I’m a wellness-focused brand designer and content creator with a strong foundation in luxury hospitality, fitness, and aesthetics. My work blends visual strategy with refined design: luxurious, aesthetic and intentionally understated. I specialize in transforming raw photography into elevated content that speaks to premium audiences, particularly within the health and wellness space. I’ve designed festive and wedding brochures as well as branded materials for the Ladies’ Recreation Club, one of Hong Kong’s most prestigious private clubs. At House of Fitness, I led a full visual rebrand: redesigning the website, crafting a brand guideline system, and creating Instagram grids, Canva templates, reel covers, and story assets that captured the gym’s upscale, cultural identity. At Swire Hotels, I supported their employer brand relaunch by producing social visuals and recruitment content across multiple platforms like Linkedin and Instagram, designed to align with a newly refined value proposition. In parallel, I also run an Etsy shop where I design minimalist invitations, event signage, and menu templates, a creative outlet that’s sharpened my ability to combine beauty with function and maintain brand consistency across print and digital. Every project I take on is rooted in storytelling and spatial sensitivity, whether that’s a 9-tile grid, a clinical Instagram carousel, or a set of branded Canva assets. My approach is thoughtful, responsive, and quietly confident, always focused on bringing aesthetic clarity to every visual touchpoint in the wellness space.…I’m a wellness-focused brand designer and content creator with a strong foundation in luxury hospitality, fitness, and aesthetics. My work blends visual strategy with refined design: luxurious, aesthetic and intentionally understated. I specialize in transforming raw photography into elevated content that speaks to premium audiences, particularly within the health and wellness space. I’ve designed festive and wedding brochures as well as branded materials for the Ladies’ Recreation Club, one of Hong Kong’s most prestigious private clubs. At House of Fitness, I led a full visual rebrand: redesigning the website, crafting a brand guideline system, and creating Instagram grids, Canva templates, reel covers, and story assets that captured the gym’s upscale, cultural identity. At Swire Hotels, I supported their employer brand relaunch by producing social visuals and recruitment content across multiple platforms like Linkedin and Instagram, designed to align with a newly refined value proposition. In parallel, I also run an Etsy shop where I design minimalist invitations, event signage, and menu templates, a creative outlet that’s sharpened my ability to combine beauty with function and maintain brand consistency across print and digital. Every project I take on is rooted in storytelling and spatial sensitivity, whether that’s a 9-tile grid, a clinical Instagram carousel, or a set of branded Canva assets. My approach is thoughtful, responsive, and quietly confident, always focused on bringing aesthetic clarity to every visual touchpoint in the wellness space.WWWW…