Available to hire
Hi, I’m Rafaela Lechugo. I’m a remote Brand Designer, Graphic Designer, and Visual Designer with 5+ years of experience shaping brand identity, design systems, and digital experiences for global, remote-first teams. I translate business goals into scalable, cohesive brand solutions, with strengths in branding, UX/UI, visual storytelling, and marketing design.
I thrive on cross-functional collaboration and asynchronous workflows, partnering with founders, marketers, developers, and product teams to deliver consistent brand experiences across digital and offline touchpoints.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
Portuguese
Fluent
English
Advanced
Work Experience
Brand Designer / Graphic Designer at Freelance – Remote
January 1, 2023 - PresentDesigned end-to-end brand identities including logos, typography, color systems, and brand guidelines. Built design systems and reusable visual frameworks for digital products and marketing. Created marketing assets for social media, paid ads, campaigns, and landing pages. Partnered with founders, marketers, and product teams in fully remote workflows.
Graphic Designer at Mika Alimentos (Brazil)
February 1, 2024 - PresentProduced digital and print assets aligned with brand standards. Supported brand consistency across digital and physical touchpoints.
Brand Designer | Graphic Designer (Freelance – Remote) at Freelance (Remote)
January 1, 2023 - PresentDesigned end-to-end brand identities, including logos, typography, color systems, and brand guidelines; developed design systems and visual frameworks for digital products and marketing teams; created digital assets for social media, paid ads, campaigns, and marketing materials; collaborated with founders, marketers, developers, and product teams in remote environments; delivered projects using asynchronous communication and clear documentation.
Graphic Designer at Mika Alimentos
February 1, 2024 - PresentDesigned digital and print assets aligned with brand strategy and visual identity; ensured brand consistency across multiple digital and offline touchpoints.
Visual Designer / Graphic Designer at Estúdio Borogodó
June 1, 2023 - PresentSupported art direction and execution for multiple brands and clients; created social media visuals, campaigns, and branded content.
Education
Bachelor’s Degree in Advertising at Federal University of Mato Grosso (UFMT)
January 11, 2030 - January 15, 2026UX/UI Design Specialization at EBAC
January 11, 2030 - January 15, 2026Branding, Brand Strategy & Business at Marcados
January 11, 2030 - January 15, 2026Bachelor’s Degree in Advertising at Federal University of Mato Grosso (UFMT)
January 11, 2030 - February 3, 2026UX/UI Design Specialization at EBAC
January 11, 2030 - February 3, 2026Branding, Brand Strategy & Business at Marcados
January 11, 2030 - February 3, 2026Qualifications
Industry Experience
Professional Services, Media & Entertainment, Software & Internet, Retail, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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