Social Media Advertising Expert for Online Murder Mystery Games

We run a webshop that sells interactive murder mystery games that can be played at home with friends or family. We are seeking a freelance social media specialist to fully manage our paid social campaigns and creative production. The main responsibilities include media buying (setting up, managing, and optimizing campaigns on Meta platforms such as Facebook and Instagram, with TikTok Ads experience being a plus), as well as creative production (ad copywriting, graphics, and short-form video content, preferably UGC-style). You will also be responsible for campaign strategy and reporting, providing insights, transparent reporting on ROAS and attribution, and supporting data-driven decisions. Flexibility is needed, as Q4 is our peak season with sales moments around Halloween, Black Friday, Sinterklaas, Christmas, and New Year’s Eve. We want someone who can quickly adapt to these key periods, has proven experience in e-commerce and, ideally, gaming or entertainment brands, and demonstrates strong creative and performance marketing skills with a focus on measurable results. This is an opportunity to take ownership of our paid social efforts during our busiest time of year and significantly contribute to our growth.

Budget range:
Receive offers

About the client
We are a fast-growing e-commerce company that sells interactive murder mystery games. Our products are designed for friends, families and groups who want to enjoy an evening of fun, suspense and teamwork at home.