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I’m Rodrigo Colella, a full-stack developer with over 14 years of experience building and maintaining high-traffic web and ecommerce platforms using native PHP, PHP MVC, and Laravel. I focus on clean architecture, reliable database design (MySQL/MariaDB/PostgreSQL), and building RESTful APIs and integrations that perform well and are easy for teams to extend. I’ve also led technical efforts as a CTO, mentoring developers and setting best practices around code quality, design patterns, and collaborative Git workflows. Beyond core development, I enjoy working closely with UX/UI (Figma) and delivering practical improvements—whether that’s migrations (e.g., Prestashop 8), performance optimization, or integrating modern frontend experiences.…I’m Rodrigo Colella, a full-stack developer with over 14 years of experience building and maintaining high-traffic web and ecommerce platforms using native PHP, PHP MVC, and Laravel. I focus on clean architecture, reliable database design (MySQL/MariaDB/PostgreSQL), and building RESTful APIs and integrations that perform well and are easy for teams to extend. I’ve also led technical efforts as a CTO, mentoring developers and setting best practices around code quality, design patterns, and collaborative Git workflows. Beyond core development, I enjoy working closely with UX/UI (Figma) and delivering practical improvements—whether that’s migrations (e.g., Prestashop 8), performance optimization, or integrating modern frontend experiences.

RODRIGO COLELLA

Full Stack Developer, Web Developer, UX Designer, +5

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I’m Rodrigo Colella, a full-stack developer with over 14 years of experience building and maintaining high-traffic web and ecommerce platforms using native PHP, PHP MVC, and Laravel. I focus on clean architecture, reliable database design (MySQL/MariaDB/PostgreSQL), and building RESTful APIs and integrations that perform well and are easy for teams to extend. I’ve also led technical efforts as a CTO, mentoring developers and setting best practices around code quality, design patterns, and collaborative Git workflows. Beyond core development, I enjoy working closely with UX/UI (Figma) and delivering practical improvements—whether that’s migrations (e.g., Prestashop 8), performance optimization, or integrating modern frontend experiences.…I’m Rodrigo Colella, a full-stack developer with over 14 years of experience building and maintaining high-traffic web and ecommerce platforms using native PHP, PHP MVC, and Laravel. I focus on clean architecture, reliable database design (MySQL/MariaDB/PostgreSQL), and building RESTful APIs and integrations that perform well and are easy for teams to extend. I’ve also led technical efforts as a CTO, mentoring developers and setting best practices around code quality, design patterns, and collaborative Git workflows. Beyond core development, I enjoy working closely with UX/UI (Figma) and delivering practical improvements—whether that’s migrations (e.g., Prestashop 8), performance optimization, or integrating modern frontend experiences.

Available to hire

I’m Rodrigo Colella, a full-stack developer with over 14 years of experience building and maintaining high-traffic web and ecommerce platforms using native PHP, PHP MVC, and Laravel. I focus on clean architecture, reliable database design (MySQL/MariaDB/PostgreSQL), and building RESTful APIs and integrations that perform well and are easy for teams to extend.

I’ve also led technical efforts as a CTO, mentoring developers and setting best practices around code quality, design patterns, and collaborative Git workflows. Beyond core development, I enjoy working closely with UX/UI (Figma) and delivering practical improvements—whether that’s migrations (e.g., Prestashop 8), performance optimization, or integrating modern frontend experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Intermediate

Catalan; Valencian

Intermediate

Italian

Beginner

Work Experience

WordPress Developer at OneInfo

March 1, 2026 - May 1, 2026

Built and maintained a WordPress multisite setup and developed custom plugins. Implemented a WhatsApp chatbot and worked on pixel-perfect page implementation based on designs from Figma.

CTO, Full-Stack & PHP Developer at Dareels

July 1, 2025 - March 1, 2026

Returned to technical leadership to continue platform development and maintenance in native PHP and PHP MVC (Laravel), including ongoing work with Prestashop via custom modules and templates. Supported engineering decisions, improved maintainability through best practices and patterns, and continued coordinating testing and delivery activities for ecommerce updates. Provided mentorship and training to strengthen team problem-solving and implementation quality.

WordPress and PHP Developer at Turitop

July 1, 2025 - September 4, 2025

Backend development including creation of custom modules and templates in WordPress, improving web speed, and creating the Turitop APP.

WordPress Developer (Freelance) at Sonfoguero

June 1, 2025 - September 22, 2025

WordPress developer (freelance); created and edited pages with Elementor; modified templates and CSS to meet client requirements.

WordPress and PHP Developer at Minutentag

June 1, 2025 - September 4, 2025

Created custom modules in WordPress, integrated GraphQL, modified templates, wrote MySQL queries, and front-end development using Tailwind CSS and Gutenberg Blocks.

WordPress Developer (Freelance) at Sonfoguero

June 1, 2025 - September 4, 2025

Modified and created pages with Elementor, adjusted templates and CSS for a hotel website in Spain.

Backend: WordPress Module Development and GraphQL Integration at Outside the Box

May 31, 2025 - September 21, 2025

Backend: creation of custom WordPress modules; GraphQL integration; template modification; advanced SQL queries; frontend: Tailwind CSS, Next.js.

WordPress & PHP Developer at Turitop

February 1, 2025 - July 1, 2025

Developed custom WordPress modules and templates and optimized site speed. Contributed to the Turitop application development while maintaining a focus on performance and maintainable PHP/WordPress architecture.

WordPress & PHP Developer at Minutentag

September 1, 2024 - January 1, 2025

Created custom WordPress modules and templates, implemented GraphQL integrations, and handled MySQL query development. Delivered frontend experiences using Tailwind and Gutenberg, balancing performance with maintainable component structure.

WordPress and PHP Developer at Outsidethebox

August 1, 2024 - September 4, 2025

Created custom modules in WordPress and integrated GraphQL. Modified templates, wrote MySQL queries, and managed front-end with Tailwind CSS and NextJS.

WordPress Developer (Freelance) at Sonfoguero

June 1, 2024 - June 1, 2025

Created and edited pages with Elementor and performed template and CSS adjustments. Ensured consistent visual alignment and implementation quality based on design intent.

CTO, Full-Stack and PHP Developer at Darels

June 1, 2024 - September 22, 2025

CTO overseeing full-stack and PHP development; Native PHP development; PHP MVC with Laravel; UX/UI design with Figma; PrestaShop module/template customization; back-end/frontend work using PHP, Laravel, HTML5, CSS3 and JS.

CTO, Full Stack and PHP Developer at Dareels

June 1, 2024 - September 4, 2025

Developed native PHP projects with UX/UI design (using Figma). Worked with Prestashop for module and template modifications and Laravel (PHP MVC). Also managed CSS, HTML, JS, MySQL, and WordPress modules and templates.

WordPress & PHP Developer at Outsidethebox

January 1, 2024 - August 1, 2024

Developed custom WordPress modules and templates, including GraphQL integrations and MySQL query work. Built frontend experiences using Tailwind and Next.js, focusing on responsive UI and integration correctness.

CTO, Full-Stack & PHP Developer at Dareels

June 1, 2022 - June 1, 2024

Led the technical direction for the team—analysis, design, and implementation—while enforcing best practices and design patterns across development. Worked on native PHP and PHP MVC (Laravel), and maintained the Prestashop platform through custom modules and templates with MySQL query development. Coordinated and executed the migration to Prestashop 8, including testing and deployment planning. Mentored and trained other developers in problem-solving and day-to-day engineering practices.

Senior PHP and Web Developer at Tradeinn

June 1, 2022 - September 22, 2025

Senior PHP and Web Developer; native PHP; PHP MVC with Laravel; UX/UI design with Figma; e-commerce focus; PrestaShop customization; Elasticsearch, MariaDB/MySQL; JS/HTML5/CSS3.

Senior PHP and Web Developer at Tradeinn

June 1, 2022 - September 4, 2025

Native PHP developer using PHP MVC with Laravel. UX/UI design with Figma. Web development with JS, PHP, HTML5, CSS3, ElasticSearch, MariaDB, MySQL, SQL, CSS, and SCSS for the Spain eCommerce platform.

CEO, Co-founder & Web Developer at Jobime

January 1, 2010 - Present

Designed UX/UI and built web features for an in-house product using JavaScript, PHP, HTML5, and CSS3. Focused on product development from conception to delivery, supporting both engineering and direction as co-founder and CEO.

CEO, Co-founder and UX/UI and Web Developer at JobTime

January 1, 2010 - Present

CEO and co-founder; UX/UI and Web development lead, responsible for product strategy, user interface design, and frontend/backend implementation using JavaScript, PHP, HTML5 and CSS3; assisted with business planning.

CEO, Co-founder and UX/UI and Web Developer at Jobime

December 31, 2009 - October 1, 2025

Lead design and web development using JS, PHP, HTML5, and CSS3, combining technical skills with business planning to guide the company.

Senior PHP & Web Developer at Tradeinn

January 1, 2008 - January 1, 2022

Developed backend solutions in native PHP and PHP MVC with Laravel for high-traffic ecommerce. Designed and implemented database solutions with MySQL/MariaDB and Elasticsearch, focusing on normalization and query performance. Contributed to frontend development with JavaScript, HTML5, and CSS/SCSS, collaborating on UX/UI and implementation using Figma and delivering responsive user experiences. Worked within a long-term team setting, maintaining continuity on monolithic applications while applying coding best practices and collaborative Git workflows.