ocean Towel
September 1, 2021 - Present
Founder of a sustainable and eco-friendly towel brand that supports ocean conservation.
Sales Representative at Gala Sport
March 1, 2021 - Present
Sales representative for a sports equipment and apparel company.
Creative Director at Self-employed / Martin Vavrla Creative Director
September 1, 2015 - Present
Creative leadership and design direction for various projects and clients.
Manager at Volleyballshop.com.au
September 1, 2020 - March 1, 2023
Responsible for online store development, marketing, promotion and advertising; daily store tasks; supplier and customer communications.
Front Desk at Excel Building Management
March 1, 2016 - January 1, 2021
Front desk duties, Building Manager Assistant, reporting, residents and contractors communication, emergency situations response.
Swimming Instructor at YMCA NSW
May 1, 2018 - October 1, 2020
Swimming instructor.
Assistant to Project Manager at Komerční banka
September 1, 2014 - September 1, 2015
Assisting several project managers on development projects.
Teacher at ZŠ a MŠ Červený vrch
June 1, 2014 - June 1, 2014
Secondary school Spanish teacher.

Education

Master's degree, Management & Marketing at Czech University of Life Sciences Prague
January 11, 2030 - March 10, 2026
Master's degree, Marketing at Universidad de Huelva
September 1, 2012 - June 1, 2013

Qualifications

Blow Up Your Brand
January 11, 2030 - March 10, 2026
Ignite Your Digital Agency
January 11, 2030 - March 10, 2026
List Building Mastery
January 11, 2030 - March 10, 2026
7-Figure Copywriting
January 11, 2030 - March 10, 2026
Landing Page Formula
January 11, 2030 - March 10, 2026

Industry Experience

Professional Services, Media & Entertainment, Retail, Software & Internet, Education
    uniE621 Logo & Card Design for Product Branding
    Created a distinctive logo and card design for Fajna Karta, focusing on clarity, usability, and visual appeal aligned with the product concept.
    uniE621 Trailer Wrap Design for Mobile Brand Visibility
    Designed a full trailer wrap for Metallife to create strong on-road brand visibility. The design was optimized for readability, impact, and durability across large-format print. graphicdesigner
    uniE621 End-to-End Branding & Website for Local Service Business
    Created a full brand identity for Milan Garden Care, designed to stand out in a competitive local services market. Delivered logo, marketing materials, and a modern website, along with vehicle signage to increase brand visibility and trust within the local community. branding graphicdesigner logo webdesigner designer illustrator
    uniE621 Brand Identity & Full Visual System for Industrial Business
    Developed a complete brand identity for Metallux, including logo design, visual direction, and supporting marketing assets. Delivered a cohesive brand across digital and physical touch-points, including website design and development, business cards, and vehicle signage to ensure strong local visibility and consistent brand presence. logo graphicdesigner branding webdesigner designer
    uniE621 Promotional Banner Design for Family Day Care
    Designed and delivered a large-format promotional banner for Little Dino’s, a family day care based in Sydney. The goal was to create a friendly, trustworthy, and eye-catching design that appeals to parents while maintaining a playful tone suitable for children. The banner was used for local visibility and to attract new enrolments. graphicdesigner banner
    uniE621 Modern Logo & Brand Identity Design
    Designed a clean and modern logo for Kenetech, establishing a professional and scalable brand identity suitable for both digital and print use. graphicdesigner branding logo designer businesscard businessidentity
    paper Marketing, Social Media, Print Design & Website Management for University Sports Department

    Worked with the sports department at the Czech University of Life Sciences in Prague, supporting their marketing and communication activities. The focus was on promoting sports programs, events, and student engagement through both digital and print channels.

    In addition to creating content, I was responsible for managing and administering their social media accounts, including publishing posts and maintaining consistent communication. I also administered and updated the department’s website, ensuring information was current and aligned with ongoing activities.

    Alongside digital work, I designed a range of marketing materials such as posters and promotional graphics, ensuring clear messaging and cohesive branding across all platforms.

    uniE621 Professional Brand Identity for Financial Business
    Created a refined and professional brand identity for Premium Capital, focusing on trust, clarity, and a premium visual feel suitable for the financial sector. graphicdesigner logo illustrator branding designer branddesigner logodesign
    paper Multi-Brand Development & eCommerce Projects

    Developed and managed multiple brands under one company (Mavaco Pty Ltd), delivering end-to-end solutions including branding, website design and development, and eCommerce execution. Each brand targets a different market segment, requiring tailored positioning, user experience, and visual identity.

    Projects include:
    • Ocean Towel – beach lifestyle brand, including full Shopify website design and development, product presentation, and ongoing marketing
    • Sockies – eCommerce brand focused on unique socks, with custom website design, branding, and customer engagement
    • T-bottle – product-focused brand with emphasis on clean design, messaging, and conversion-focused website structure
    • Gala Sport – sports equipment brand, including website management, product listings, and content creation

    Across these brands, I built and launched multiple websites, ensuring a consistent user experience, strong visual identity, and conversion-focused design.

    paper Brochure Design for Multilingual Communication

    Designed a structured and visually clear brochure to communicate translated content effectively, ensuring readability and professional presentation across languages.

    paper Vehicle Signage Design for Brand Exposure

    Developed vehicle signage graphics for Goldberger, ensuring high visibility and consistent branding across mobile assets.

    paper Trailer Wrap Design for Mobile Brand Visibility

    Designed a full trailer wrap for Metallife to create strong on-road brand visibility. The design was optimized for readability, impact, and durability across large-format print.