I'm Peggy Liu, a data-driven SEO specialist with 4+ years of experience helping global SaaS and mobile app brands boost organic visibility, improve site performance, and optimize content strategy.
I’m Peggy Liu, a data-driven SEO specialist with 4+ years of experience helping global SaaS and mobile app brands boost organic visibility, improve site performance, and optimize content strategy. I’ve led end-to-end SEO programs in English and Chinese for SaaS products targeting the U.S. and international markets, delivering measurable growth in organic traffic and conversions.
I combine AI-powered content initiatives with multilingual go-to-market plans to drive lead generation across markets. I leverage GA4, Google Search Console, Looker Studio, and SEMrush to monitor performance, identify opportunities, and iterate quickly.
Analyzed Flowwow’s potential entry into the U.S. market through comprehensive industry research, competitor benchmarking, and consumer insights. Assessed market feasibility, identified key challenges and opportunities, and developed strategic recommendations for localization, marketing, and partnership models to support successful U.S. expansion.
Formulated strategic plans for B2B SEO product pages and blogs after thorough competitor and audience preference analysis. Played a pivotal role in creating and optimizing B2B content, focusing on Beauty Tech SaaS solutions in English. Spearheaded SEO initiatives resulting in +289% YoY growth in total site traffic and +240% in organic blog traffic for the B2B ENU segment. Achieved +88% YoY growth in Marketing Qualified Leads through effective strategy implementation. Implemented SEO enhancements targeting Mandarin speakers for B2C content featuring four photo editing applications. Managed app promotions for the YouCam Perfect app, driving a 20% increase in user engagement through in-app marketing campaigns and data analysis. Provided support in organizing internal media press conferences.
- Crafted and executed SEO strategies for official websites in the ENU market, boosting search visibility and driving targeted traffic with on-page and off-page optimization. - Utilized GA4, Google Data Studio, and other SEO tools to analyze site performance, generate insights, and refine marketing strategies. - Developed SEO-driven content for B2B and B2C products, leveraging keyword research to improve rankings and conversions.
Led SEO strategy for B2B SaaS and B2C apps; achieved +289% YoY traffic and +240% organic blog growth; increased organic MQLs by 88% YoY through keyword optimization, on-page SEO, and content updates. Integrated SEO insights into Google Ads campaigns; tested AI-driven SEO tactics.
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