Available to hire
I’m a product designer who loves turning messy, complicated steps into clear, easy-to-use experiences. I specialize in end-to-end UX for B2B SaaS platforms, combining on-site research, usability testing, and scalable design patterns to solve real user problems.
I collaborate across product, engineering, and operations teams to deliver resilient UX solutions, iterate quickly, and craft high-fidelity prototypes. I’m passionate about multi-disciplinary design, learning new tools, and shipping outcomes that improve efficiency and user satisfaction.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Arabic
Advanced
French
Advanced
Work Experience
UX Designer / Product Designer at Self-employed (Freelance)
May 1, 2021 - PresentLed end-to-end UX and product design for 20+ web and mobile projects, including warehouse management apps. Conducted on-site user research to identify workflows and pain points; collaborated with developers and stakeholders; applied WCAG 2.2 guidelines to improve accessibility; created user-centered flows and high-fidelity prototypes; designed digital products aligned with brand and business goals; delivered improvements that reduced iteration time and improved usability.
Product Designer at The Canadian Resident Matching Service (CaRMS)
March 1, 2024 - September 30, 2025Led redesign of CaRMS Online, a national web app used by 10,000+ medical students and stakeholders for residency applications and matching. Facilitated design decisions through weekly collaborative workshops with an Agile team to generate ideas for improving the user experience. Created high-fidelity prototypes and design recommendations that streamlined early-stage design efforts, accelerating stakeholder alignment and reducing iteration time by 25%. Improved usability by simplifying key user flows, contributing to a 20–30% reduction in user-reported navigation issues. Reduced ghost payments by 87% over one year. Designed and shipped a secure, two-factor authentication system balancing usability and security.
Bilingual Marketing Graphic Designer at Invest Ottawa
June 1, 2021 - September 30, 2025Contract role actively collaborated on creating transition plans for 20+ SMEs, helping them shift to digital retail during COVID-19. Developed bilingual marketing assets for Ottawa-based entrepreneurs, significantly boosting engagement on social platforms and expanding audience reach. Integrated branding elements across websites and provided guidance on digital transformation while improving online presence.
Intern
August 1, 2019 - September 30, 2025Spearheaded a sustainable packaging initiative for a new organic produce sub-brand, leading end-to-end development and aligning eco-friendly design choices with user expectations and brand identity. Delivered over a dozen custom packaging solutions for consumer goods across food, health, and lifestyle industries— leveraging iterative prototyping to refine structural designs that improved usability, product visibility, and shelf presence.
Product Designer at Scatterlink
February 1, 2025 - PresentLed end-to-end UX for a B2B SaaS platform from research to prototype to handoff; conducted on-site research and usability testing; iterated design patterns to improve long-term usability and scalability. Collaborated with cross-disciplinary teams to ship features that reduce friction and support growth.
UX / Visual Designer Expert at Mercor Intelligence
January 1, 2026 - PresentContract evaluating and critiquing AI-generated design workflows; applying UX principles to assess usability, visual hierarchy, interaction clarity, and aesthetic quality across digital and immersive media. Collaborated with cross-disciplinary designers and researchers to shape how AI models understand and execute multi-modal design tasks, aligning outputs with real-world UX standards.
Product Designer at The Canadian Resident Matching Service (CaRMS)
August 1, 2022 - March 1, 2024Led UX redesign of a national web app (10k+ users), improving key workflows and cutting iteration time by 25%. Reduced ghost payments by 87% and lowered navigation complaints by 20–30% through redesigned flows. Delivered a new 2FA system and high-fidelity prototypes aligned with product, engineering, and operations teams.
UX Designer & Digital Artist at Ramez Mardini (Self-employed)
May 1, 2021 - PresentDelivered 20+ UX and branding projects on time and maintained a high repeat-client rate through reliability, clarity, and attention to detail. Worked end-to-end across discovery, IA, flows, wireframes, high-fidelity UI, and interactive prototypes.
Bilingual Marketing Graphic Designer at Invest Ottawa
November 1, 2020 - June 1, 2021Contract supported 20+ SMBs in digital adoption, improving online engagement by ~30%. Integrated branding elements across websites to enhance user experience by collaborating with the web developer and copywriter to deliver consistent digital experiences. Advised businesses on digital transformation to improve their online presence through visual and UX strategies.
Education
Bachelors of Industrial Design at Carleton University
September 5, 2016 - April 13, 2020Bachelor of Industrial Design at Carleton University
September 1, 2016 - April 1, 2020Bachelor of Industrial Design at Carleton University
January 11, 2030 - February 4, 2026Qualifications
Google UX Design Professional Certificate
August 18, 2021 - December 14, 2021Professional Scrum Master I (PSMI)
May 1, 2025 - September 30, 2025Accessibility and Usability Best Practices for UX and UI Designers (WCAG 2.2)
July 1, 2024 - September 30, 2025Responsible AI: Applying AI Principles with Google Cloud / Google-Coursera
June 1, 2024 - September 30, 2025HTML & CSS - Certification Course for Beginners (YouAccel - Udemy)
August 1, 2022 - September 30, 2025UX Design Professional Certificate (Google / Coursera)
December 1, 2021 - September 30, 2025UX Design Professional Certificate
January 11, 2030 - February 4, 2026AI-Powered UX Professional Scrum Master (PSMI)
January 11, 2030 - February 4, 2026Industry Experience
Software & Internet, Other, Professional Services, Media & Entertainment, Education
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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