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I am a Digital Strategy Lead with 10+ years building global content, social media, and influencer marketing programs across 14 markets. I focus on growing audiences, traffic, and community engagement through content strategy, lifecycle CRM, SEO, and analytics. I have scaled a global brand platform to 3M+ monthly page views and led campaigns delivering 5.5M impressions and 199,000 activations. I'm open to senior Digital Content Strategist, Social Media Strategist, and Influencer Marketing Manager roles and excited to bring data-driven storytelling and cross-market collaboration to your team.…I am a Digital Strategy Lead with 10+ years building global content, social media, and influencer marketing programs across 14 markets. I focus on growing audiences, traffic, and community engagement through content strategy, lifecycle CRM, SEO, and analytics. I have scaled a global brand platform to 3M+ monthly page views and led campaigns delivering 5.5M impressions and 199,000 activations. I'm open to senior Digital Content Strategist, Social Media Strategist, and Influencer Marketing Manager roles and excited to bring data-driven storytelling and cross-market collaboration to your team.

Ondrej Filgas

Content Strategist, Social Media Manager, Influencer Marketing Manager, +3

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I am a Digital Strategy Lead with 10+ years building global content, social media, and influencer marketing programs across 14 markets. I focus on growing audiences, traffic, and community engagement through content strategy, lifecycle CRM, SEO, and analytics. I have scaled a global brand platform to 3M+ monthly page views and led campaigns delivering 5.5M impressions and 199,000 activations. I'm open to senior Digital Content Strategist, Social Media Strategist, and Influencer Marketing Manager roles and excited to bring data-driven storytelling and cross-market collaboration to your team.…I am a Digital Strategy Lead with 10+ years building global content, social media, and influencer marketing programs across 14 markets. I focus on growing audiences, traffic, and community engagement through content strategy, lifecycle CRM, SEO, and analytics. I have scaled a global brand platform to 3M+ monthly page views and led campaigns delivering 5.5M impressions and 199,000 activations. I'm open to senior Digital Content Strategist, Social Media Strategist, and Influencer Marketing Manager roles and excited to bring data-driven storytelling and cross-market collaboration to your team.

Available to hire

I am a Digital Strategy Lead with 10+ years building global content, social media, and influencer marketing programs across 14 markets. I focus on growing audiences, traffic, and community engagement through content strategy, lifecycle CRM, SEO, and analytics. I have scaled a global brand platform to 3M+ monthly page views and led campaigns delivering 5.5M impressions and 199,000 activations.

I’m open to senior Digital Content Strategist, Social Media Strategist, and Influencer Marketing Manager roles and excited to bring data-driven storytelling and cross-market collaboration to your team.

Skills

Experience Level

Expert

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Language

Czech

Fluent

English

Fluent

Work Experience

Digital Strategy Lead at Mustard Prague

January 1, 2020 - Present

Digital content agency managing Skoda Auto's global cycling platform. Watch the 2022 case study: https://vimeo.com/760282370/cd48dff573 Led global digital content strategy for Skoda Auto's cycling platform, increasing traffic to 3M+ monthly page views during Tour de France campaigns. • Owned campaign strategy for Tour de France and UCI World Championships, driving 199,000 activations and 5.5M impressions through Strava sponsored challenges including the Green Jersey Challenge. • Built influencer partnerships and product placement program with global talent including Matt Stephens and Kasia Niewiadoma, strengthening brand credibility and driving traffic to product and conversion pages. • Managed content roadmap and lifecycle CRM for 200k newsletter subscribers across 14 markets, balancing brand consistency with local market performance and retention. • Presented monthly performance reviews and annual strategy recommendations to Skoda brand managers and senior marketing leadership.

Social Media Manager at Mustard Prague

January 1, 2015 - January 1, 2020

• Launched and directed global always-on social media strategy across Instagram, YouTube, Strava, Facebook, and X, setting brand and content standards and growing the ecosystem from zero to 226k followers on Facebook, 95k on Instagram, 70k on YouTube, and 30k on Strava. • Owned global content calendar and cross-channel campaign planning, coordinating market launches and reporting weekly performance to internal and client stakeholders, sustaining 6%+ engagement rates across all channels. • Drove reach and engagement for high-performing content formats including 'Why We Ride' (2.3M views) and 'European Bike Stealing Championships' (1.6M views) through distribution and platform strategy.

Ecommerce Specialist at Starshop.cz

January 1, 2012 - January 1, 2015

Managed ecommerce operations and digital shopping experiences for an international music retail audience; oversaw online storefronts and cross-border customer journeys; contributed to growth in online sales.