Business Management & Administration graduate with a proven track record of success across Social Media, Digital Media, and the Entertainment Industry. Skilled in content optimization, audience engagement, stakeholder management, and brand growth strategies. Recognized for strong international performance experience and confident on-camera presentation. Seeking to contribute to high-performing marketing or business development teams…

Melody Hee

Business Management & Administration graduate with a proven track record of success across Social Media, Digital Media, and the Entertainment Industry. Skilled in content optimization, audience engagement, stakeholder management, and brand growth strategies. Recognized for strong international performance experience and confident on-camera presentation. Seeking to contribute to high-performing marketing or business development teams…

Available to hire

Business Management & Administration graduate with a proven track record of success across Social Media,
Digital Media, and the Entertainment Industry. Skilled in content optimization, audience engagement,
stakeholder management, and brand growth strategies. Recognized for strong international performance
experience and confident on-camera presentation. Seeking to contribute to high-performing marketing or
business development teams

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Skills

Experience Level

Language

English
Fluent

Work Experience

Assistant Manager, Events at Siri House
March 31, 2020 - October 14, 2025
Assisted managers in planning and executing various events, forming good relations with high-end clients, and selling wine and exquisite dishes that meet high industry standards.
Business Management & Analysis at Self-employed / Melody Hee
January 1, 2020 - Present
Managed business operations, social media profiles, client communications, blog posts, and SEO to drive online traffic.
Marketing Intern at Siri House / The Fun Empire
October 1, 2019 - March 1, 2020
Delivered high-quality front-of-house and bar service in a premium lifestyle and dining environment. Built rapport with high-profile and high-net-worth guests through professional engagement. Managed table reservations and guest arrangements, ensuring a seamless service experience. Supported execution of private events and curated member experiences. Drove upselling of wines and premium menu items. Supported marketing and sales campaigns and ensured timely execution of projects and deliverables. Managed client email inquiries, maintaining professional and prompt communication. Created and optimized blog content using SEO to improve online visibility and traffic. Assisted in managing social media platforms to drive brand awareness and engagement. Monitored campaign budgets and tracked performance metrics. Collaborated with operations team to support smooth execution of company events.
Content Creator / Influencer at Self-Employed / Personal Brand
January 1, 2020 - Present
Conceptualized, produced, and published short-form video and photo content across Instagram and TikTok; grew followers to 7.9K on Instagram and 82.1K on TikTok; built and actively managed an online community through consistent brand voice and audience interaction. Achieved peak video performance of 2M views through trend analysis and audience-focused storytelling. Executed paid brand partnerships aligned with campaign KPIs and target segments. Collaborated with Universal Music Singapore on campaigns to promote new songs released on Spotify; featured in Youthopia.sg local news/media. Created and optimized professional stage performance content for online platforms. Built a global audience through social platforms.
Singapore/International Dance Performer (Bachata) at Independent / Dance Communities
January 1, 2020 - Present
Performed at overseas and local Latin dance festivals, shows, showcases, and social dance events. Represented performance teams across global dance communities and workshops. Created dance-focused digital content, engaging a global audience across social platforms. Collaborated with partners, instructors, and event organizers to deliver professional stage performances. Built strong industry connections through active participation and networking.

Education

Bachelor of Science (Honours) in Business and Management at University of London (conducted through Singapore Institute of Management)
January 11, 2030 - October 14, 2025
Diploma in Business Studies (Specialization: Entrepreneurship) at Ngee Ann Polytechnic
January 1, 2013 - December 1, 2016
GCE O-Levels at Paya Lebar Methodist Girls' School
January 11, 2030 - April 16, 2026
Bachelor of Science (Honours) in Business and Management at London School of Economics & Political Science (University of London) via Singapore Institute of Management
August 1, 2021 - August 1, 2024

Qualifications

Public Speaking & Presentation
January 11, 2030 - April 16, 2026
Microsoft Excel (Certified)
January 11, 2030 - April 16, 2026

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet, Retail

Skills

Experience Level