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Multidisciplinary visual designer and fine artist with 3+ years of experience creating strategic brand systems, packaging design, digital campaigns, and retail communication assets. I translate product strategy into compelling visual identities and integrated marketing campaigns across skincare, healthcare, FMCG, and lifestyle. I specialize in cohesive product communication systems for multiple launches, balancing conceptual storytelling with commercial execution across print, digital, and retail ecosystems. I collaborate closely with marketing teams to align visual systems with positioning and audience targeting.…Multidisciplinary visual designer and fine artist with 3+ years of experience creating strategic brand systems, packaging design, digital campaigns, and retail communication assets. I translate product strategy into compelling visual identities and integrated marketing campaigns across skincare, healthcare, FMCG, and lifestyle. I specialize in cohesive product communication systems for multiple launches, balancing conceptual storytelling with commercial execution across print, digital, and retail ecosystems. I collaborate closely with marketing teams to align visual systems with positioning and audience targeting.

SHWETA PATANKAR

Graphic Designer, Artist, Illustrator, +5

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Multidisciplinary visual designer and fine artist with 3+ years of experience creating strategic brand systems, packaging design, digital campaigns, and retail communication assets. I translate product strategy into compelling visual identities and integrated marketing campaigns across skincare, healthcare, FMCG, and lifestyle. I specialize in cohesive product communication systems for multiple launches, balancing conceptual storytelling with commercial execution across print, digital, and retail ecosystems. I collaborate closely with marketing teams to align visual systems with positioning and audience targeting.…Multidisciplinary visual designer and fine artist with 3+ years of experience creating strategic brand systems, packaging design, digital campaigns, and retail communication assets. I translate product strategy into compelling visual identities and integrated marketing campaigns across skincare, healthcare, FMCG, and lifestyle. I specialize in cohesive product communication systems for multiple launches, balancing conceptual storytelling with commercial execution across print, digital, and retail ecosystems. I collaborate closely with marketing teams to align visual systems with positioning and audience targeting.

Available to hire

Multidisciplinary visual designer and fine artist with 3+ years of experience creating strategic brand systems, packaging design, digital campaigns, and retail communication assets. I translate product strategy into compelling visual identities and integrated marketing campaigns across skincare, healthcare, FMCG, and lifestyle.

I specialize in cohesive product communication systems for multiple launches, balancing conceptual storytelling with commercial execution across print, digital, and retail ecosystems. I collaborate closely with marketing teams to align visual systems with positioning and audience targeting.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Multidisciplinary Visual Designer at Glowderma Lab/Tricos Dermatologics

December 1, 2024 - Present

Designed packaging systems and product communication assets for skincare/dermatology brands. Developed branding and packaging creatives for product lines including Moiz, Minoboost, Keraboost 360, and Sanosan baby. Created launch creatives for Meta ads, emailers, brochures, website banners, and retail promotional materials. Built cohesive visual systems supporting multiple product launches and collaborated with marketing teams to align designs with product positioning and audience targeting.

Graphic Designer at Tricos Dermatologics

December 1, 2024 - Present

All types of designs for advertisement, like social media posts, emailers, website banners, print material (visual aids, flyers, brochures, etc). Logo design, branding, Package design. AI created designs. Support for video and UI/UX. Presentation designs. Other design materials like cards, certificates, YouTube thumbnails, website thumbnails, newsletters, etc.

Visualizer at Better Communications (on-site at Reliance Corporate park)

July 1, 2024 - October 31, 2024

Created campaign banners, app assets, and festive visual systems for the grocery section. Built store wireframes for promotional and seasonal campaigns. Contributed to e-commerce communication systems at scale.

Visualizer at Better Communications (For Reliance Retail)

July 1, 2024 - October 1, 2024

Design store wireframes for different occasions. Design banners for app. All store and banners design for Grocery section of Jiomart app.

Graphic Designer at CCom Digital

March 1, 2024 - July 1, 2024

Worked for clients from different sectors like medical, interior manufacturing, Restaurant chains, etc. Package design, interior design for a medicine manufacturing brand. Social media advertisement and branding. Website wireframe design for an interior design company. Basic video editing for social media reels and YouTube videos.

Design Intern at Paris College of Arts

September 1, 2023 - December 31, 2023

Supported brochure design and presentation systems. Assisted in internal visual and administrative design work.

Designer (Trainee) at Paris College of Arts

August 1, 2023 - December 1, 2023

Worked as a designer for college projects. Designing brochures, banners, social media posts, etc. Assistant to design presentations.

Artist at Kochi-Muziris Biennale

October 1, 2022 - February 1, 2023

Worked as a part of a student biennale for an installation. Represented my college.

Graphic Design Intern at Kylo Apps

April 1, 2022 - June 1, 2022

Logo design and branding for clients. Social media posts for Kylo Apps. Brochure and presentation designs for a real estate client. Creating all the branding resources from scratch for a union alliance client.

Fine Artist and Designer at Freelance

January 1, 2022 - January 1, 2023

Branding and social media posts. Brochure and banner design for interior design firms. Back end of a website for rug manufacturing company (image manipulation and editing). Designed paintings and artworks for interior styling company.

Artist and Volunteer at Kala Ghoda Art Festival

August 1, 2019 - February 1, 2020

One of the artists to design an installation at Jehangir Art Gallery for Kala Ghoda Arts Festival 2019-2020. Volunteered and represented my college.

Mural Project at Govt. of Maharashtra, India

December 1, 2018 - January 1, 2019

'Pustakache gaav' – Led a team for a Murals project.