Craft Chocolate Pouch Packaging – Heritage Food Crafters
Gael R.
Published
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Stand-up pouch packaging for Heritage Food Crafters, a bean-to-bar craft chocolate maker, with two single-origin dark chocolates: 72% Well-Rounded + Black Cherry and 70% Rich & Fudgy.
The brief
Create a premium, artisanal pouch that tells the bean-to-bar origin story, sits naturally in gourmet and specialty food shops, and lets each recipe be identified instantly.
What I delivered
- Pouch design system: matte black base with gold typography, the brand lockup at the top and the same layout for every variant
- Color-coded variants: one accent color per recipe (blue for 72%, violet for 70%) applied to the cocoa percentage, origin tag and “Made in” strip for quick recognition
- Origin storytelling: vertical origin tag with country map, and an engraving-style gold illustration of cocoa pods and landscape along the bottom of the pouch
- Clear flavor hierarchy: large cocoa percentage, tasting notes underneath, and craft cues (“Bean to bar”, “Single origin”)
- Print-ready artwork plus photorealistic 3D product visuals and lifestyle scenes for retail sell-in, e-commerce and social media
Result
An elegant, story-driven pouch range that feels handcrafted and premium, and can easily grow with new origins and recipes.
Tools: Adobe Illustrator, Photoshop, 3D visualization
Launching a chocolate, coffee, snack or gourmet food brand? I design premium packaging ranges and the 3D / lifestyle visuals to sell them, fully remote.