Luxury Minimal Clothing Brand Design –

I am launching a premium clothing brand focused on a luxury ‘old money’ aesthetic, aiming to deliver clean, minimalist, and timeless fashion with a high-end feel. I am seeking an experienced fashion designer who understands luxury branding and can deliver refined and elegant designs for a premium market. The role will involve creating minimalist t-shirts and hoodies, developing embroidered logo concepts with small, clean placements, and establishing brand identity direction including fonts, colors, and style. You will also prepare a basic tech pack for production and provide realistic garment mockups. The design style should be inspired by brands such as Ralph Lauren, Loro Piana, and Brunello Cucinelli, focusing on neutral tones with occasional rich accent colors. I am looking to build a strong brand foundation with the potential for ongoing collaboration if the work meets expectations. Deliverables include design files in AI, PDF, PNG formats, a tech pack, and mockups, with initial concepts expected within 3–5 days and final delivery within 1–2 weeks.

Budget range:
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Examples:
Style references:

• Ralph Lauren (minimal embroidered logo, classic luxury)
• Loro Piana (clean, neutral, premium aesthetic)
• Brunello Cucinelli (soft luxury, elegant minimalism)

Looking for similar direction:

• Small embroidered logos (chest placement)
• Minimalist and timeless designs
• Neutral colors with premium feel
• No large graphics or loud prints

In what capacity are you hiring?
Personal project

Where are you in the hiring process?
I’m ready to make a paid hire

What type of work is this?
Single job with potential follow up work

What experience level is needed?:
Mid-level (Industry Average), Senior