Social Media Content Planner

Content Creator is needed in Singapore.

We are a Singapore online Secondary Chemistry tuition business, starting classes in January 2027. Parents choose tuition on trust, so our Instagram and Facebook need to show a real teacher explaining things clearly and calmly. We are looking for a Singapore-based freelance content planner to run the planning side of our social content.

This is a remote role. A separate videographer shoots and edits the videos, and we publish the posts ourselves, so you would not run the accounts or the ads.

What you will do

• Plan a monthly content calendar (about three posts a week on Instagram and Facebook), choosing formats, hooks and posting order.
• Draft captions and on-screen text, and write shot lists and short script outlines for each video.
• Work from our content pillars and rules, and suggest improvements as we learn what parents respond to.

How we work

• The Chemistry content comes from, or is approved by, our tutor. You plan the schedule, format and wording, and we approve everything before it goes out.
• Credentials, fees and results use fixed wording that we supply. Please do not paraphrase or add to them.
• Only our tutor appears on camera. No students, student work or names, and no children in frame.
• We own the work. A short freelance agreement will be signed before the first paid month.

We would start with a paid first month, with potential regular work to follow. To apply, please share a sample content calendar or caption set, your approach to planning for a trust-based business, your rate per month, and your availability.