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I'm Moein Saboohi, a Product Designer with 10+ years turning complex B2B workflows into experiences people actually want to use. I lead discovery to find the right problem, facilitate alignment across cross-functional teams to build the right solution, and design scalable systems that reduce friction at scale, leveraging AI where it genuinely helps. From onboarding flows to compliance-driven tools, I balance user needs with business and technical constraints, and measure impact after every ship. I thrive in cross-disciplinary environments, translating brand and technical requirements into scalable experiences that customers love and teams can sustain.…I'm Moein Saboohi, a Product Designer with 10+ years turning complex B2B workflows into experiences people actually want to use. I lead discovery to find the right problem, facilitate alignment across cross-functional teams to build the right solution, and design scalable systems that reduce friction at scale, leveraging AI where it genuinely helps. From onboarding flows to compliance-driven tools, I balance user needs with business and technical constraints, and measure impact after every ship. I thrive in cross-disciplinary environments, translating brand and technical requirements into scalable experiences that customers love and teams can sustain.

Moein Saboohi

Product Designer, Designer, UI Designer, +2

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I'm Moein Saboohi, a Product Designer with 10+ years turning complex B2B workflows into experiences people actually want to use. I lead discovery to find the right problem, facilitate alignment across cross-functional teams to build the right solution, and design scalable systems that reduce friction at scale, leveraging AI where it genuinely helps. From onboarding flows to compliance-driven tools, I balance user needs with business and technical constraints, and measure impact after every ship. I thrive in cross-disciplinary environments, translating brand and technical requirements into scalable experiences that customers love and teams can sustain.…I'm Moein Saboohi, a Product Designer with 10+ years turning complex B2B workflows into experiences people actually want to use. I lead discovery to find the right problem, facilitate alignment across cross-functional teams to build the right solution, and design scalable systems that reduce friction at scale, leveraging AI where it genuinely helps. From onboarding flows to compliance-driven tools, I balance user needs with business and technical constraints, and measure impact after every ship. I thrive in cross-disciplinary environments, translating brand and technical requirements into scalable experiences that customers love and teams can sustain.

Available to hire

I’m Moein Saboohi, a Product Designer with 10+ years turning complex B2B workflows into experiences people actually want to use. I lead discovery to find the right problem, facilitate alignment across cross-functional teams to build the right solution, and design scalable systems that reduce friction at scale, leveraging AI where it genuinely helps.

From onboarding flows to compliance-driven tools, I balance user needs with business and technical constraints, and measure impact after every ship. I thrive in cross-disciplinary environments, translating brand and technical requirements into scalable experiences that customers love and teams can sustain.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Senior Product Designer at Bettermode

November 1, 2024 - Present

Researched and mapped a broken CX-to-Design handoff workflow; built an AI assistant that converts meeting transcripts into structured briefs, cutting documentation time by 50% and raising completion rate to 87%. Benchmarked engagement mechanics across Duolingo, Discord, and Reddit; facilitated workshops to align stakeholders, then shipped two gamification modules (Daily Streak, Goal) that drove +25% daily active users in test communities. Led industry research across 5+ verticals and co-developed personas with CX and Creative Director; crafted 12+ modular community templates that reduced build time by 40% and cut onboarding support tickets by 23%. Delivered custom high-fidelity community experiences for enterprise clients (IMDB, Samsung, HubSpot, Webflow), translating complex brand requirements into scalable systems.

Senior Product Designer at JobVision

April 1, 2021 - February 1, 2025

Improved user task completion by 30% (2.5min to 1.75min) through data-driven redesign of core job search flows, conducting A/B tests and user research that informed product roadmap decisions affecting 10K+ daily active users. Built atomic design system (150+ components, standardised tokens) enabling parallel workflows across 3 product squads, reducing design-to-development cycle by 40%. Audited onboarding workflows using product analytics and co-facilitated sprint planning across product, engineering, and data teams; resulting in 25% decrease in support tickets. Championed WCAG 2.1 accessibility standards throughout: keyboard navigation, screen reader optimisation, and colour contrast across all product surfaces.

Freelance Product & Visual Designer at Multiple Clients

January 1, 2015 - April 1, 2021

Delivered 83 responsive web pages across 15+ client projects, establishing IA frameworks and coordinating cross-platform implementation with engineering teams. Co-founded two platforms (Sugook, Gview) reaching 38K+ video views and 1K+ members; generated 20K+ mobile game downloads across 15 published titles.

Design Mentor (Top 100 Global) at ADPList

February 1, 2024 - Present

Facilitated 4,500+ coaching minutes across 9 countries; drove 12+ job placements and supported 5 designers reaching senior roles within 6 months. Developed a reusable critique and portfolio framework adopted by 5 ADPList mentors, scaling impact to 200+ additional designers globally.