Nuts.com - Brand & Creative Director

Creative Director is needed in Jersey City, United States.

Client: Nuts.com

Location: Jersey City, NJ

Contract: undefined

Job Description

Nuts.com is seeking a Brand and Creative Director to lead the creative and strategic vision that drives growth, loyalty, and storytelling across all touchpoints. This role blends brand building with performance marketing, balancing creative excellence with measurable business outcomes. You will report to the Chief Strategy & Sales Officer and shape the brand’s presence, from brand campaigns to data-driven digital ad creative. The position involves guiding a multidisciplinary team to create bold and high-performing content across various channels.

Requirements

• 10+ years of experience in brand and creative leadership, ideally within DTC, CPG, or digitally native consumer brands.
• Analytical and data-oriented mindset.
• Deep understanding of both brand storytelling and performance creative optimization.
• Proven track record in developing and scaling creative that drives measurable results across platforms like Meta, TikTok, and Google.
• Experience leading multidisciplinary creative teams and collaborating cross-functionally.
• Exceptional communication, presentation, planning, and leadership skills.
• Strong understanding of creative production, design systems, and digital marketing principles.
• Balanced approach between creative intuition and analytical rigor.

Key Responsibilities

• Develop and execute a unified brand strategy aligned with company goals and market trends.
• Lead brand positioning, architecture, and messaging frameworks for consistency.
• Oversee all creative development and collaboration with the design team for digital, social, and video content.
• Build and lead a nimble “creative studio” focused on speed, experimentation, and data-driven iteration.
• Collaborate with various internal teams to support broader business priorities.
• Drive consumer insight analysis to inform creative and brand strategies.
• Define KPIs and dashboards for creative and brand performance tracking.
• Lead, mentor, and inspire a cross-functional creative team.

Additional Information

What we offer:

• A high-growth and rewarding role in a foundationally strong and rapidly evolving business.
• Annual Salary Range: $180,000 - $200,000 plus annual bonus.
• Excellent benefits including a 401K Match.
• Paid Maternity, Adoption, and Paternity leave.
• Access to Nuts.com snacks and a 40% employee discount.

Hybrid work environment in our beautiful and state-of-the-art office in Jersey City.