I’m a creative Marketing Executive with over 5 years of experience specializing in traditional and digital marketing, with a strong focus on social media strategy. I love helping brands grow their online presence through personalized strategies, targeted content, and data-driven campaigns that drive engagement and deliver measurable results. My expertise lies in building meaningful connections with audiences by crafting compelling stories and executing campaigns that align with business goals. Whether it’s managing social media, designing graphics, or strategizing content, I’m passionate about making a positive impact on brand awareness and customer engagement.…

Khadijah Olah

I’m a creative Marketing Executive with over 5 years of experience specializing in traditional and digital marketing, with a strong focus on social media strategy. I love helping brands grow their online presence through personalized strategies, targeted content, and data-driven campaigns that drive engagement and deliver measurable results. My expertise lies in building meaningful connections with audiences by crafting compelling stories and executing campaigns that align with business goals. Whether it’s managing social media, designing graphics, or strategizing content, I’m passionate about making a positive impact on brand awareness and customer engagement.…

Available to hire

I’m a creative Marketing Executive with over 5 years of experience specializing in traditional and digital marketing, with a strong focus on social media strategy. I love helping brands grow their online presence through personalized strategies, targeted content, and data-driven campaigns that drive engagement and deliver measurable results.

My expertise lies in building meaningful connections with audiences by crafting compelling stories and executing campaigns that align with business goals. Whether it’s managing social media, designing graphics, or strategizing content, I’m passionate about making a positive impact on brand awareness and customer engagement.

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Skills

Experience Level

Email Marketing
Expert
Mailchimp
Expert
Copywriting
Expert
Social Media Design
Expert
Facebook Ads
Intermediate
SEO
Intermediate
CRM
Intermediate
Squarespace
Intermediate
Google Ads
Intermediate
Video Advert
Intermediate

Language

English
Fluent

Work Experience

Social Media Manager & Digital Marketer at HBCU New Venture Challenge
December 31, 2023 - July 21, 2025
Led comprehensive digital marketing strategies for the HBCU New Venture Challenge, managing social media platforms to ensure cohesive brand representation. Managed campaigns end-to-end from concept to execution. Authored email campaigns and newsletters showcasing strong copywriting skills. Designed engaging graphics to enhance brand identity. Implemented strategies that increased student participation, contributing to the challenge's success. Used data-driven approaches to optimize campaign targeting and ROI.
Email Marketing Specialist at RIALITY FKA SINCERELY RIA
January 1, 2024 - Present
Strategized, developed, and executed email marketing campaigns and newsletters to engage subscribers, drive sales, and build brand awareness. Designed and optimized email templates focusing on user experience and brand consistency. Conducted A/B testing to improve campaign metrics, analyzed performance data to refine strategies, and stayed current with email marketing trends. Created automated workflows and grew subscriber base through acquisition campaigns.
Social Media Manager & Digital Marketer at Sky Emerald Banqueting Suite
December 31, 2021 - July 21, 2025
Implemented data-driven marketing strategies enhancing engagement and lead conversions. Led a cross-promotion ad campaign increasing click-through rates by 25% and reducing acquisition costs by 30%. Utilized Zoho CRM to streamline lead conversion and improve efficiency. Delivered successful email campaigns via MailChimp increasing open rates and customer retention. Tracked KPIs to optimize campaign performance and enhanced social media visuals using video editing. Boosted event attendance by leveraging Facebook Events and nurtured client relationships improving satisfaction ratings.
Founder & Marketing Manager at Capsheaf
December 31, 2022 - July 21, 2025
Managed brand ideation and launch including website design via Squarespace and social media creation. Developed brand identity, guidelines, and email marketing channels. Conducted industry research and managed editorial content. Executed SEO strategy and addressed Google indexing issues. Designed social media strategies, content marketing plans, advertising campaigns, and direct email initiatives. Produced weekly newsletters and analyzed marketing data to optimize strategies. Employed organic and paid acquisition channels and growth tactics.
Digital Marketer at Eskols Crypto Collective
December 31, 2020 - July 21, 2025
Managed diverse content forms including articles, blogs, infographics, and videos. Oversaw social media presence across several platforms to engage users and build brand awareness. Collaborated with influencers in the web3, crypto, NFT, and blockchain spaces. Built and managed online communities providing support and education. Executed email marketing campaigns to promote adoption and measured KPI’s to improve campaigns.

Education

BSc Computer Science at University of Abuja
January 1, 2015 - December 31, 2019

Qualifications

Digital Marketing Certification
January 1, 2022 - December 31, 2022
Digital Marketing Associate
January 1, 2022 - December 31, 2022
Google Digital Garage
January 1, 2022 - December 31, 2022
Meta Blueprint
January 1, 2022 - December 31, 2022

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Non-Profit Organization
    paper Abuja Garden Show Event Campaign

    As Abuja Garden Show’s social media manager, I spearheaded their event campaign to boost awareness and attendance. I developed a compelling social media content strategy that increased engagement on Instagram by 20%. I ran targeted ads that drove a 30% surge in ticket sales, and my efforts helped make the event a trending topic.