I am a Senior Creative Designer with over 7 years of experience in branding, B2B and B2C, creating visual identities and strategies that connect with audiences and elevate brand value. I’m passionate about pushing design boundaries and driving brand success through strategic thinking, creativity, and hands-on execution. I translate complex topics into clear messages, guide creative direction, and collaborate with cross-functional teams to deliver cohesive brand experiences.

Monica Quiroga D’ Croz

I am a Senior Creative Designer with over 7 years of experience in branding, B2B and B2C, creating visual identities and strategies that connect with audiences and elevate brand value. I’m passionate about pushing design boundaries and driving brand success through strategic thinking, creativity, and hands-on execution. I translate complex topics into clear messages, guide creative direction, and collaborate with cross-functional teams to deliver cohesive brand experiences.

Available to hire

I am a Senior Creative Designer with over 7 years of experience in branding, B2B and B2C, creating visual identities and strategies that connect with audiences and elevate brand value.

I’m passionate about pushing design boundaries and driving brand success through strategic thinking, creativity, and hands-on execution. I translate complex topics into clear messages, guide creative direction, and collaborate with cross-functional teams to deliver cohesive brand experiences.

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Language

English
Fluent
Spanish; Castilian
Fluent
German
Intermediate

Work Experience

Creative Designer at Freelance
October 2, 2023 - Present
Led branding and creative direction projects for clients across lifestyle, fashion, wellness, hospitality and corporate sectors. Translated brand strategy into visual identities, content systems, and multi-platform campaigns. Designed cohesive brand ecosystems across social media, packaging, editorial and motion design. Delivered concept-driven creative solutions that strengthen brand positioning and emotional connection.
Marketing Designer at Pulsa Media Consulting
October 1, 2019 - January 1, 2022
Created compelling and persuasive presentations that engaged and retained the audience. Optimized presentation design and structure to ensure a seamless narrative flow and visually pleasing experience. Collaborated closely with executives and internal teams, transforming ideas into effective presentations.
Creative Designer Manager at Pulsa Media Consulting
January 3, 2022 - December 26, 2025
Led creative direction and brand strategy across TV, digital and corporate platforms, shaping campaigns and visual systems that strengthened brand positioning and audience connection. Built and maintained comprehensive visual identity frameworks and brand guidelines, ensuring coherence, consistency and strategic alignment across all communication channels. Translated complex business objectives into clear, high-impact visual narratives, enhancing campaign performance, internal communication and client-facing presentations.
Social Media Management at Audacity Partners
July 1, 2019 - September 1, 2019
Produced and curated content for Imantia Capital, increasing investor engagement and adding 500+ new subscribers. Implemented posting schedules and optimized email campaigns, improving click-through and conversion rates.

Education

Journalism and Communications at Universidad de Navarra
September 7, 2015 - May 17, 2019
Design and Marketing Postgrad at Pulsa Media Consulting
October 21, 2019 - October 21, 2020

Qualifications

Creation & Branding, Retail & Customer Experience at LVMH
December 2, 2024 - December 31, 2024
Learned about the LVMH ecosystem, the fundamentals of the luxury industry, and its key challenges.
Marketing Post-grad
January 11, 2030 - October 1, 2019

Industry Experience

Telecommunications, Consumer Goods, Healthcare, Media & Entertainment, Professional Services, Financial Services, Software & Internet, Travel & Hospitality, Manufacturing, Retail, Other
    uniE621 Padel House Coffee - Creative Design
    Padel House Coffee is a café located inside a padel club, designed as a lifestyle hub where sport, wellness and community naturally connect before, during and after the game. The brand experience captures real energy, authentic interactions and everyday rituals. The visual identity celebrates movement, connection and wellbeing, positioning the café as a social meeting point for an active, like-minded community. Goal: Build a lifestyle-driven brand that connects padel, wellness and coffee into a single experience, both online and in-store. Challenge: Creating a strong identity inside a sports club while avoiding a generic “sports café” look. Result: Developed a visual language centered around rituals, real moments and community, translating lifestyle values into social content, packaging and retail design. branding graphicdesigner tshirtdesign
    uniE621 Welcome Veranito - Event Design
    Welcome Veranito Cruise is a corporate summer event inspired by the spirit of a cruise experience, designed to celebrate the arrival of summer through immersive entertainment, music and shared moments. Rooted in the feeling of freedom and adventure, the visual universe captures the vibrant spirit of summer through bold nautical elements, dynamic compositions and an immersive, celebratory tone. Goal: Create a fully immersive brand experience that transforms a corporate event into a memorable cruise-inspired journey. Challenge: Translating an experiential concept into a cohesive visual and physical system across multiple touchpoints. Result: Developed a unified branding universe applied consistently across identity, packaging, social media and event management, ensuring a seamless and immersive guest experience. graphicdesigner branding designer
    uniE621 The Sanitaris - Brand Identity
    The Sanitaris is a corporate wellbeing committee led by women, focused on creating initiatives that bring moments of rest, joy and emotional balance into everyday work life. Rooted in the idea of health and wellbeing, the visual identity was designed to add warmth, closeness and positivity to a highly digital and demanding work environment. Unique colors, friendly shapes and an uplifting tone create a human-centered brand that brings lightness, connection and joy to everyday routines. Goal: Humanize corporate wellbeing initiatives and bring emotional warmth into a digital-heavy work environment. Challenge: Creating emotional connection within a corporate context while maintaining clarity and professionalism. Result: Designed a friendly, uplifting and approachable visual language using warm tones, organic shapes and positive messaging to promote wellbeing and joy. branding illustrator designer graphicdesigner logo
    uniE621 Risse Jewelry - Brand Identity
    Risse is a luxury jewelry brand that creates statement pieces designed to elevate everyday looks, blending timeless elegance with a contemporary edge. The visual identity explores richness, contrast and detail, translating opulence into a refined and modern aesthetic. Bold compositions, sophisticated typography and a carefully curated color palette position each piece as a central element of self-expression and style. Goal: Position the brand as a premium jewelry label where each piece elevates personal style. Challenge: Conveying luxury and artistic inspiration without becoming visually overloaded or excessive. Result: Built a refined visual identity inspired by Baroque art, balancing richness and elegance through typography, composition and a sophisticated color palette.