I am a Senior Full-Stack Engineer with over 18 years of experience in designing and delivering scalable web products. My expertise spans the entire product lifecycle, from architecture to API design to user-friendly frontends. I have a knack for converting complex business needs into seamless software solutions, particularly in high-growth environments. I also have experience embedding AI into products, making user workflows more intuitive and efficient. I love tackling challenges and working collaboratively with diverse teams to deliver exceptional results.…

Roy Shell

I am a Senior Full-Stack Engineer with over 18 years of experience in designing and delivering scalable web products. My expertise spans the entire product lifecycle, from architecture to API design to user-friendly frontends. I have a knack for converting complex business needs into seamless software solutions, particularly in high-growth environments. I also have experience embedding AI into products, making user workflows more intuitive and efficient. I love tackling challenges and working collaboratively with diverse teams to deliver exceptional results.…

Available to hire

I am a Senior Full-Stack Engineer with over 18 years of experience in designing and delivering scalable web products.
My expertise spans the entire product lifecycle, from architecture to API design to user-friendly frontends.
I have a knack for converting complex business needs into seamless software solutions, particularly in high-growth environments. I also have experience embedding AI into products, making user workflows more intuitive and efficient. I love tackling challenges and working collaboratively with diverse teams to deliver exceptional results.

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Skills

Experience Level

Vue.js
Expert
TypeScript
Expert
Node.js
Expert
JavaScript
Expert
CSS
Expert
HTML5
Expert
React JS
Expert
PostgreSQL
Expert
Docker
Expert
Express
Expert
AWS
Expert
GitHub
Expert
GraphQL
Expert
AngularJS
Expert
Java
Expert
Jira
Expert
Kubernetes
Expert
MongoDB
Expert
MySQL
Expert
PHP
Expert
Laravel
Intermediate
C++
Intermediate
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Language

Hebrew (modern)
Fluent
English
Fluent
French
Intermediate
Yiddish
Beginner

Work Experience

Senior Fullstack Engineer at Independent / Freelance Consultant
October 2, 2016 - November 12, 2025
Led end-to-end development of scalable web and mobile-friendly apps using Node.js (Express) and React. Built and maintained microservices, REST endpoints, dashboards, and analytics integrations (Google Analytics, Mixpanel). Implemented frontend architectures with Vue.js/React, TypeScript, and Redux; deployed on AWS with CI/CD pipelines using Docker and Kubernetes. Collaborated closely with designers and product managers to ship iterative features and improve UX across SPAs and mobile apps.
Senior Full-Stack Engineer at X-Team (Client projects)
October 2, 2016 - October 2, 2016
Delivered full-stack solutions across frontend and backend, built REST/GraphQL APIs, led architecture decisions, mentored teammates, and contributed to engineering best practices. Worked on large-scale web apps with Node.js/Express, React, Vue, and TypeScript; implemented analytics integrations and cloud deployments.
Liaison NCO at Israel Defense Forces
September 2, 2011 - September 2, 2011
Served as liaison NCO, coordinating cross-unit communications, operations support, and project coordination with HQ. Gained experience in cross-functional teamwork and operational planning.
Web Developer / Project Owner at Tel Aviv Tel Dan Info Systems
July 2, 2013 - July 2, 2013
Developed and owned end-to-end web projects for information systems; collaborated with stakeholders to translate concept into implementable products; implemented frontend and backend features using modern JS stacks and server-side tech.
Web Developer at Freelance / Israel
August 2, 2005 - August 2, 2005
Contributed to early career web development projects, building foundational skills in frontend/backend development and agile workflows.
Freelance Technical Consultant at Self-Employed
May 1, 2024 - Present
Provided consultancy in system architecture, cloud deployment, and AI-powered product features while leading the development of web applications, ensuring high performance and responsiveness.
Senior Full-Stack Engineer at Showdigs
November 1, 2022 - May 1, 2024
Worked on a real estate technology platform to connect property managers with on-demand showing agents, developing core web applications with high reliability.
Senior Full-Stack Engineer at Versatile Natures
May 1, 2021 - August 1, 2022
Specialized in construction technology, contributing to scalable web applications, while leading the front-end development of modern React components and improving application performance.
Senior Full-Stack Engineer at X-Team
October 1, 2018 - May 1, 2021
Part of a global remote developer community, providing technical expertise to various projects, focusing on Node.js and React, ensuring efficient development cycles.
Full-Stack Engineer at Outbrain
October 1, 2016 - October 1, 2018
Contributed to a content discovery platform, primarily focusing on Java and Angular for high-volume applications, enhancing user experience through innovative design and development.

Education

B.S. in Mathematics at The Open University of Israel
January 11, 2030 - January 1, 2027
High School Diploma at Alliance High School, Tel Aviv
January 11, 2030 - November 12, 2025
Bachelor of Science in Mathematics at The Open University of Israel
January 1, 2024 - January 1, 2027

Qualifications

Add your qualifications or awards here.

Industry Experience

Computers & Electronics, Software & Internet, Gaming, Media & Entertainment, Professional Services, Government, Manufacturing, Real Estate & Construction